MICE TOUR MICE TOUR PACKAGE DEVELOPMENT PACKAGE DEVELOPMENT PROCEDUREPROCEDURE

SUBMITTED TO:- BY SAHIL SUBMITTED TO:- BY SAHIL GUMBERGUMBERDR. RAVI BHUSHAN MTM 2DR. RAVI BHUSHAN MTM 2 ndnd semsemAssociate Professor 19Associate Professor 19Department of Hotel & Tourism ManagementDepartment of Hotel & Tourism Management

IN DETAIL……IN DETAIL…… Meetings:- General term indicating the General term indicating the

coming together of a number of coming together of a number of people in one place, to confer or people in one place, to confer or carry out a particular activity.carry out a particular activity.

Incentives:- “simply put, it is a tool “simply put, it is a tool for motivating people involved in an for motivating people involved in an organization success – Employees, organization success – Employees, Dealers , Distributors, Sales people, Dealers , Distributors, Sales people, consultants, & last but not least, even consultants, & last but not least, even key customers , it is also means of key customers , it is also means of rewarding them for a job well done or rewarding them for a job well done or excellent sale results”excellent sale results”

ConventionsConventions:- :- conventions are conventions are generally largely meetings with some form generally largely meetings with some form of exposition or trade show included. A of exposition or trade show included. A number of Associations have one or more number of Associations have one or more conventions per year . These conventions conventions per year . These conventions raise a large part of the association budget.raise a large part of the association budget.

ExhibitionsExhibitions:- :- Events at which Events at which products & services are displayed. An products & services are displayed. An exhibitions may simply be a few table- top exhibitions may simply be a few table- top booths designed to display goods & services.booths designed to display goods & services.

MEETINGS PROCESSMEETINGS PROCESS

TYPES OF MEETINGSTYPES OF MEETINGS TheatreTheatre ClassroomClassroom U – ShapedU – Shaped Hollow square setupHollow square setup Octagon setupOctagon setup

MEEETING PLANNINGMEEETING PLANNING PRE MEETING ACTIVITIES :-•Plan meeting agendaPlan meeting agenda•Establish meetings objectivesEstablish meetings objectives•Predict attendancePredict attendance•Set meeting budgetSet meeting budget•Select meeting siteSelect meeting site•Select meeting facility Select meeting facility •Select hotelSelect hotel•Negotiate contractsNegotiate contracts•Plan exhibitionsPlan exhibitions•Create marketing planCreate marketing plan•Plan travel to & plan from sitePlan travel to & plan from site•Arrange ground transportationArrange ground transportation•Organize audiovisuals needsOrganize audiovisuals needs

ON SITE ACTIVITIES ON SITE ACTIVITIES •Conduct pre – event briefingConduct pre – event briefing•Prepare executive plans Prepare executive plans •Move people in/outMove people in/out•TroubleshootTroubleshoot•Approve invoicesApprove invoicesPOST MEETING ACTIVITIESPOST MEETING ACTIVITIES•DebriefDebrief•Evaluate Evaluate •Provides recognition & appreciation Provides recognition & appreciation

PROCESS OFCONVENTIONSPROCESS OFCONVENTIONS

conventionsonventions are generally largely meetings are generally largely meetings with some form of exposition or trade show with some form of exposition or trade show included. A number of Associations have one or included. A number of Associations have one or more conventions per year . These conventions more conventions per year . These conventions raise a large part of the association budgetraise a large part of the association budgetA TYPICAL CONVENTION FOLLOWS A A TYPICAL CONVENTION FOLLOWS A FORMAT LIKE THIS:-FORMAT LIKE THIS:-Welcome/Registration.Welcome/Registration.Introduction of president.Introduction of president.President’s welcome speech, opening the President’s welcome speech, opening the convention.convention.First keynote address by a featured speakerFirst keynote address by a featured speakerExposition booths open. Exposition booths open. Several workshops or presentations on specific Several workshops or presentations on specific topics.topics.

Continues…Continues…Demonstrations of special topicsDemonstrations of special topicsVendor’s private receptionsVendor’s private receptionsDinnerDinnerConvention centre closesConvention centre closesConvention services for incoming touristConvention services for incoming touristTransportationTransportationHotels & MotelsHotels & MotelsRestaurantsRestaurantsAttractionsAttractionsSuppliers & etc….Suppliers & etc….

EXHIBITION PROCESSEXHIBITION PROCESS

TYPES OF EXHIBITIONSTYPES OF EXHIBITIONSTrade & Industrial Fairs.Trade & Industrial Fairs.Combined conferences & exhibitionsCompany product launches.Consumer & Public Exhibitions.Consumer & Public Exhibitions.Public exhibitions.Garden festivals.Company “In – House” Events.Company “In – House” Events.Prospective staff interview.Product launching.Other Exhibitions / Display Attractions.Other Exhibitions / Display Attractions.Manufactures' Promotions.

ORGANISE AN EXHIBITIONORGANISE AN EXHIBITION EXHIBITION PROCESSEXHIBITION PROCESS

Space requirementSpace requirement ProposalProposal BookingsBookings

Feasibility phaseFeasibility phase Preliminary design phasePreliminary design phase Detail design phaseDetail design phase Production planning phaseProduction planning phase Production phaseProduction phase Operational phaseOperational phase Termination phaseTermination phase Assessment phaseAssessment phase

INCENTIVESINCENTIVES

Incentive TravelIncentive TravelIncentive travel refers to the segment of business travel Incentive travel refers to the segment of business travel

that uses the allure of a trip as an incentive or reward for that uses the allure of a trip as an incentive or reward for

achievement.achievement.

A Typical example of incentive travel would be a A Typical example of incentive travel would be a

company-paid vacation to a resort for top-performing company-paid vacation to a resort for top-performing

salespersons. salespersons.

Sometimes this type of vacation will include Sometimes this type of vacation will include

motivational seminars, morale-building activities, and other motivational seminars, morale-building activities, and other

activities that build upon a gathering of employees. activities that build upon a gathering of employees.

Incentive trips also can include business-related group Incentive trips also can include business-related group

activities, such as the introduction of new products or activities, such as the introduction of new products or

promotional campaigns, or training programs for promotional campaigns, or training programs for

employeesemployees. .

FORMS OF INCENTIVES TRAVELFORMS OF INCENTIVES TRAVEL

Pure Incentives.Pure Incentives.•Luxury pure incentives.Luxury pure incentives.•Mid range pure incentives.Mid range pure incentives.Motivational MeetingsMotivational MeetingsFam tourFam tour

INCENTIVE TOURISM INCENTIVE TOURISM DESTINATION NEED TODESTINATION NEED TO PERFORM WELL IN TRAVELPERFORM WELL IN TRAVEL FOLLOWING CRITERIAFOLLOWING CRITERIA•Service levelService level•Safety & securitySafety & security•Accommodation costAccommodation cost•Scenic beautyScenic beauty•Varieties of activities for all tastesVarieties of activities for all tastes•Sightseeing & cultural attractionsSightseeing & cultural attractions•Modern technical systemModern technical system•Sport & recreational facilitiesSport & recreational facilities•Unusual destinationUnusual destination•ClimateClimate•Public transportPublic transport•Duration of flightDuration of flight

MICE PACKAGE DEVELOPMENT MICE PACKAGE DEVELOPMENT PROCEDUREPROCEDURE

PROCESS OF MICE PACKAGEPROCESS OF MICE PACKAGE

TRAVEL AGENCIES OR TOUR TRAVEL AGENCIES OR TOUR OPERATION SERVICES FOR MICEOPERATION SERVICES FOR MICE

THE SITE SELECTION PROCESS THE SITE SELECTION PROCESS FOR MICE TOURISM BY MINISTRY FOR MICE TOURISM BY MINISTRY OF TOURISM (INDIA)OF TOURISM (INDIA)

AccessibilityAccessibilityCost: the monetary expense of transportation and the monetary expense of transportation and access.access. TimeTime: the duration/distance of travel involved and : the duration/distance of travel involved and the opportunity cost of that time.the opportunity cost of that time.Frequency: Frequency: the frequency of connections to the the frequency of connections to the site.site. Convenience: Convenience: the scheduling convenience of the the scheduling convenience of the connections.connections. Barriers: Barriers: the extent of any travel formalities, the extent of any travel formalities, which inhibit travel such as visas, customs, etcwhich inhibit travel such as visas, customs, etc.

Local SupportLocal SupportLocal Chapter: the extent of assistance and the extent of assistance and backing offered by the local chapter of thebacking offered by the local chapter of theAssociation.Association.

CVB/Convention CentreCVB/Convention Centre: the extent of planning, : the extent of planning, logistical and promotional support offered.logistical and promotional support offered.

SubsidiesSubsidies: the extent to which the destination : the extent to which the destination offers to defray costs through rebates andoffers to defray costs through rebates andSubsidies.Subsidies.

Other AttractionsOther Attractions

Entertainment:Entertainment: Restaurants, Bars, Theatres, Restaurants, Bars, Theatres, Nightclubs etc.Nightclubs etc. Shopping: Shopping: Malls, Major Department Stores, Low Malls, Major Department Stores, Low Prices etc.Prices etc. Sightseeing: Sightseeing: Architecture, Museums, Monuments, Architecture, Museums, Monuments, Attractions, Parks, Historical Sites, Local Tours.Attractions, Parks, Historical Sites, Local Tours. Recreation: Recreation: Sports And Activities Either As Sports And Activities Either As Spectator Or Participant.Spectator Or Participant. Professional opportunities: Professional opportunities: Visiting Local Visiting Local Clients, Negotiations, Business Deals, Selling, MakingClients, Negotiations, Business Deals, Selling, MakingContacts etc.Contacts etc.

Accommodation FacilitiesAccommodation FacilitiesCapacity: Capacity: The number of rooms available and The number of rooms available and whether more than a single hotel is required.whether more than a single hotel is required. Cost: Cost: The cost of suitable accommodation at the The cost of suitable accommodation at the site.site. Service: Service: The perception of standards of service.The perception of standards of service. Security: Security: The extent to which the hotels provide The extent to which the hotels provide safe and secure environment.safe and secure environment. AvailabilityAvailability: Are the facilities available when : Are the facilities available when required?required?

Meeting FacilitiesMeeting FacilitiesCapacity: Capacity: Ability of site to provide suitable sized Ability of site to provide suitable sized facilities.facilities. Layout: Layout: suitability of facility layout and floor plan.suitability of facility layout and floor plan. Cost: Cost: the cost of the meeting space required.the cost of the meeting space required. Ambience: Ambience: the ability of the facility to create an the ability of the facility to create an appropriate atmosphere and environment.appropriate atmosphere and environment. Service: Service: the perception of the standards of the perception of the standards of service.service. Security: Security: the extent to which the facility provides the extent to which the facility provides a safe and secure meeting space.a safe and secure meeting space. Availability: Availability: are the facilities available when are the facilities available when required.required.

InformationInformationExperience: has the site performed satisfactorily in the past. Reputation: what is the reputation of the destination among other meeting planners. Marketing: the effectiveness of the destination’s marketing activities.

Site EnvironmentSite Environment Climate: the desirability of the destination’s climate. Setting: the attractiveness of the destinations surroundings. Infrastructure: the suitability and standard of local infrastructure. Hospitality: the extent to which the host organizations and community excel in welcoming visitors.

Other CriteriaOther CriteriaRisksRisks: the possibility of strikes, natural disasters, the possibility of strikes, natural disasters, boycotts, and other possible adverse events.boycotts, and other possible adverse events.

Profitability: Profitability: the extent to which the site would the extent to which the site would produce a profit for the organizers.produce a profit for the organizers.

Association Promotion: Association Promotion: would the site add would the site add credibility to the association and build membership.credibility to the association and build membership.

Novelty: Novelty: the extent to which the destination the extent to which the destination represents a novel location for the association’s nextrepresents a novel location for the association’s nextConvention.Convention.

Top Mice destinations of worldTop Mice destinations of world

SingaporeSingaporeShanghaiShanghaiKualalumpurKualalumpurBangkokBangkokHonkongHonkongSeoul (Korea)Seoul (Korea)Vienna (AustriaVienna (Austria)) Guangzhou(China)Guangzhou(China)

Frankfurt Frankfurt ,Dusseldorf, ,Dusseldorf, Hamburg (Germany)Hamburg (Germany)

Paris (France)Paris (France)Barcelona (Spain)Barcelona (Spain)Geneva Geneva

(Switzerland)(Switzerland)Stockholm (Sweden)Stockholm (Sweden) Jakarta Jakarta

MICE TOURISM IN INDIAMICE TOURISM IN INDIA

DelhiDelhi - Infrastructure and location make Delhi a popular - Infrastructure and location make Delhi a popular destination for exhibitions and events. Delhi has venues like The destination for exhibitions and events. Delhi has venues like The Ashok Hotel, the Habitat World Convention Centre, Vigyan Ashok Hotel, the Habitat World Convention Centre, Vigyan Bhawan, and luxury hotels Taj Palace, Maurya Sheraton and Le Bhawan, and luxury hotels Taj Palace, Maurya Sheraton and Le Meridien.Meridien.

Noida and GurgaonNoida and Gurgaon - Noida and Gurgaon in NCR are also - Noida and Gurgaon in NCR are also popular destinations and are known for state-of-art facilities.popular destinations and are known for state-of-art facilities.

Shimla / ManaliShimla / Manali - Shimla and Manali are one of the upcoming - Shimla and Manali are one of the upcoming and ideal destinations for holding conferences as most of the and ideal destinations for holding conferences as most of the hotels provide facilities for conferences and its scenic beauty hotels provide facilities for conferences and its scenic beauty allows you to enjoy in pleasurable activities and also provides allows you to enjoy in pleasurable activities and also provides peace of mind. The conference In Shimla few of the hotels peace of mind. The conference In Shimla few of the hotels providing such facilities are The Oberoi Cecil, Windflower Hall, providing such facilities are The Oberoi Cecil, Windflower Hall, Hotel De Park and Grand Leela Regancy etc. Some of the hotels Hotel De Park and Grand Leela Regancy etc. Some of the hotels in Manali are Span Resorts, Apple Valley Resorts and The Manali in Manali are Span Resorts, Apple Valley Resorts and The Manali Inn etc.Inn etc.

Continues…Continues…JaipurJaipur - Jaipur city founded in year 1728 has many conference - Jaipur city founded in year 1728 has many conference venues including B. M. Birla Science center, ITC Rajputana, venues including B. M. Birla Science center, ITC Rajputana, Clarks Amer and Mansingh Tower all providing world-class Clarks Amer and Mansingh Tower all providing world-class facilities.facilities.

Hyderabad-Hyderabad-Hyderabad, the Information Technology city of India is also an Hyderabad, the Information Technology city of India is also an emerging MICE destination of India. Beside the numerous emerging MICE destination of India. Beside the numerous heritage monuments, Hyderabad has some sophisticated venue. heritage monuments, Hyderabad has some sophisticated venue. One of the most popular business venue of Hyderabad is One of the most popular business venue of Hyderabad is Hyderabad International Convention Centre (HICC). This Hyderabad International Convention Centre (HICC). This building is one of the favorite site for conventions, seminars and building is one of the favorite site for conventions, seminars and meetings. It has an capacity to accommodate 5000 people for meetings. It has an capacity to accommodate 5000 people for convention, 500 for seminar and 50 for meeting. This venue has convention, 500 for seminar and 50 for meeting. This venue has already hosted number of prestigious international and national already hosted number of prestigious international and national conferences. conferences.

Continues..Continues..Mumbai - Mumbai has many mice facilities. It is the Mumbai has many mice facilities. It is the busiest centre in west India and has many prime venues busiest centre in west India and has many prime venues like The Renaissance Hotel and Convention Center.like The Renaissance Hotel and Convention Center.ChennaiChennai - The ITC Park Sheraton, Le Meridien and - The ITC Park Sheraton, Le Meridien and The Park Chennai, Chola Sheraton, Fisherman's Cove, The Park Chennai, Chola Sheraton, Fisherman's Cove, Hotel Radisson and Taj Connemara are high-end luxury Hotel Radisson and Taj Connemara are high-end luxury hotels geared to host meetings and conventions.hotels geared to host meetings and conventions.KolkataKolkata - Kolkata has many five star facilities and more - Kolkata has many five star facilities and more are coming up like Kolkata convention centre.are coming up like Kolkata convention centre.Agra-Agra-Agra famed for the symbol of “epitome of love”, Agra famed for the symbol of “epitome of love”, Taj Mahal has some excellent venues to hold Taj Mahal has some excellent venues to hold conferences, conventions and meetings. It is a fine city conferences, conventions and meetings. It is a fine city that is appropriate for both heritage and business tour. that is appropriate for both heritage and business tour. The Jaypee Palace Hotel and Convention Centre are The Jaypee Palace Hotel and Convention Centre are the best place to hold conferences, conventions and the best place to hold conferences, conventions and meetings. meetings.

Mice Tourism in HaryanaMice Tourism in Haryana

RajhansRajhans ConventionConvention CentreCentreConvention Centre comprising of variety of superbly equipped Convention Centre comprising of variety of superbly equipped conference, meeting and banquet halls provide diverse range of conference, meeting and banquet halls provide diverse range of convention and banquet, Wi-Fi enabled facilities in the pal of Mother convention and banquet, Wi-Fi enabled facilities in the pal of Mother Nature at Surajkund, Faridabad. The Convention Hall measuring 6160 Nature at Surajkund, Faridabad. The Convention Hall measuring 6160 sq.ft. is pillar less. It is complemented by spacious lobby and massive sq.ft. is pillar less. It is complemented by spacious lobby and massive car parking.car parking.

Tilyar convention centreTilyar convention centre

Convention Centre with a capacity Convention Centre with a capacity of more than 1000 persons at Tilyar of more than 1000 persons at Tilyar Tourist Complex, Rohtak. The Tourist Complex, Rohtak. The complex is on sprawling 142 acres complex is on sprawling 142 acres of land and located on of land and located on Rohtak-Delhi, N.H. 10Rohtak-Delhi, N.H. 10The Convention Centre is with in built stage, centrally The Convention Centre is with in built stage, centrally air-conditioned, two committee rooms, two guests rooms, air-conditioned, two committee rooms, two guests rooms, a changing room and with three well furnished modern a changing room and with three well furnished modern kitchen. The unique features of the Convention Centre is kitchen. The unique features of the Convention Centre is the party terrace to accommodate a gathering of 500 the party terrace to accommodate a gathering of 500 guests, concrete parking for 300 vehicles to facilitate guests, concrete parking for 300 vehicles to facilitate traffic movement and two acres spacious well landscaped traffic movement and two acres spacious well landscaped green. green.

REFRENCESREFRENCESMr. Surjeet sir (Department of Hotel & TourismMr. Surjeet sir (Department of Hotel & TourismManagement. Management. India as a Global Conventions Destination India as a Global Conventions Destination prospects & strategy:- by Ministry of Tourism, prospects & strategy:- by Ministry of Tourism, Govt. of India.Govt. of India. Introduction to Hospitality Management :-Introduction to Hospitality Management :-By John R. WalkerBy John R. Walkerhttp://www.haryanatourism.gov.in/destination/rahttp://www.haryanatourism.gov.in/destination/rajhans.aspjhans.asphttp://www.incredibleindia.org/newsite/cms_paghttp://www.incredibleindia.org/newsite/cms_page.asp?pageid=866e.asp?pageid=866http://www.conventionicpb.org/conf_locations.ahttp://www.conventionicpb.org/conf_locations.aspsp