Moments of TruthMoments of Truth

The Successful Club SeriesThe Successful Club Series

290

The Mission of the ClubThe Mission of the Club

The mission of a Toastmasters club is to provide a mutually supportive and positive learning environment in which every member has the opportunity to develop communication and leadership skills, which in turn foster self-confidence and personal growth.

290  Moments of Truth  1

The Reasons Members LeaveThe Reasons Members Leave

290  Moments of Truth  2

1% die 3% move away

9% move on to other products because of a recommendation

9% find a cheaper product elsewhere

10% are chronically dissatisfied

68% go elsewhere because the people they deal with are indifferent to their needs

A Moment of Truth is an episode

where a member comes in contact

with any aspect of the

Toastmasters experience and

forms an impression of a club’s

quality and service.

Moments of TruthMoments of Truth

290  Moments of Truth  3

First impressions

Membership orientation

Fellowship, variety and communication

Program planning and meeting organization

Membership strength

Achievement recognition

Toastmasters’ Moments of TruthToastmasters’ Moments of Truth

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First ImpressionsFirst Impressions

Guests greeted warmly and introduced to officers and members

Guest book and name tags provided

Professionally arranged meeting room

Arrangements meet speakers’ needs

Guests invited to address the club

Guests invited to join

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Formal induction, including presentation of pin and manuals

Assignment of mentor Education programs and recognition

system discussed Learning needs assessed Speaking role(s) assigned Member involved in club’s activities

New Member OrientationsNew Member Orientations

290  Moments of Truth  6

Fellowship, Variety and CommunicationFellowship, Variety and Communication

Guests greeted warmly Enjoyable and

educational meetings Regularly-scheduled

social events Participation in area, district and

International events Inter-club events Club newsletter and/or Web site–

updated regularly

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Program and agenda publicized in advance

Members are prepared to carry out all program assignments

All projects are manual projects

Meetings begin and end on time

Creative table topics and activities

Positive and helpful evaluations

Program Planning andMeeting OrganizationProgram Planning andMeeting Organization

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Club has 20 or more members

Members are retained

Promotion in club’s organization or community

Club programs are varied and exciting

Toastmasters sponsoring new members are recognized

Regular membership-building programs

Membership StrengthMembership Strength

290  Moments of Truth  9

Recognizing AccomplishmentsRecognizing Accomplishments

Award applications immediately submitted to WHQ

Progress chart displayed and maintained

Member achievements recognized with ceremony

Club, district and international leaders recognized

Club and member achievements publicized

DCP used for planning and recognition

290  Moments of Truth  10