May 7 – 9, 2019

Modernizing to the Cloud at Scale –Enterprise Lessons LearnedMike Harding, SAP Practice CTO, Virtustream

Scott Seymour, Vice President, SabreSession ID #84383

About the Speakers

Mike Harding• SAP Practice CTO, Virtustream• Long-time SAP customer and consultant• Advocate and fan of the craft beer

industry

Scott Seymour• Vice President, Global Business Systems,

Sabre• Leads SAP S/4HANA, Cloud, and

SalesForce Digital Transformation at Sabre

• Has delivered differentiating solutions across various organizations (Healthcare, Software, Retail, and CPG industries)

• Enjoys outdoor activities such as boating and fishing

Key Outcomes/Objectives1. Learn about the challenges and layers associated with S/4HANA migration2. Discover how Sabre overcame these challenges 3. Take a dive into the future state of Sabre, in addition to changes coming with

SAP CX

Agenda• Introduction to Virtustream and Sabre• Common S/4 HANA Deployments and Challenges• Sabre’s S/4 HANA Journey and Digital Transformation• SAP CX Current and Future State• Sabre’s Future Plans

Across all product sets#1 or #2

Employees in 65 countries~9000

In revenue (2017)

$3.6B

Customer relationshipsDeep

Publicly traded on NASDAQSABR

Hospitality Solutions

Travel NetworkOperating the world’s largest travel marketplace, connecting travel buyers and sellers

Airline SolutionsOffering intelligent, connected platforms for retailing, distribution and fulfilment that help airlines realize profitable growth

Travel Solutions

Providing distribution, operations and marketing solutions to the hotel industry

About Sabre

About VirtustreamDeep SAP Expertise

250+ SAP customers running production SAP in the cloud

1800+ SAP migrations to date

To run production SAP ECC on SAP HANA in the cloudFirst

Winner 2019 SAP FKOM North America technology partner of the year

To run production SAP S/4HANA in the cloudFirst• Personalized white-glove service delivery• Service tailored to customer requirements

• Best-in-class migration and customer integration speed and simplicity

• Only cloud provider to deliver both infrastructure and application SLA’s (99.999% / 99.9%)

Fully Managed, End-to-end Solution

Virtustream’s “single hand to shake” approach delivers the least complexity and highest value, reducing the business risk inherent in operating mission critical applications such as SAP.

Typical S/4 Deployment Options

Project duration average = 14 months

• Convert legacy ERP into S/4

• Often IT-led

System Conversion

• Transform Business processes

• Often Business-led

Re-Implementation

• Generally M&A-related• Most complex

Consolidation

S/4HANAS/4HANAS/4HANA

Legacy ERP Legacy ERP

Multiple Legacy ERP’s

Common S/4HANA ChallengesDepending on Implementation, S/4HANA can present several unique roadblocks• Need to gain alignment between business and IT stakeholders on prioritization of

this transformation• Growth is increasing the complexity and difficulty of managing our applications• Several SAP and non-SAP applications need to remain close to our stack• I am considering starting over with a new S/4HANA solution, but need to be able

to leverage some of my legacy custom code• We need to migrate to cloud while upgrading to S/4HANA• Even though I want to transform to an OpEx model, the unpredictable costs

associated with running S/4HANA in the cloud would create planning and cost management difficulties

Sabre's Digital Transformation Vision

Corporate Systems

100% cloud based

by 2022

Historical Challenges Facing Business

Complex systems and aging technology

Stability of platform

Cost to maintain

Upgrade path complex

Non Flexibility / Nimble, Speed to Market

Path to Vision

Back Office2016

Front Office2018

Advanced 2019

Customer EffectivenessBusiness Operations

Spreadsheets and manual processes

Sabre’s Digital Transformation Journey

Decision to go Cloud

20162015 2017 2018 2019 2020 2021 2022

SAP S4-SFINPilot, Service Now

SAP BRIM, Salesforce Service & Communities, ARIBA

SAP S4-SFIN, Readsoft,

ChromeRiverSuccessFactors

LoadRunnerHana E, Callidus

CLM/CPQ, ARIBA,Salesforce Sales

SAP Brim Selection

SAP Brim, CPQ/CLM/SIP Salesforce AI,

Genesys Telephony

SAP Brim

SAP Brim, Digital Boardroom

Sabre is leveraging multiple strategy's and cloud solutions.

SAAS, PAAS, using a multi-cloud approach Virtustream / AWS Business Systems

0% 10% 45% 65% 85%100%

How Virtustream Helps Streamline the S/4 Journey

SAP Fiori Anti-Virus and Protection

Security & Compliance

SAP Data Hub

Data Translation

Data Management & Archiving Services

Data Optimization

Automated S/4HANA Code Migration &

Adaptation Services

Code Migration

“The SAP Partner Excellence Awards are a testament to the amazing work and value that is delivered by our partners day in andday out to ensure our customers are successful. I’m honored to recognize and congratulate Virtustream as the recipient of theSAP North America Partner Excellence Award 2019 for ISV Innovation. We look forward to continuing to work closely together in2019.”

- Marc Monday, Vice President, Ecosystem and Channels for SAP North America

• Migration services allow for upgrades to Suite on HANA or S/4HANA during migration to cloud

• Option to leverage SAP Data Hub as an enabler of data translation for S/4 adoption, specifically in conjunction with businesstransformational Big Data, AI, ML, and IOT initiatives

• Closely partnered with SAP, receiving the SAP® North America Partner Excellence Award 2019 for ISV Innovation

ROI on Big Data Challenges

Data Lakes

Business Transformation

Data Quality Issues

ManagingBig Data TCO

People Process Technology

Data Scientists Governance

Code Migration Challenges

Costly 12+ month upgrade projects

Overtaxing internaldevelopment capacity

$Unpredictable budgets

& timelinesCostly

infrastructureDependent upon

third-party vendors

SAP CX Strategy – Current StateVirtustream PositionCurrent State – SAP CX C/4HANA Portfolio

Hybris

Callidus, C4C

Hybris Marketing

Gigya

Coresystems

Commerce Cloud

Sales Cloud

Marketing Cloud

Customer Data Cloud

Service Cloud

Originally CX Asset Facts• Aiming to be first entirely SaaS-based

offering engineered by SAP• Consolidation of multiple SaaS

acquisitions into one common platform and experience

• Leverage cloud providers through multi-cloud strategy

• Tying together through UI assimilation, followed by data model rationalization

• Hybris offerings continue to be available on prem and through 3rd party cloud providers

Sabre’s Customer & Financial Systems Arch – CurrentFront Office Back Office

(Sales, Marketing, Customer Service, Customer self service) (Billing, Collections, Incentives, Accounting, Tax, Treasury, HR)

CallidusCloud - CLM/CPQ

Salesforce

Siebel

eSpace

TRAVELNETWORK

AIRLINE SOLUTIONS

HOSPITALITY SOLUTIONS

AIR NABS HOTEL SAP HANA OSB eSpace

LGS LEGACY SAP BARS IMS sCUSI

SQL Server SiebelExcel

Salesforce SAPExcel

SAP S/4 HANA

ChromeRiver

SuccessFactors

Excel

Manual

Other

Sabre’s Customer & Financial Systems Arch – FutureFront Office

(Sales, Marketing, Customer Service, Customer self service)

CallidusCloud - CLM/CPQ

SalesforceEco-system

SAP S/4 HANA

ChromeRiver

Back Office(Accounting, Tax, Treasury, Procurement, HR)

Mid Office

(Billing, Collections, Incentives)

Continuous OptimizationTransformationOngoing Implementation

SAP Hybris

DigitalRoute

HANA EnterpriseAriba

SuccessFactors

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