mike debelak - inclusive business sweden
DESCRIPTION
Aalto Global Impact organized together with the New Global an event called Co-creating Business Ecosystems in Emerging Markets on 17th of June. The event was hosted by Fortum.TRANSCRIPT
A Na%onal Approach to Inclusive Business with the BoP
Mike Debelak
Finland 17th June 2014
2
Introducing Inclusive Business Sweden
Our Mission Engage and support organisa/ons in
sustainable, innova/ve and inclusive business models at the base of
the pyramid
Who Are We? The na/onal centre for the advancement of inclusive business
ini/a/ves at the base of the pyramid
Our Vision Industry collabora/ng with other organisa/ons to meet the
developmental needs of the BoP while themselves benefi/ng from the involvement in these markets
3
Overview
• Inclusive business in Sweden
• The Inclusive Business Agenda – a naEonal approach
4
Inclusive business iniEaEves can be delivered through global consorEums…
• SeIng global standards for BeKer CoKon, and bringing together coKon’s complex supply chain, from farmers to retailers
• Aims to have 1 million BeKer CoKon farmers producing over 2.5 million metric tonnes of BeKer CoKon by 2015
Global partnership with mulE-‐naEonal companies
Supported by network of funding partners
5
… corporates…
• “Deeper into the Pyramid” • Mission: Making food safe and available,
everywhere, for everyone • Co-‐creaEng with their customers
• “ConnecEng for Change” • Mission: Affordable access for mobile
phones, broadband and the cloud • Co-‐creaEng through public-‐private
partnerships
• 500 000 people connected in the 12 countries in Sub-‐Saharan Africa
6
… and social businesses
EmergingCOOKING SOLUTIONS
7
So the quesEon is…
What do Swedish businesses need in order to innovate, co-‐create and succeed in BoP
markets?
8
Overview
• Inclusive business in Sweden
• The Inclusive Business Agenda – a naEonal approach
9
Inclusive Business Agenda
Purpose Formulate a strategic research, innovaEon and acEon agenda for engaging Swedish organisaEons with BoP opportuniEes.
Basic Needs of the BoP
e.g. food and agriculture, clean water, health and hygiene,
energy, housing, transporta/on, communica/ons, environmental
management, job crea/on, entrepreneurship, etc
Swedish Capability
e.g. energy, ICT, manufacturing, healthcare, automo/ve, science and technology, infrastructure, financial services, research
ins/tutes, innova/on capabili/es, social services, etc
Collabora?ve research, innova?on and ac?on
Supported by…
10
A CollaboraEve Approach
Workshop 2 March 2014
60 par/cipants
Workshop 1 February 2014
120 par/cipants
11
Inclusive Business Agenda – Our Strategy
Why
High potenEal to leverage Swedish capability to meet the needs of the BoP
Co-‐crea?ng inclusive business models for mutual benefit
High potenEal for the Swedish economy to grow and innovate – sustainably
Who What How
• Companies • Innovators and entrepreneurs • NGOs • Government • InsEtutes and academia • Financiers • Network organizaEons • Development agencies • Embassies and trade orgs • Foreign partners … co-‐crea/ng with “the BoP”
SupporEve framework
Needs-‐based sectors & ambiEons
• Linking plaforms and players • Online and offline plaforms • Networking / partnering forums
• Co-‐creaEon with the BoP • Tools and databases • Access to finance and support services
• Link and align: Research ó InnovaEon ó Inclusive business models
12
SupporEve Framework
• Deep understanding of markets and contexts
• CollaboraEve / parEcipatory research
• Two-‐way learning
• Research provides foundaEon for innovaEon and acEon
• Learn by doing
• Needs-‐based / user-‐driven innovaEon
• Inclusive innovaEon -‐ innovate and find soluEons with the BoP
• Present in target markets -‐ local engagement criEcal
• Sharing experience, ideas, technology
Knowledge development and
exchange
CollaboraEve innovaEon
Networking and partnerships
Financing and support
SupporEve framework • Early stage support needed
for social entrepreneurs • Should strive to become good
investments – aKract investors
• MulEple finance sources: Agencies, donors, private investors, crowd funding, etc
• Support scaling
• Strong partnerships criEcal for scalable and profitable business models
• Partners link in with BoP • CollaboraEve community
sharing ideas, opportuniEes and resources
• Leverage local resource pools (chambers, embassies, immigrants, etc)
13
Needs-‐based sectors
Energy
ICT
Water & SanitaEon
Healthcare
Agriculture
Environmental and waste services
Forestry
Research and external input
8 Focus Sectors
Workshop / par?cipant output
Manufacturing
14
Double productivity of
small-scale agriculture
How?
How?
How? How?
How?
The Next Step: Challenge clusters
Agriculture (an example)
CollaboraEve cluster of organisaEons with sector focus
Set ambiEous global challenge that agenda / parEcipants can aspire to
Develop research, innovaEon and support iniEaEves towards the goal
15
Key learnings
" Co-‐creaEon and partnering criEcal components of a successful BoP strategy
" Yes – need to co-‐create with the BoP, but also need to partner with other organisaEons (business, government, NGOs)
" Need to take a collaboraEve approach to research, innovaEon and acEon in this space