mob4hire what is mobile app and website usability?

Download Mob4Hire What is mobile app and website usability?

Post on 19-Nov-2014




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In this deck, we discuss why mobile app and mobile usability is SO important, how it relates to customer loyalty ... and ultimately, how it relates to the 3 primary drivers of revenue growth. We speak a bit on Mob4Hire's approach to mobile usability using it's crowd of 53,000 mobile experts in 154 countries with our MobExperience research service, and we also review a technique called "Townhalls" which can be used in face to face focus groups.


  • 1. What is Usability?
    The Leader in Brand Mobile Optimization
    2008, 2009, 2010, 2011 Mob4Hire Inc. Private. All rights reserved. Unauthorized duplication is prohibited.

2. Intro to mob4hire
3. 53K mobile users on 417 carriers in 154 countries
3,000 developers, brands and researchers from 92 countries

  • Build, Test and Measure mobile apps and websites

4. Effective across all platforms and brands of mobile devices 5. Professional Services team run projects on behalf of customers; use crowd-sourcing for global reach, scale & efficiency