need to pitch_sample
TRANSCRIPT
CrowdStart Las Vegas Finals
Photo by: http://www.dominicisart.com/
1 in 5 people are jobless or under employed
The Problem:
are looking for additional income60M+
The Pain.It sucks getting sh*t done.
The traditional approach:
PhonebooksInternet searchesSales pitches
ReferralsPrice comparisonsNegotiating
SchedulingEmailsPhone calls
What do you need?
Electrician
Maid
Tutor
Pet Sitter
MoversDesigner
Delivery
Carpenter
DJ
Food
A social helping platform that connects people who are
looking to get things done with the individuals and
businesses who can help.
The Process:Users post what they need done, and the NeedTo community is alerted
1
The Process:Individuals and businesses then make offers and bid on the users’ need
2
The Process:Users can them pick the best helper based on their profile
3
Opportunity/Market Size
xxx
xxx
xxx
xxx
xxx
xxx
xxx
xxx
xxx
0
80
20
40
60
Creating Revenue
10% Service Fee
TransactionsBackground checksPremium listings and add-ons
Add-ons
Competition
Craigslist
Yellow Pages
Angie’s List
Google/SEO
Niche Sites
Buyer in Control Profiles
Social GoodReviews
some
Broad MarketAppeal
Buyer inControl
Profiles
Ease of Use
Open toEveryone
PhilanthropicAppeal
Competitive Advantage
Market Adoption
Grassroots Digital Partnerships Press/PR
EvangelizersWord of Mouth
Community eventVolunteering/Social good
Social MediaKlout/1000+ influencers
Blogger campaignEmail marketing
Digital advertisingDeal sites
Non-ProfitsVeterans
Strategic partnersWomen’s Groups
UniversitiesStudent Organizations
Provide JobsSocial Good
So Far…
Beta Launch: March 2012
Success!
signed up>xxxx users
Started Marketing on Labor Day 2012
Many upgrades
Financials
Avg. Revenue per Need $xx.xx
New Users per Monthxx%Needs Posted per Userxx%
Churn Ratexx%
CAC$x
Financials
UsersActive UsersNeedsRevenue ($)Gross Profit ($)
xxx
xxx
Funding
Seeking $xxxKFounders contributed $xxK
Customer Acquisitions
Expand to new markets
Development
The Team
Wade Floyd—Founder and CEOHas over 15 years of sales, recruiting, and leadership experience building high achieving teams at large sales organizations. At Southwestern, he recruited and trained highest grossing team in the company’s 155 year history (team #1 of over 80,000). He also currently trains at Acton MBA and other start up programs
Jake Moilanen—CTOOver 12 years experience building innovative technologies (from Linux Kernel to Online Media) at varied companies ranging from IBM to his own software development company, Centrility. Most recently, he built and sold Crowd Ignite, a Traffic Exchange Widget, to Evolve Media Corp. This division is now responsible for over 1B impressions a month and growing 25-30% a month.
Stephanie Falcon—CMOOver 5 years experience in sales, branding, and marketing at various technology-based startups. Served as head of marketing and partner at Webcam Generation, a holding company for online consumer video applications and websites. Most recently, Stephanie worked developing and implementing TaskRabbit’s expansion strategy for Austin, growing their presence at a rate of 30% month-over-month.
Thank You!
Appendix
Positioning
Craigslist
RedBeacon
oDesk
AgentAnythinguShip
Elance
Exec
Unchecked
Trust & Safety
Specialized General
TaskRabbit
Thumbtack
Service Magic
ZaarlyDone.
Market Economics: As of Now
Cost to Acquire Customer
Life-time Value
$x
$xxx.xx