mosa webinar: small cell networks: lessons learned

June

1CLIENT CONFIDENTIAL

Copyright © Maravedis-Rethink 2013

MOSA webinar:Small Cell Networks: Lessons Learned

September 10 2013

Jim Parker, Senior Manager Antenna Group, AT&T

Caroline Gabriel, Research Director, Maravedis-Rethink

CLIENT CONFIDENTIALCopyright © Maravedis-Rethink 2013

www.maravedis-bwa.com

2

September 2013

Copyright © Maravedis Inc 2013.


Key findings: Maravedis-Rethink Services

Small cell deployment trends to 2018

LTE-A: a new wave of mobile network planning

Highlights of the MOSA service

Operator presentation: AT&T

Small cell networks: Lessons learned

Speaker: Jim Parker, AT&T

Q&A

Agenda

Using the Webinar Interface

a) Attendee List (only your name)

b) Grab Tab – click arrow to open/close Control Panel. Click square to toggle Viewer Window between full screen/window mode.

c) Audio pane – select audio format. Click Audio Setup to select Mic & Speakers.

d) You can submit questions and review answers. Type your question and click Send to submit it to the organizer.

Commonly Asked Questions

• Can I obtain the slides?– The slides will be available for purchase from

Maravedis-Rethink’s online store after the webinar. Attendees will be sent a link.

– This event is also being recorded. You will be sent a link to purchase the recorded webcast within the next 2 business days.

• Where can I obtain more information about the research discussed today?– For information, please visit the Maravedis website at

www.Maravedis-BWA.com

http://www.maravedis-bwa.com/



5

September 2013



• Public access small cells are niche option until

2014, then prices and standards enable mass roll-

outs

• Shipments up from 125K to 3.37m by 2018

• Cloud-RAN - 30% of LTE carriers by 2017) while

metrocells are mainstream (65%)

• Antenna/radio integration important change for LTE

carriers

• New MIMO and active antenna progress critical to

support

• Standards like Hotspot 2.0 bring Wi-Fi and cellular

together, but debate remains on full hardware

integration

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sMacrocell C-RAN Small cells

Small cell and C-RAN macrocell growthSource:: MOSA

Small cells in the new networkLTE is driving a radically new approach to RAN design



6

Need to address gap between early adopters and mass market adoption

Milestones to achieve critical mass

September 2013



• Considerable progress andgrowth but still challenges toachieve critical mass• Requirements:

• SoC platforms• Site processes• Neutral host approaches

• Challenges:• SON roaming• Macro incumbents

•Catalysts:•WiFi integration•LTE-A

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Deployment of small cells with integrated WiFiSource:: Maravedis-Rethink RAN Service

June

7CLIENT CONFIDENTIAL

Copyright © Maravedis-Rethink 2013

July 2013Challenges to metrocellsBackhaul remains a critical issue

Copyright © Maravedis Inc 2013.CLIENT CONFIDENTIAL

Macro networks becoming saturated

Multi-vendortrials

Equipment pricesdo not go down

without volumes

Solutions need tobe future-proof

(capacity, interference)

Metrocells are complement to

macro orsubstitute?

Outdoorlocations are

not easy to get

Metrocell deployment



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In a menu of options, some will gain rapid adoption for small cells

LTE-A’s role in driving small cells

September 2013



• LTE-A provides some critical help:• eICIC• Standardized SON

•Areas with most attention drive:• Small cells• Spectral efficiency

• Some cutting edge deployments• Mass uptake needs:

• Devices• Confidence• IoT

0

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4x4 MIMO 8x8 MIMO Release 11

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2013 2014 2015 2016 2017 2018

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RAN Service:



Description Deliverables Lead Analyst

• Covers Macro cells, small cells and Carrier WiFi.

• Vendor Profiles & SWOT Analysis

• Shipments and Market Forecasts

• Carrier expectations & Trends.

2 comprehensive reports per year (PDF and Excel)

Webinars for Clients ONLY

18 research notes per year

Analyst Support

Caroline Gabriel

10

Backhaul Service:




• Covers PTP , PMP, NLOS and emerging backhaul technologies

• Vendor Profiles & SWOT Analysis

• Shipments and Market Forecasts

• Carrier expectations & Trends

2 comprehensive reports per year (PDF and Excel)

Webinars for Clients ONLY

18 research notes per year

Analyst Support

Esteban Monturus

11

MOSA Service:




• Top 100 4G Operator Infrastructure Profiles

• Operator Global Surveys• RAN, Core and backhaul

Strategies• SWOT Analysis• Vendor Ranking• Key areas of leadership• CAPEX Forecasts by

Operator• Global Spectrum

Infrastructure Profiles (PDF)

Quarterly Reports (PPT) Quarterly Master File

(Excel) Analyst Support

Caroline Gabriel and MOSA Team




MOSA Coverage

Macro RAN Small Cells & WiFi Backhaul

Global SpectrumCore Network SWOT & Ranking

MOSA QR Nov 2012- Issue 19- Final.pptx

MOSA QR Nov 2012- Issue 19- Final.pptx

Telefonica Research Note.pdf


Copy of MOSA LTE Master File -Nov 2012.xlsx

Copy of MOSA LTE Master File -Nov 2012.xlsx

../../Regulation/ClearSpectrum/Technical/ClearSpectrum Technical DataBase- 2012.xlsx

../../Regulation/ClearSpectrum/Technical/ClearSpectrum Technical DataBase- 2012.xlsx

http://www.mosanalysis.com/

http://www.mosanalysis.com/



MOSA Matrix

• Top 100 4G operators analyzed against 10 key trends identified by MaRe for their impact on the 4G business case

• Small cells and HetNet

• Cloud-RAN/distributed RAN

• Advanced Backhaul Strategies

• Carrier Wi-Fi

• TD-LTE

• Evolved Packet Core

• Caching and Video Traffic

• RCS, Voice and VoLTE

• LTE-A key features (Carrier aggregation, MIMO, CoMP)

• SON and Virtualization

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DRIVERS CHALLENGES SOLUTIONS

Structure of MOSA

In each key topic area, gold standard operators selected

and analyzed in depth for their market leadership in the area. The business case and

prospects of others are assessed against the same

criteria.



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CAPEX

• Macro Cells,

• Micro Cells

• Metro Cells

• Backhaul links

• By band/mode

Cell Sites

• Urban/Rural split

• Spectrum Band

• Mode and existing 3G

• Operator Plans

• Average Selling Price

• RRH, LTE-A features, C-RAN, AAS

Subscriber Forecasts

• Cell Loading

• Operator Input

Sources: Operator interviews, Vendor estimates, Regulatory data, Models, Secondary research

Small Cell Networks: Lessons Learned with AT&T

Jim ParkerSenior Manager, Antenna Solutions GroupAT&T Services, Inc.

© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Network Business Drivers

Small Cell Advantages

Backhaul Considerations

Small Cell Deployment Results


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17

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

US Mobile Data Traffic

petabytes

Tremendous Wi-Fi Growth

18

19K21K

27K30K 32K

2008 2009 2010 2011 2012

Venues

20M 85.5M

382.1M

1.23B

2008 2009 2010 2011 2012

Connections

• In 4Q12, 705.5M connections were made to the AT&T Wi-Fi Network – More than 5000 connections per minute

• +40% connections made in 4Q12 from mobile smartphone and tablet devices versus 2011.

2.7B

• Since 2008, expanded Wi-Fi to more types of venues – including hotels, restaurants, retail locations, stadiums, airports, universities, and hot zones

• In 4Q12 mobile devices carried +3x more data traffic than 4Q11.




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AT&T is one of the leading smartphone providers in the U.S.

1Q'10 2Q'10 3Q'10 4Q'10 1Q'11 2Q'11 3Q'11 4Q'11 1Q'12 2Q'12 3Q'12 4Q'12 1Q'13 2Q'13

35% 36%39%

43%46%

50%53%

57%59%

62% 64%67%

72% 73%

AT&T Smartphone Penetration

AT&T’s Antenna Solutions Group

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• AT&T’s Antenna Solutions Group (ASG) is responsible for extending the capabilities of AT&Ts wireless network within large public venues providing our customers the best mobile broadband experience

• Once the venue is under contract, ASG will turn over responsibility to AT&Ts Towers group to market the system to the other wireless carriers.www.atttowers.com


What’s in the Toolbox?

21© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Neutral-Host Distributed Antenna Systems (DAS)

Wi-Fi

Small Cells

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Premier Mobile Network: DensificationSupporting Growing Customer Demand

• Densification of Wireless Grid

• Enhances AT&T’s ability to offer best-in-class voice and data services

• Supports launching Voice over LTE

• Multiple technology deployments PLANNED*:

• 10,000+ new macro sites

• 1,000+ distributed antenna systems

• 40,000+ small cells• *Over plan period for Project VIP (2013-2015)

Lead to Better Customer Experience, Usage and Revenue

22


Premier Mobile Network: Small Cell TechnologiesSmall Cells: Delivering Flexible Coverage Where It’s Most Needed

• Improve in-building coverage

• Used in densely populated areas to help augment the wireless carrier’s capacity and coverage needs

• Multi-technology UMTS/HSPA+/LTE/Wi-Fi

• Initially 3G UMTS and 4G HSPA+

– 4Q12: First field application

– 1Q13: Start general deployment

• 2014: Future evolution to 4G LTE and Wi-Fi

of densification program to use Small Cell Technology by 2015

23



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The Future is bright with Small Cells

Features

• To meet coverage hot spot, coverage hole filling and capacity requirements

• Increased capacity to meet enterprise capacity demands

• Broaden market penetration to business segments

• Flexible deployment - IT Tech installation possible in future

• Lower cost than alternatives. (Macro, Micro, DAS, etc.)

• Simple IP connectivity, intended to leverage existing IP backhaul, where possible

• Multi-mode technology: 3G/LTE/Wi-Fi Standards

• Low profile, compact, scalable unobtrusive solution

Macro Cell

Small Cell

Thro

ugh

pu

t

Coverage Distance

Macro Cell

Small Cell


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Designed for easy deployment

Metrocell can be deployed with minimal disruption

• Compact measuring 9.5” X 9.5” X 2” and weighing 4.4 lbs.

• Supports multiple antenna options

• Wall and ceiling mountable - can be deployed almost anywhere

• Uses existing Internet access for backhaul can be either shared or dedicated

• Self-configures when multiple Metrocells are deployed which makes installation significantly less complex and costly than traditional distributed antenna systems

• Low profile, compact, scalable unobtrusive solution


26

Metrocell features

Solutions for indoor and outdoor coverage

Cover 7,000-15,000 sq. ft. depending upon building construction

Access open to all AT&T users in range of the device

Each Metrocell can:

• Connect up to 32 devices with each device supporting simultaneous voice and high speed data sessions

• Securely connect to the AT&T network via Ethernet and the Internet

• Seamlessly handoff calls to other Metrocells as well as support seamless two-way interworking with the greater AT&T network

© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo

are trademarks of AT&T Intellectual Property.

EthernetSwitch

Router

Mobile OperatorGateway

BackhaulNetwork

Small Cell AP

PC

VoIP Phone

InternetAccess

Backhaul for Small Cells

• Backhaul solutions for connecting a small cell to the IP network:

• Shared IP Network – Shared IP Backhaul

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• Backhaul solutions for connecting a small cell to the IP network:

• Dedicated IP Network – Dedicated IP Backhaul

© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo

are trademarks of AT&T Intellectual Property.

EthernetSwitch

Router

Mobile Operator Gateway

Backhaul Network

Small Cell AP

PC

VoIP Phone

InternetAccess

EthernetSwitch

Router

Backhaul for Small Cells

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Crystal Lake Park, MO:Outdoor Coverage Enhancement:14 Access Points Deployed in a residential environment

Small Cells – First Trials (Outdoor 3G)for your neighborhood

29


Office Building, Waukesha, WI:

Indoor Coverage Solution:

12 Access Points deployed in an enterprise environment

Customer & Network Experience:

• 15% Increase in traffic

• Combined (metro/macro) drop rates equivalent to the macro network and trending down

• Processed more than 50,000 data sessions per day

Small Cells – First Trials (Indoor 3G)for your office

30


Customer Satisfaction:“The Metrocell is working very well, we’ve seen significant improvements with data connection

and speed which was our biggest issue before installation. Voice also seems to be working well.”

“The individuals within the office have seen a stronger signal and are able to make and receive calls in areas that they couldn’t before.”

“The new system seems to be working – my primary benchmark is whether or not I experience dropped calls …. I am not. In the past I received a voice mail notice but the phone never rang to

give me an opportunity to answer it. Now all calls are coming through.”

Multiple Enterprise Customers, New York City, NY:

Indoor Coverage & Capacity Solution:

Ex. 20 Small Cells: 4 per floor x 5 floors

Small Cells – First Customer Deployments (Indoor 3G)for your office

31

AT&T Small Cell Deployment at Disney Parks

• Summary of network enhancements at Walt Disney World® Resort and Disneyland®Resort:

• More than 25 Distributed Antenna Systems (DAS)to increase the AT&T wireless capacity in areas with high mobile traffic

• More than 350 Small Cells to extend AT&T network connectivity

• 10 Cell Sites across Walt Disney World® Resort

© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.32


• 3G (HSPA+) Metrocells

• 3G (HSPA+) & LTE Metrocells

• WiFi Integration

• SON Integration

• 40,000+ SC APs

LTE Macro

UMTS Macro

Multi-Technology Small Cells (All with WiFi)

Indoor-Office Outdoor-Neighborhood

Indoor – HomeWi-Fi

DAS

2015!

Small Cells – Marching Forward!

33

Small Cellsfor your home, office and neighborhood


34

Lessons Learned

• Small Cells are used in densely populated areas to help augment the wireless carrier’s capacity andfor small pockets of coverage

• Macro BTS will continue to be the most efficient way to provide wireless service across America

• Small Cells offer operators a system that is potentially more cost effective than other solutions

© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.35

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Contact Information

www.linkedin.com/in/adlanefellah

www.twitter.com/maravedis

MaravedisRethink

[email protected]

http://www.maravedis-bwa.comhttp://www.rethinkresearch.biz/

(305) 865-1006

(514) 313-5656

Adlane Fellah, Customer Engagement

mosa webinar: small cell networks: lessons learned

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