mhd portfolio

92
While going to Flagler over the past years I have grown and become very seasoned with graphic design and its ins and outs. I have come to realize what kind of person I have to become in this business. Being responsible, on time, to take pride in your work, always be open to new ideas are just a few the characteristics I have developed over the years. One of the most recent thing is have learn is to understand your limits and play to your strengths. My strengths are now presented to you now in this book. Please enjoy. Mackenzie Hough

Upload: mackenzie-hough

Post on 06-Mar-2016

242 views

Category:

Documents


0 download

DESCRIPTION

graphic design portfolio

TRANSCRIPT

Page 1: MHD Portfolio

While going to Flagler over the past years I have grown and become very seasoned with graphic design and its ins and outs. I have come to realize what kind of person I have to become in this business. Being responsible, on time, to take pride in your work, always be open to new ideas are just a few the characteristics I have developed over the years. One of the most recent thing is have learn is to understand your limits and play to your strengths. My strengths are now presented to you now in this book. Please enjoy.

Mackenzie Hough

Page 2: MHD Portfolio
Page 3: MHD Portfolio

JACKSONVILLE!RUSH

SIMPLY!DESSERT!BY!EVELYN

SIXTH!FLOOR!MUSEUM!AT!DALEY!P"ZA

PEACEPASSERS.ORG

ANALOG!WINTER!COLLECTION

CHA#CHING!IPHONE!APP

TREATY!PARK!WAYFINDING

WINECEL"R.NET

LUXE!INTERIOR!DESIGN!MAGAZINE

JACKSONVILLE!JAGUARS REVENUE

CONTENT

Page 4: MHD Portfolio

Jacksonville Rush is a fictional professional soccer team based out of Jacksonville. The Rush identity was developed to connect with the community using symbols that they are use to seeing and can identify with. The colors were chosen to be extremely contrasting and vibrant to stand out to of the crowd, this same idea was applied to the logo as well but in opposed to the colors the symbols and shapes are ones that are associated with soccer. The idea behind this was to stand out as a brand but still be associated with the sport in an instant.

JACKSONVILLE!RUSH

Page 5: MHD Portfolio

Blah Blah Blah

Page 6: MHD Portfolio

stock holder gift basket

Page 7: MHD Portfolio

scarf design in gift basket

Page 8: MHD Portfolio

player information booklet

Page 9: MHD Portfolio

t-shirt design

14

rush

jacks

onville

14

Page 10: MHD Portfolio

Simply Dessert by Evelyn is a identity that was developed so that the barnd would immediately associated with desserts. The company’s color scheme was chosen so that the viewer would connect the product with passion and love for desserts which this company holds so dear to their heart. The type faces were chosen to bring a more elegant tone to the identity to show maturity this product contains.

SIMPLY!DESSERT

Page 11: MHD Portfolio

Blah Blah Blah

Page 12: MHD Portfolio

packaging design

Page 13: MHD Portfolio
Page 14: MHD Portfolio
Page 15: MHD Portfolio
Page 16: MHD Portfolio

package design with business cards

Page 17: MHD Portfolio

business cards

Page 18: MHD Portfolio

The Sixth Floor Museum is a museum dedicated to John F. Kennedy located in the old School Book Depository in Houston, Texas. This project focuses on the an exhibit that would feature “the dark side“ of his life. The color scheme was chosen from his original campaign posters and banners. The overall feel to this project is to inspire the viewer to feel like they are taking a journey through the closet of JFK and finding all those skeletons that were accumulated over his life time.

THE!SIXTH!FLOOR!MUSEUM

Page 19: MHD Portfolio

Blah Blah Blah

Page 20: MHD Portfolio

exhibit poster

Page 21: MHD Portfolio

exhibit mailer

Page 22: MHD Portfolio

Blah Blah Blahmuseum wall exhibit with tv screens

NAME OF EXHIBIT

Page 23: MHD Portfolio

Blah Blah Blahmuseum exhibit center piece

NAME OF EXHIBIT

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn't anything.

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn't anything.

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn't anything.

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn't anything.

Page 24: MHD Portfolio

Blah Blah Blahback of centerpiece with tv screen

NAME OF EXHIBIT

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn't anything embarrassing hidden in the middle of text. All the Lorem Ipsum generators on the Internet tend to repeat predefined chunks as necessary, making this the first true generator on the Internet. It uses a dictionary of over 200 Latin words, combined with a handful of model sentence structures, to generate Lorem Ipsum which looks reasonable. The generated Lorem Ipsum is therefore always free from repetition, injected humour, or non-characteristic words etc.

Page 25: MHD Portfolio

Blah Blah Blahdonation ballot box

SIDEOF

Page 26: MHD Portfolio

PeacePassers.org is a functional site that this non profit organization will uses to take in used soccer goods and donate them to kids in third world countries. This project had uses bright and contrasting color scheme to draw the users eye. The website has very simple interactivity so that the user can operate the site with ease.

PEACEPASSERS.ORG

Page 27: MHD Portfolio
Page 28: MHD Portfolio

stories page

Page 29: MHD Portfolio

friends of peace passers page

Page 30: MHD Portfolio

ways to get involved page

Page 31: MHD Portfolio

contact and background information

Page 32: MHD Portfolio

Analog winter collection was developed to give a peak in to the life of a person that lives for the winter. The booklet is an interactional piece that keeps the consumer entertained while also being informed of the products that are being sold. The overall scheme for this project is cold but active using a lot of translucences and active individuals.

ANALOG

Page 33: MHD Portfolio
Page 34: MHD Portfolio

booklet overview

Page 35: MHD Portfolio

puzzle hint page

Page 36: MHD Portfolio

booklet puzzle broken apart

Page 37: MHD Portfolio

solved puzzle page

Page 38: MHD Portfolio

Cha-Ching in a functional prototype app that takes the out dated activity known as coupon clipping and brings it to the 21st century. This app uses a color scheme symbols that the user will associate with solid reliable service. This app is very intuitive using mostly symbols that the user will recognize very easily. This app will be the only thing the user will need to go shopping. It will help the user save money build a shopping list find local stores and even keep track of your spending so balancing that check book will be a breeze.

CHA#CHING

Page 39: MHD Portfolio

39

Page 40: MHD Portfolio
Page 41: MHD Portfolio

SO HOT HOT SAUCE

ARIZONA GUNSLINGER HOT SAUCE

ARIZONA GUNSLINGER CHIPOTLE

AFRICAN RHINO PERI-PERI H...

ASS KICKIN MOONSHINE PEP...

A TASTE OF THAI

hot sauce

listmainmain Search

SO HOT HOT SAUCE

ARIZONA GUNSLINGER HOT SAUCE

ARIZONA GUNSLINGER CHIPOTLE

AFRICAN RHINO PERI-PERI H...

ASS KICKIN MOONSHINE PEP...

A TASTE OF THAI

ASS KICKIN MOONSHINE...

hot sauce

listmainmain Search

Page 42: MHD Portfolio

Items left: 7 Total: $40.49

Progresso soup 4pcs. $5.00

Cinnamon Toast Crunch 2pkg. $3.98

Honey Nut Cheerios 2pkg. $3.98

Hershey’s Candy Bars 2pcs. $0.98

Cetaphil soup 2pkg. $0.98

Ass Kickin’ Moonshine Pepp... 1pkg. $10.95

Horizon Organic Milk 1pkg. $15.95

Progresso soup 4pcs. $5.00

Honey Nut Cheerios 2pkg. $3.98

mainmain editeditGrocery List

0 Manufacturing coupon

1 Store Coupon

1 Competitor Coupon

$10.95QTY 1

Yeehaaw!! Just like granddaddy used to make in the low lyin hills, Moonshine Pepper Mash actual has a wonderful blend of Jalapeno and

addCOUPONS FOUND!

Ass Kickin’ Moonshine...searchsearch

Page 43: MHD Portfolio
Page 44: MHD Portfolio

main Map

Valencia Street, Staint Au..

Publix144 Desoto Street

Page 45: MHD Portfolio
Page 46: MHD Portfolio

Treaty Park is a public park that has been in operation for decades and the wayfinding reflects that. The wayfinding in the park is non existent and what little there is outdated to say the least. A little background on Treaty Park’s name was picked for the treaty signed by the U.S. and Seminole Indians this is the main reason that this particular color scheme and general symbolism was chosen throughout the park.

TREATY!PARK!WAYFINDING

Page 47: MHD Portfolio

jaguarsjacksonville

SUMMER CAMP 2012

Blah Blah Blah

Page 48: MHD Portfolio

electric sign that informs guests of what is taking place in the park before entering

Property Donated By:K.S. Torey

Funded By:Florida Recreaton SevelopmentAssistance Program

Softball

Tennis

Paddle Tennis

Racquetball

Soccer

OPEN

CLOSED

OPEN

CLOSED

OPEN

Page 49: MHD Portfolio

wayfinding when first entering the park

RACQUETBALL

DOG PARK

SKATE PARK

BASKETBALL

TENNIS COURTS

PADDLE TENNIS

SOCCER FIELDS

SOFTBALL FIELDS

Page 50: MHD Portfolio

wayfinding in parking lot

SOCCER FIELDS

PADDLE TENNIS

SOFTBALL FIELDS

TENNIS COURTS

RACQUETBALL

Page 51: MHD Portfolio

information kiosk and map of park

Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Nunc vestibulum nulla sit amet eros elementum mattis.

Cras et nibh nec velit aliquet tristique.

Fusce in ligula non massa luctus facilisis ut rutrum sem.

Mauris et orci lacinia arcu sagittis sollicitudin.

Phasellus quis metus vel turpis suscipit rhoncus.

Morbi ac urna eu tellus molestie luctus quis ut augue.

Nulla mollis hendrerit enim, in tempus velit tincidunt id.

Nunc id tortor sed enim feugiat fermentum non sed libero.

Ut vitae sem suscipit magna hendrerit rhoncus.

Etiam cursus sem nec neque imperdiet in tempor enim lobortis.

Fusce ut eros nulla, vel pretium risus.

Nulla sed quam leo, a dapibus orci.

Sed quis ligula et nisl aliquam tempor.

In et sapien neque, in suscipit neque.

Cras laoreet tellus vehicula sapien blandit in suscipit libero vehicula.

Maecenas vestibulum sapien at nisl molestie a viverra nisl eleifend.

Sed vel dui sed felis dignissim congue sit amet a justo.

Vivamus vulputate odio quis dui placerat et consequat diam vestibulum.

Page 52: MHD Portfolio

field markers

FIELD 1

FIELD 2

Page 53: MHD Portfolio

sitting area and field markers

HOME DUGOUT GUEST DUGOUT

22 2

Page 54: MHD Portfolio

CellarNotes.net is a functional site that is used as a reference tool which helps the user become more knowledgeable with wine in all its aspects. This project is intended to appeal to a more mature audience. The color scheme and symbolism that is used is calming and relaxing to the eye. The photographs in the top corners are intended to be used as a reference point for the user to again make sure that the experience with the site is pleasant and relaxing.

CEL"RNOTES.NET

Page 55: MHD Portfolio
Page 56: MHD Portfolio

home page

Page 57: MHD Portfolio
Page 58: MHD Portfolio
Page 59: MHD Portfolio
Page 60: MHD Portfolio
Page 61: MHD Portfolio
Page 62: MHD Portfolio
Page 63: MHD Portfolio
Page 64: MHD Portfolio

Luxe is a upscale interior design magazine that is viewed through out the world. One of the main problems that the magazine seemed to have was a lack of markers that showed where one article ended an another one began. This issue was addressed by adding simple colors to the boarders of the magazine. To keep the magazine upscale it was designed to have a lot of white space and give a feeling of being in looking at elegant pieces of art on the wall of a art gallery.

LUXE

Page 65: MHD Portfolio

Blah Blah Blah

Page 66: MHD Portfolio
Page 67: MHD Portfolio

Blah Blah Blah

Page 68: MHD Portfolio
Page 69: MHD Portfolio

Blah Blah Blah

Page 70: MHD Portfolio
Page 71: MHD Portfolio

Blah Blah Blah

Page 72: MHD Portfolio
Page 73: MHD Portfolio

Blah Blah Blah

Page 74: MHD Portfolio
Page 75: MHD Portfolio

Blah Blah Blah

Page 76: MHD Portfolio
Page 77: MHD Portfolio

Blah Blah Blah

Page 78: MHD Portfolio
Page 79: MHD Portfolio

Blah Blah Blah

Page 80: MHD Portfolio
Page 81: MHD Portfolio

Blah Blah Blah

Page 82: MHD Portfolio

JACKSONVILLE!JAGUARSJacksonville Jaguars Summer Camp will be a great opportunity to give back to the community while also bringing in revenue for the club while not in season. This project focuses on ways to bring in more revenue for the club using summer camps advertising placements throughout the stadium. The color scheme was chosen to keep in touch with the original branding of the team.

Page 83: MHD Portfolio

Blah Blah Blah

Page 84: MHD Portfolio

daily stadium passes

Page 85: MHD Portfolio

daily stadium parking passes

Page 86: MHD Portfolio

weekly stadium passes

Page 87: MHD Portfolio

weekly stadium parking passes

Page 88: MHD Portfolio

advertising kiosk and information center

WHERE AM I?

scan ticket here

print?

scan ticket here

print?

Page 89: MHD Portfolio

stadium wayfinding

section a-d

section e-h

Page 90: MHD Portfolio

stadium wayfinding

section a-d

Page 91: MHD Portfolio

summer camp weekly reward helmet

Page 92: MHD Portfolio