CAL FRASER

STYLE MODELMOJO, ISSUE 210 – MAY 2011

CODES & CONVENTIONSFront Cover

Barcode Issue number

CODES & CONVENTIONSCONTENTS

Articles & page numbers Magazine title

CODES & CONVENTIONSDOUBLE-PAGE SPREAD

Drop-down Caption Large title ‘Intro’

CODES & CONVENTIONS STYLE MODELS & FINAL CUTS

FEEDBACKWhat did you think of my Rough Cut?

FRONT COVER

Rough Cut Final Cut

CONTENTS

Rough Cut Final Cut

DOUBLE-PAGE SPREAD

Rough Cut Final Cut

AUDIENCEWhat do they think of my final draft? People have said they love how they are

very similar to the style model. How it follows codes & conventions. How it has filled the space better than

the rough cut.

AUDIENCEWho is my audience? ‘Classic Rock’ Typically adults No gender restriction Those who want to read about the

artists People who admire Rolling Stone and

Mojo magazines.

AUDIENCEAudience Research

AUDIENCEHow do I appeal to my audience? – Front Cover I used a photo of Springsteen on the front

cover as he is a respected musician from that genre.

I also listed other respected musicians down the side of the page to create the same effect.

By having “Exclusive Interview” on the front cover.

Having smaller pictures across the top – eye-catching.

The colour juxtaposing the black & white photo on the front cover.

AUDIENCEHow do I appeal to my audience? – Contents I list the articles chronologically, making it

easier to find a particular one. Also, I have a separate section for the cover

story – again making it easier to navigate.

AUDIENCEHow do I appeal to my audience? – DPS The article is an in-depth interview with

Springsteen, which was the most popular feature in my research.

TECHNOLOGYWhat have I learned? Photoshop Photography/Lighting Attention to detail

TECHNOLOGYPhotoshop – how to put a head in front of the t it le Firstly select the magnetic lasso

tool. Take this tool round the head. Once it has went around the whole

head double click and press CTRL + J (to create a new layer).

Then simply drag the new layer (that is the head) and place it at the top of the layers, and will now cover the logo.

DISTRIBUTIONWho would distribute my magazine? Wenner Media LLC

Bauer

DISTRIBUTIONWhere can I distribute my magazine? Internet – social networking, YouTube,

Rolling Stone/Mojo web sites. Inside other magazines. The radio – eg Radio 2 and Radio 6.

PRELIMINARY TASK

PRELIMINARY TASKWhat have I learnt since then? How to use Photoshop Take time to make things more precise.