Events organized on Member PremisesGold Members Only

By Iwona Sobolewska

GONG

Gold Member

Gold Member Signs upSales Team

Sale

For Support Team Every member company should have a written

proposal uploaded to Base. Referral Form Weekly meetings to stay on the same page

Gold Member Breakfast Morning Set Up

Welcome

• In Welcome Pack: confirmation form / referral sheet, • Events brochure to put up on the website and in a welcome pack• Welcome e-mail – template for events

Arrange a breakfast meeting

• Theme: Presentation, Factory tour, to be confirmed with the company

• Keep it Regional: Birmingham, Black Country, East Midlands

Regional • More Referrals for local companies

For Sales Team

Brochure with information outlining the benefits of hosting the networking event.

Includes the information: What we do. Why we do it.

What's in it for them.

Events Brochure

Available as a Resource on Member Microsite & Information put up on the websiteContent:

Benefits of attending the Networking EventYour Guide to Networking EventsPrepare for the Networking Event & Do’s and Dont’s of networking

This handouts should answer the following questionsWho are the events for, Who will be attending the event, Why it is good to attend the networking events, How the attending company will benefit from the networking event, When are the Events, How they are organized. Where are the events organized.

Activate

Sponsor the Event

CharityInformation on the website why charity should get

involved with sponsoring the event. Pre event promotion

At the eventPost event promotion

Pre-event Promotion

Events Calendar sent on the regular basis to members.

Six weeks before, schedule regular alertsInvitation e-mail to referrals and companies that hosting company wants to invite, leads, potential members

Pre-Event Preparation/PromotionAvailable on the

event:Available on the event:

Promotional material : Brochures, Event Calendar, Banners

Delegate list with name and e-mail address

Name Badges (for business cars)

Print off the first page of the microsite for existing members

MiM, MiY, MiL products to be purchased

One week before:

Reminder e-mail to people who booked the ticket on the Eventbrite

Go through the list of attendees on Eventbrite

Social media promotion

Delegate List available to members

During the Event

Use Social Media: Tweeter, Periscope, take photos, record videos

Promote Future Events: calendar, leaflets Hand out the Event Feedback to host and to

guests Sales and the Support team members to be

present Ask host when wants to hold another networking

event

After the event

Feedback forms: gather data to improve, manage expectations, better preparation & organisation

Post event marketingPut together clippings from the networking events

Gather opinionsPhotos

What's in it for Us?

Promote Events Present &Future

Create a BUZZ around the Brand

Encourage companies to join MiM, MiY,

MiL

Thank you

Questions