Grace DominiqueHien Tran

John ViscountyDaly Wood

Our Mission “To provide individuals with a medium to share and produce their work by connecting people all around the world with a

common interest in music”

wHAT IS mUsic? ● Platform → Artists &

“Ghost Musicians”● Two Way Street of

Benefits● Proceeds and Profits● Lifestyle● Always Compatible

Market Assessment Strengths

● Shifting Market● Artists looking for Collaborators

Weaknesses

● Copyrights/Infringement Issues● Acquiring Customers

Industry Assessment Strengths

● Low Buyer Power● Economically Viable ● Competitive Advantage

Weaknesses

● High Threat of Entry ● High Competitive

Rivalry ● High Supplier Power ● High Threat of

Substitutes

Team Assessment (A Focus on our CSFs) ● Advertising/Creating a

Network● Build and Maintain

Partnerships● Protection of Intellectual

Property● Fast and Consistent Payment

System

Overall Summary

“Music can change the world because it can change people.” - Bono