mediatrust performanceexchange advertising partner collateral one sheet
DESCRIPTION
MediaTrust provides online advertisers with the tools and expertise to create and manager pay-for-results campaigns beyond the search paradigm. We do the heavy lifting for advertisers by providing best-in- class technology powered by the smartest minds in the industry.Advertisers* Expand your reach... beyond search to high quality email & content* Target your audience... where, when & how you want* Connect clicks to performance... winning bids deliver quality consumers* Analyze & optimize... campaigns & bids for optimal conversion ROITRANSCRIPT
Ad Sales Manager: [email protected] 855 North Douglas Street, El Segundo, CA 90245
Expand your reach... beyond search to high quality email & contentTarget your audience... where, when and how you wantConnect clicks to performance... winning bids deliver quality consumersAnalyze & optimize... campaigns and bids for optimal conversion ROI
Advertisers****
Easy to useFree to Choose Targeted Verticals and Tra�c SourcesKeep Control, Campaign, Daily, Weekly, BudgetsTransparency and 3rd party Tra�c Validation
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Advertiser ExperienceMTPerformanceExchange
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Subject
Ready for an Exciting Funny storyYou’re invited...Potential offerYou’re invited...Creative Assignmentspecial offer
A category specific email is delivered to a qualified consumer
Consumer is taken to advertiser’s landing page.
%%$city%% edition
Category specific offers displayed in targeted email creative
{$first_name} {$last_name}, don’t just watch show’s like CSI or Law & Order, live out your passion for protecting the community and get paid for it! We found education providers serving {$city}, ready to help train you for a career in Criminal Justice.
It’s Here! Announcing MediaTrust’s PerformanceExchangeTM
A Real-Time Online CPC Bidding Platform for Performance Marketing
PerformanceExchange
OverviewMediaTrust’s new PerformanceExchange (MTPX) connects advertisers with prospective new customers via our innovative proprietary real-time bid exchange and click delivery system.
Using MTPX, quality clicks are connected to conversions. MediaTrust’s proprietary algorithm optimizes based on performance by serving ads with the highest probability to convert. This innovative targeting technology enables us to provide the highest ROI for our advertisers.
All clicks are reviewed and routed through our internal performance �ltering system, further enhanced by a 3rd party solution, which means advertisers pay only for quality consumers delivered to their landing pages.
Performance Proven ResultsAdvertisers who participated in our beta experienced exceptional results. Campaigns within our Finance and Education verticals yielded conversion rates which resulted in industry leading eCPAs.
eMail Channel… is just the beginningMTPX email ads are generated in real-time, within compelling category speci�c ad creatives, at the time the email is opened by quali�ed readers who have opted in to receive o�ers like yours. All email campaigns are monitored by MediaTrust for strict CANS-PAM compliance. This means your MTPX email ads are served to a highly targeted audience likely to be most responsive to your speci�c o�er.
Our targeted ads allow you to connect with prospective consumers.
How it worksUser Experience
