monsanto case analysis
DESCRIPTION
A detailed analysis on the unethical environmental practices carried out by MonsantoTRANSCRIPT
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Business Ethics &
Corporate Governance
Monsanto Unethical Practices
in the Environmental Domain
Lagan Mongia | 116
Naina Agarwal | 121
Sahil Avi Kapoor |136
Shilpi Srivastav | 141
Shreya Chowdhury | 144
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Introduction to the Organization
Monsanto is a Fortune 500 multi-national company headquartered at St. Louis, Missouri in the
United States. Monsanto calls itself a “sustainable agricultural company” and seeks to deliver
agricultural products to support farmers across the world. It is a publicly traded company engaged
in the agrochemical and agricultural biotechnology industry.
Globally, Monsanto has around 21,000 employees as well as 404 facilities across 66 countries.
The total revenue of Monsanto in 2013 was US$ 14.861 billion.
Monsanto was founded by John Francis Queeny who was an experienced professional in the
pharmaceutical industry in the year 1901. The company initially manufactured vanillin, caffeine
and saccharine which is an artificial sweetener. The very first product to be produced by Monsanto
was saccharine. Prominent achievements by Monsanto include a cutting edge research on
“catalytic asymmetric hydrogenation” as well as the mass production of “light emitting diodes
(LEDS)” and being the very first company to do so. Earlier, Monsanto used to manufacture some
products which were controversial in nature. Some of these are “DDT, PCBs, Agent Orange and
recombinant bovine somatotropin (bovine growth hormone).”
The products Monsanto has currently ventured into are agricultural and vegetable seeds, crop
protection chemicals which include herbicides and pesticides as well as plant biotechnology traits.
Monsanto is a leading producer of the herbicide glyphosate that is sold under the brand “Roundup”
which is used to kill weeds. It is also a leader in genetically engineered seeds which are modified
to have resistance against herbicides like glyphosate. Monsanto calls these seeds “Roundup
Ready”. Monsanto manufactures Seeds for vegetables, fruits, soybeans, corn and cotton.
Monsanto has acquired several companies and also ventured into mergers and acquisitions during
its journey of becoming the principal seed grossing company worldwide and leading to the
concentration of its focus on biotechnology. In 1985, Monsanto purchased “G. D. Searle &
Company” and made their aspartame business a distinct subsidiary by the name of “NutraSweet”.
In 1996, it acquired “Agracetus”, forty percent of “DeKalb Genetics Corporation” and a majority
stake in “Calgene”. In the January of 1997, they purchased “Holden’s Foundation Seeds” and
because of this business deal, went on to become the biggest American producer of “foundation
corn”. Following this, in April, they purchased the residual shares of “Calgene”. In 1999,
NutraSweet as well as two other companies were sold off. In the December of 1999, they merged
with “Pharmacia & Upjohn”.
In the year 2000, the “original Monsanto” ventured into a merger deal and altered its name to
“Pharmacia Corporation”. It is today known as “Pharmacia LLC”. Under this deal, it was settled
that “Pharmacia” would be indemnified against any liabilities that may occur against “Solutia”.
Monsanto, through a subsidiary, acquired “Channel Bio Corp” in 2004. In 2005, they acquired
“Emergent Genetics” and its brands of cotton and purchased “Seminis”, a vegetable seed producer.
Further, in 2006 Monsanto’s ASI subsidiary acquired a couple of local seed firms which included
“Diener Seeds”, “Sieben Hybrids”, “Kruger Seed Company”, “Trisler Seed Farms”, “Gold
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Country Seed Inc.”, “Heritage Seeds” and the seed sales and marketing unit of “Campbell Seed”.
Monsanto concluded its purchase of “Delta & Pine Land Company” in 2007 which is a big breeder
of cotton seeds. To get approval for this deal, Monsanto had to divest its “Stoneville” and
“NextGen” cotton business. They also exited the “pig breeding” business in this year. “De Ruiter
Seeds”, which is a Dutch seed company, was purchased in 2008. In 2011, Monsanto acquired
“Divergence Inc”, which is a private biotechnology research and development company. In 2012,
Monsanto purchased “Precision Planting Inc” which was engaged in producing computer software
and hardware which would help farmers carry out accurate planting for increased productivity and
yield. Monsanto purchased “Climate Corp” in 2012 to use their local weather forecasting system
for better weather information.
Monsanto was among the first companies which was able to be able modify a plant cell genetically
as well as the first corporation to be able to carry out field trials of genetically modified crops in
1983 and 1987 respectively. They were the company which initiated the usage of the
biotechnological industry business model to the field of agriculture.
Monsanto has also been the recipient of several awards with the most recent being in 2013 wherein
Monsanto was named among the "100 Best Corporate Citizens" list made by the “CR Magazine”.
Also, Robert Fraley, a Monsanto executive, won the “World Food Prize” for "breakthrough
achievements in founding, developing, and applying modern agricultural biotechnology” in 2013
as well.
Introduction the Industry
The Agrochemical Industry
It is estimated that by 2018, the global agrochemicals’ industry will reach $242,757.8 million by
2018 with a CAGR of 3.6% till the year 2018. The market value of the agrochemical industry in
the year 2013 was $203,567.6 million approximately. The drivers of this industry which are
producing incremental opportunities for companies in this field are:
Rapid increase in population leading to in turn rise in demand for food
Higher awareness among consumers about the advantages of using pesticides, herbicides,
fertilizers etc in production of crops
Development of advanced technology to increase the yield as well as productivity of farms
Rising government incentives in this area
In the global market for agrochemicals, the Asia Pacific is dominating and is expected to continue
to do so in the near future due to the increasing demand for food crops coming from countries like
India and China. However, it is expected that overall the industry will grow moderately till 2019.
The rapidly increasing demand from the emerging economies of the Asia Pacific is expected to
contribute to the rising demand in this industry. Currently, the pesticides segment is growing at a
faster rate as compared to fertilizers.
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Leading agrochemical companies globally based on the revenue parameter in 2013
Agricultural Biotechnology Industry
The value of the agricultural biotechnology market globally was specified to be US$ 15,300
million in the year 2012. It is anticipated that this industry will reach US$ 28,694 million
approximately by the year 2019. The CAGR at which it is estimated to grow is 9.5% till 2019.
The drivers for growth in this industry are:
Significant increase in demand for production of food due to the rapidly growing
population
Depletion of the usual resources leading to a growth in demand for bio - fuels
The largest application of this industry was seen in terms of “transgenic crops” or “genetically
modified crops. “Synthetic biology-enabled products” contributed to a small part of the total
market share in the year 2012.
Further, North America dominated this industry and it held 32.5% of the total market share in the
year 2012. The production in Europe is less because of strict restrictions and regulations as well
as consumer opposition. However, the usage of GM crops is high and these are imported from US
and Brazil.
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It is estimated that the market in Asia Pacific will have a value of USD 7,810.5 million by 2019.
The drivers of the Asia Pacific market are growing demand for food in the Asian continent as well
as rapid industrialization. There will be a focus on production of “transgenic crops” on a large
scale. The demand for such crops is predicted to grow at 9.6% CAGR till the year 2019.
Overall, there seems to be a high degree of consolidation in this industry as can be seen if we look
at the market share in the year 2012. The top three players account for 48% of the market in 2012.
The key players in the Agricultural Biotechnology industry are:
Genetically Modified Crops Industry
Crops which have been genetically modified or engineered are known as GM crops. The
techniques applied on these crops aim to make them resistant to various pesticides or develop a
tolerance against specified pests which affect the crops.
The major six players who are the primary companies in the GM crops industry are:
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Globally, the crops which are extensively consumed as genetically modified crops are corn and
soybean. The main driver for this is the increasing demand for animal feed which is an effect of
the rise in meat consumption across the globe. The “transgenic corn” market is estimated to grow
at a CAGR of 9.6 % till 2019. In 2012, crops like alfalfa, sugar beet, rapeseed and potato
contributed to 10.9% of the revenue share.
There is a concern of concentration in the genetically modified seeds industry and the focus is on
Monsanto. In the US., more that 90% of the soybeans planted and more than 80% of the corn
cultivated every year can be attributed to “Monsanto” which can been seen as heavy concentration
and control.
The Environmental Controversy | Case Introduction
“More than 2 million people recently participated in the “March against Monsanto.” The march
was emulated in various cities around the globe. The protestors demanded a reassurance from
their governments pertaining to consumer protection and safe food to eat. Demands of having
genetically modified seeds tagged and branded clearly were also made.”
The above is an abridged version of an article in The Tribune headlined, “Why Do We March?”
Why are genetically modified seeds such a big contention in the modern world? As is obvious, it
is extremely difficult to ascertain the ill-effects of releasing a new organism into a sterile
environment. The far reaching effects of such an addition are extremely difficult to predict, and
extremely careful analysis to mitigate the associated risk is required. In the USA, the major
governmental organization overlooking the safety of the release of genetically modified or
engineered organisms into the environment is the Environmental Protection Agency. The agency
works in allegiance with the Animal and Plant Health Inspection service to make sure that
genetically modified crops are safe to grow as well as eat.
Monsanto’s ‘Roundup’ brand of herbicides is its flagship in the agrochemical business. These
herbicides, along with the company’s other glyphosate products are used for varied weed control
programs as part of extensive modern agricultural practices across the world. The group “March
against Monsanto” claims that former Monsanto executives occupy influential roles in the
American Food and Drug Administration (FDA) and thus, an obvious conflict of interest arises.
The group believes that Monsanto since long has been a major benefactor of unjustified subsidies
and favoritism. In fact, the US Congress in 2013 even passed the Monsanto Protection Act stating
“ban courts from halting the sale of Monsanto’s genetically-modified seeds.”
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The case talks about the harmful effects of Monsanto’s flagship product, RoundUp as well as its
widely marketed and sold RoundUp Ready GM Seeds.
Monsanto and the Curious Case of RoundUp
The Roundup herbicides are known to be of a broad spectrum and non-selective functional nature.
The herbicide as marketed by Monsanto, is supposed to be of low toxicity to mammals and other
animals. It is also promised to have nonvolatile behaviour to water and sunlight.
Recent studies, although, have resulted in a major controversy embroiled around the active
ingredient, glyphosate, in the Monsanto Roundup herbicide. This herbicide is lavishly sprayed and
doused over genetically modified or engineered crops of various variety. This is primarily because
these GM crops are designed to have high toleration limits of such chemicals, contained in
herbicides and pesticides.
The major problems that environmentalists, scientists and academicians have found in the
Roundup herbicides are:
Nutritional Deficiency
Toxicity
In 2009, a French court ruled against Monsanto for falsely advertising Roundup herbicides as
environmentally fit for usage non contaminant. In fact, scientists claim that glyphosate is a major
cause of multiple chronic diseases that are widespread and prevalent across the globe.
The diseases caused directly and indirectly by glyphosate, include but are not limited to:
ALS
Infertility
Depression
Parkinson’s Disease
Inflammatory Bowel Disease
Chronic Diarrhea
Sclerosis
Heart Diseases
Autism
Skin and internal allergies
Obesity
Harmful Effects of Roundup
Monsanto maintains that their brand of herbicides is extremely safe for humans, crops as well as
animals. Scientists, on the other hand have reported to have glyphosate residues in commonly
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consumed food, primarily in genetically modified crops such as wheat, sugar, soy and corn. In
fact, Roundup was found to be even magnify the harmful effects of various other food borne
residues such as chemicals and toxins that alter or adversely affect general bodily functions that
cause diseases. In a shocking finding, various bacteria present in our digestive system are a key
ingredient of Roundup.
Monsanto, on the other hand, puts forward the theory that Roundup kills weeds using the
biochemical action mechanism, called the shikimate pathway. The pathway is absent in all animals
and thereof, the herbicide doesn’t cause any kind of harm to them. The point of contention, though,
is that the Shikimate is present in various bacteria and thus in turn creates drastic irregularities in
the human as well as animal bodily systems. Bacteria is known to be present in the human body in
a 10:1 ratio with cells. Thus, for each cell in our body, there are 10 varieties of microbes, and each
one of them possess the shikimate pathway. Each one of these microbes responds to the action
mechanism of glyphosate. The chemical causes disruption and harm to the bacteria’s lifecycle in
extremely vigorous ways. Moreover, the cycle of destruction accedes to another level as
glyphosate not only affects bacteria, it preferentially attacks the beneficial bacteria in our systems,
giving birth to millions of pathogens. This leaves our body to contend and deal with excessive
toxic produced by the said pathogen substances. With time, our bodily systems are bound to lose
out on this ongoing struggles, thus, pushing us towards a permanent inflammation followed by a
chronic and extremely stressful disease.
The Toxic Effects
Research has led scientists to ascertain the way glyphosate inhibits a certain CYP enzymes that
catalyze and supplement each and every oxidation process pertaining to organic substances in our
systems. It is the function of the CYP enzymes to neutralize any xenobiotic or chemical substances
that are harmful for the organism in question, but still present in the biological space through
ingested or digested foods. By hindering the above process, glyphosate disallows detoxification of
these xenobiotic, thus, magnifying and severely enhancing the harm caused by environmental toxic
compounds that we are exposed to on a daily basis.
In fact, the aforementioned interference pertaining to CYP largely supplements the synthesis of
aromatic amino acids by bacteria in our digestive systems. This is largely the reason why Roundup
causes long term consequences and conditions such as gastro diseases, diabetes, cardio vascular
complications, infertility in both men and women, cancer, autism as well as Alzheimer’s. Each of
these diseases are directly connected to the disrupted function of CYP enzymes caused by
glyphosate.
Connection with Autism
Scientists have found major correlations between the growing use of glyphosate on genetically
engineered crops and the increasing rates of autism. The very fact that autism has been growing
rapidly across the world points to an environmental cause for the damage. Researchers fail to
explain any other reason or explanation for this fast a mutation in the human gene set.
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Glyphosate’s relation to autism can be explained using the following research theories:
1. Bacteria Imbalances in the Digestive system (Food allergy, gluten intolerance etc.)
2. Disruption in metabolism due to sulfur deficiency
There are certain microbes present in the human systemic body that counter the growth and
fostering of glyphosate. These microbes, in the process, produce ammonia. Doctors have
corroborated high ammonia levels in the blood stream of children suffering from autism. Increased
presence of ammonia has also been observed in blood tests of Alzheimer patients. Moreover,
ammonia is known to cause inflammation in the human brain and nervous system.
Apart from ammonia, genetically engineered crops, especially corn, contain large amounts of
formaldehyde. The formaldehyde contained in such crops is about 200 times the amount known to
be harmful and toxic for animals. Formaldehyde is a known cause for cancer which it causes
through the destruction of DNA.
Thus, glyphosate certainly has a wide range of harmful health effects on humans as well as other
animals. So much so, that this is the major factor and cause of a number of modern illnesses such
as autism.
A brief summary of these ill effects follows:
Major Nutritional deficiencies
Disruption in the biosynthetic process of aromatic amino acids
Increased exposure to a variety of toxins, including glyphosate and formaldehyde.
Sulfate deficiency caused due to restriction of sulfur metabolism and transmission.
Systemic toxicity caused by significantly high malfunction of microbial function all over
the body.
Imbalances in gut bacteria leading to a variety of digestive complications such as
inflammation, leaky gut, lactose or gluten intolerance.
Synthesis of ammonia which is known to cause brain inflammation associated with chronic
diseases such as autism and Alzheimer’s disease
The Poisonous Food
The Biotech industry at large, and its leader Monsanto, in particular, have managed to turn food
that we all ingest into active toxic, no less than poison. In the above report, we have mainly talked
about RoundUp, whereas, the fact is that even the genetic alteration of crops poses extremely
potent health hazards. Thus, with the penetration of genetically engineered crops rising rapidly,
glyphosate is just one side of the health hazard coin.
Following are the major concerns regarding genetically modified crops or Roundup – Ready crops:
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1. Herbicide Resistance
Crops that are resistant to RoundUp have a major basic problem, that of giving birth to weeds that
are also herbicide resistant or glyphosate tolerant. Moreover, the increasing reliance of farmers on
RoundUp is a great concern as the use of genetically altered seeds then becomes more or less
ubiquitous. The giant ragweed and various other varieties of weeds have become largely tolerant
of glyphosate, defeating the very purpose of RoundUp that is produced to counter the growth of
the same weeds. The complimentary nature of Monsanto’s GM seed and RoundUp is an example
of corporate exploitation. Using RoundUp resistant seeds are a pre requisite if farmers are to use
RoundUp herbicide, which anyway is only increasing the resistance of the said weeds to the brand
of herbicide.
2. Seed Contamination
Another potent concern about genetically modified crops and in particular RoundUp resistant
crops is seed contamination. The RoundUp ready genes present in these seeds have made their
way into the food cycle, thereby making it impossible to grow organic or non-modified seeds in
the future. A Greenpeace report has been known to clearly state that it has become absolutely
impossible for farmers to grow non engineered canola oil seeds in most parts of Canada.
3. Risk Assessment
A rising concern around genetically altered crops in general, and RoundUp Ready crops in
particular, is the truth that agro-scientists are most frequently unable to gauge what the true effect
of these agro chemicals is on the environment before sanctioning their safety for use. Another issue
stems from the fact that altering a single component gene of the crop doesn’t affect only one
function in perfect isolation. An alteration of widespread magnitude can be expected in the
functional behaviour of such genes and thus could be passed on to occur in organism consuming
the same.
4. Big Business
Most organizations, industry experts, scientists and the public deride Monsanto for the reason that
they are in the GM crops and the Biotech business for the sole objective of bug profit and revenue,
without any thought towards the environment. The genetically altered crops sold by Monsanto,
require the farmers to also purchase and eventually rely on the herbicide RoundUp for use in their
farms, a double edged profit laden sword. Monsanto, on the other hand, believe and propagate the
fact that they are in the business to end world hunger and for larger good of humanity. They widely
endorse the belief that the company is stepping up to situation of food shortage and thus are not,
as described by the others, in it only for the profit.
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5. Terminator Seeds
Roundup Ready seeds possess a "terminator technology;" seeds that are grown for a second
generation are sterile. Thus, farmers necessarily must GM seeds from Monsanto each year if they
wish to continue growing their crops. Quite obviously, there have been various instances of
backlash wherein, terminator technology is seen as restricting and preventing farmers from reusing
seeds, necessarily requiring them to make new purchases each year and rely on the newest strain
of RoundUp ready seeds. Seen as a petty business tactic to sell more each year, the strategy and
technology is defended by Monsanto. The company argues that this done to restrict the spread of
glyphosate resistance and tolerance to the next yield and to other species.
6. Lack of Increased Yield
Monsanto, stays consistent on its brand identity that it is making an effort to counter world hunger
and food shortage problems. However, there is hardly any evidence that RoundUp ready seeds
lead to a significantly higher yield than the non-genetically engineered varieties. A 2208 report
from the New Soil Association also explicitly states that there was hardly a difference between the
gross yields of genetically modified crops and the non-modified ones. Giving Monsanto the benefit
of doubt, realistically however most varieties of GM seeds are widely used not for the higher yield,
but for their herbicide and pesticide resistant nature. The question however rings clear, do we even
need crops that are herbicide resistant only or would we be better off with seeds that genuinely
increase yield besides this quality. A wide section of Monsanto’s critics also go on to say that
RoundUp ready crops are of no real benefit to the farmer or to the public, but only to Monsanto
itself. There is hardly any viable benefit to the consumer, but a significantly high and attractive
reward for the company. Farmers aren’t only forced to, in the process, buy Monsanto’s RoundUp
Ready seeds each year, but also the RoundUp herbicide.
7. Allergies
The genetic modification involves introducing new DNA into the food cycle, thus, also introducing
new allergens. This issue is further magnified when it involves transgenic organisms, that is, in
which genes from one seed is added to another and vice versa. As example of the same could be
soya beans genetically added with Brazil nuts. These soya beans were then found to cause severe
allergies to people originally allergic to Brazil nuts. Thus, in effect, because the consumer is
unaware that the soya bean contains Brazil nuts’ DNA as well, he/ she won’t know that it should
be avoided.
Conclusion
Convinced of the aforementioned wide ranging ill effects of Monsanto products, the “March
against Monsanto” advocates:
Buying only organic food
boycotting Monsanto
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repeal of the Monsanto Protection Act and its harmful provisions;
independent and detailed research on the effects of genetically engineered seeds on human
health;
holding Monsanto accountable;
Monsanto, despite being the world’s largest GMO seed producer has a lot to deal with. It’s
understood to be profiting at the expense of environmental and human health. Some also allege
that it wants to control the global food cycle and patent all food crops.
Till the time Monsanto as well as the governments of the world don’t come clear on the lack of
transparency regarding labeling of GM food and the influence of large corporations in basic food
regulations, their practices shall continue to be seen in a shadow of doubt.
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References
Company Description; Monsanto Company Website; Retrieved from:
http://www.monsanto.com/whoweare/pages/default.aspx
Company History; Monsanto Company Website; Retrieved from:
http://www.monsanto.com/whoweare/pages/monsanto-history.aspx
PR Newswire Report; “Global Agricultural Biotechnology Market”; Retrieved from:
http://finance.yahoo.com/news/global-agricultural-biotechnology-market-expected-
153200852.html
Genetic Engineering Companies; Retrieved from:
http://www.biofortified.org/resources/genetic-engineering-companies/
“Revenue of Top 10 Global Agrochemical Companies in 2013; Retrieved from:
http://www.statista.com/statistics/257489/revenue-of-top-agrochemical-companies-
worldwide-2011/
“Agrochemical Market worth $242.8 Billion by 2018”; Retrieved from:
http://www.marketsandmarkets.com/PressReleases/agrochemical-market.asp
Round Up Product Description; Monsanto Company Website; Retrieved from:
http://www.monsanto.com/global/au/products/pages/roundup.aspx
Dr. Marcola, “Monsanto’s Roundup Herbicide May Be The Most Important Factor in
Development of Autism and other Chronic Disease; Marcola Articles; Retrieved from:
http://articles.mercola.com/sites/articles/archive/2013/06/09/monsanto-roundup-
herbicide.aspx
Stephen Lendman, “Monsanto’s GM Killer Seeds: Profits above Human Health; Centre
for Research on Globalization; Retrieved from: http://www.globalresearch.ca/monsantos-
gmo-killer-seeds-profits-above-human-health/5336399