iBeaken & Wikitude

who are we?

MJL Digital Publishers is one of the leading developers of self-guided, downloadable walks, and its series of London Walks has been enjoyed by tourists from across the world and the UK

We are a Prime Agent for iBeaken

what is iBeaken?iBeaken is a Visitor Engagement and Activation Platform for the museum, heritage, nature and tourism fields based built around an innovative form of QR (Quick Response) - code technology

iBeakens are QR-coded data packages accessed by visitors using their own smartphones and tablets

what is Wikitude?

Wikitude (Wikitude GmbH) is a leading mobile augmented reality software platform

It displays information about the users' surroundings in a mobile camera view, including image recognition and 3d modeling

viewing iBeakens (1)Download the free Wikitude app from…

viewing iBeakens (2)Open the App and make sure Wikipedia is ‘FEATURED’…

Insert ‘iBeaken’ as your search term…

Click the ‘iBeaken’ option…

tap

Choose either ‘Map’ or ‘List’…

viewing iBeakens (3)Wikitude can now display the ibeakens in the area of your smartphone or tablet…

This example is based on a smartphone in Harrow on

the Hill

Click on an iBeaken group that might interest you…

iBeakens mapped (4)

Narrow your search until you reach the iBeaken that interests you…

tap

tap tap

iBeakens mapped (5)

Quiz link…

Video link…

Audio link…

Expandable images…

Text and internet ‘portal’ links…

Continue refining your search…

tap

iBeakens listed the iBeaken you’re interested in from the ‘List’…

Note that the List extends to over 12km from the smart device

tap

tap

iBeakens are ideal for...• tourist sites

• museums • heritage sites • historic buildings

• nature trails • guided walks • transport hubs

...anywhere that wishes to attract, inform and entertain its visitors

WANDSWORTH iBeaken Plaques Walk Private R. A Twyford

MJL iBeaken

Scan this code to access this fascinating iBeaken story.!!!!!!!!Download a scanning app !to your smart device from !http://i-nigma.mobi!!Or enter this URL !into any browser !http://ibeaken.mobi!and insert this code!WW1X0004!!You can also pick up a !leaflet of this trail at any Wandsworth library. Photo - an East Surrey soldier 1914

iBeaken clusters

a cluster iBeaken can be placed in a room, outside a building, or printed in leaflets, brochures or magazines

for locations that do not want or cannot use a series of physical markers, or to group a sequence of iBeaken stories within one QR- code, a single "cluster" iBeaken can be made

Price structure 2014Trial account = PRO unlimited FREE for 60 days

!PRO Light: £399 per year (up to 75 iBeakens)

!PRO Basic: £699 per year (up to 250 iBeakens)

!PRO Unlimited: £1299 per annum (unlimited iBeakens)

!Each iBeaken "story" can contain up to 3 images,

250 words text (in several languages), 1 video file and 1 audio file

!Other packages for larger institutions and areas —

prices available on request.

Thank you for watching this presentation. !

We would be delighted to work with you to maximise your resources to create a better

visitor experience and wider audience. In so doing, you will become part of the

iBeaken international network www.ibeaken.com

MJL Digital Publishers 75 West Street, Harrow on the Hill,

HA1 3EL tel: +44 (0)20 8426 4172 email: mjl@ibeaken.co.uk