myth of the dying mouse: why there is no such thing as convergence in consumer electronics johnny...

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Myth of the Dying Mouse : Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

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Page 1: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics

Johnny Chung Lee Google

Page 2: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

“no such thing as convergence?”

heresy

Page 3: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 4: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 5: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 6: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 7: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

no convergence here

Page 8: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 9: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

no convergence here

Page 10: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 11: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 12: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 13: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

no convergence there either

Page 14: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

the darwinism of free market competition

drives diversificationamong device species

not convergence

Page 15: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 16: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

Mouse+KeyboardTouch Motion / Remotes

Page 17: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

Productivity Consumption

Page 18: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

Mouse &Keyboard

Page 19: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 20: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 21: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

capture intent

does not come for free

Page 22: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

= PSuccess*BenefitUX - PFailure*Cost

Page 23: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

All Possible User Scenarios

Page 24: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

good experience design

Page 25: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

broad reaching new interface technology is a myth

Page 26: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

< 2% of mobile phones< 0.1% of computing devices

Page 27: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

era of specialization

Page 28: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

era of divergence

Page 29: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

good hw/sw/ux design

Page 30: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

thank you

Page 31: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 32: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google
Page 33: Myth of the Dying Mouse: Why There is No Such Thing as Convergence in Consumer Electronics Johnny Chung Lee Google

PhD, Human-Computer Interaction