media plan 2008

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media plan 2008

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Every issue of DigitalFoto has 62.000 readers. A reach that is equivalent w five sold-out photo events in Wemble Arena. Do you want a place on the stage? It certainly feels good when you do things right, doesn’t it?. The commitments we did during the last year have produced a successful result and 2007 was our best year this far, regarding sold number copies, number of subscribers as well as ad sales. We have learned to know our readers och offer what they want in a way that they appreciate.

TRANSCRIPT

Page 1: media plan 2008

media plan 2008

Page 2: media plan 2008

”We fill Wembley Arena with photo enthusiasts - five times a month”

Peter HedenfalkEditor+46 470-76 24 [email protected]

2007 - our best year this far!It certainly feels good when you do things right, doesn’t it?. The commitments we did during the last year have produced a successful result and 2007 was our best year this far, regarding sold number copies, number of subscribers as well as ad sales. We have learned to know our readers och offer what they want in a way that they appreciate.

More marketing activityStrengthened by the success from year 2007 we will increase our efforts even more during 2008, with regular activities through a large number of cooperations, on the Internet and in daily magazines. Of course you, also during 2008, will be able to meet us at the most important photo related events in Sweden.

Highest price - sells mostAt the shelves in the stores, all magazines compete under the same conditions. They are all compared and some of them will be rejected. That is why we are extra thrilled to say that DigitalFoto, despite the highest price, is the best selling photo magazine in the Swedish magazine stores.

We fill Wembley Arena with photo enthusiasts - five times a month.Every issue of DigitalFoto has 62.000 readers. A reach that is equivalent with five sold-out photo events in Wembley Arena. Do you want a place on the stage?

digitalfoto.fpgroup.seTA

KONTR

OLL Ö

VER D

IN S

YSTEM

KAM

ERA •

PLÅTA

DJU

R PÅ

ZOO •

PHOTO

SHOP-G

UID

ER •

CANON EO

S 1D

MARK III

DigitalFoto Nr 8 2007 Pris 64:90 NOK 75 EURO 7.50

DIGITALFO

TO

NR

8 2007

TID

SA

M 0

899-

08

Din guide till bättre bilder

SKICKA IN DINA BÄSTA BILDER – VINN BÖCKER!

Lär dig fi lma bättre ensamLär dig filmaVideotema

Praktiska fototips

Photoshop & Elements

Videokameror Test av Sony HDR-HC7

och JVC GZ-HD7

Bildbehandling

Så tar du bättre

djurbilder på zoo

Utnyttja Lager och blandningslägen

Skapa ett dramatiskt porträtt

Lägg till moln på himlen

Massor av tips hur du hanterar

och utnyttjar din kamera fullt ut.

Ta kontroll överdin systemkamera!

20 sidor tema

Canon EOS 1D Mark III

LbLV

Testad

”Ett teknologiskt mästerverk

& en riktig drömkamera”

digitalfoto.fpgroup.se

LANDSKAPS

FOTO

GRAFER

ING * S

IGM

A S

D14

* A3-S

KRIVA

RE * 10

BRA PLU

G-IN

S

DigitalFoto Nr 6 2007 Pris 64:90 NOK 75 EURO 7.50

DIGITALFO

TO

NR

6 2007

TID

SA

M 0

899-

06

738

8089

9064

93

06

Din guide till bättre bilder

EXTRA TJOCKT NUMMER – 148 SIDOR – ÄNNU MER FOTO!

VideotemaFixa specialeffekter

a la Hollywood

Lär dig...

Det handlar om tid, ljus och komposition

– vi har tipsen som gör att du lyckas

FångaFånga

Fascinerande landskapsbilder

Ta riktigt bra

porträttbilder

De 10 bästa

Plug-ins för fotografer

Plug-ins för fotografer

Ta riktigt bra

porträttbilder

VideokameraPanasonic DX1 – en

utmärkt DVD-kamera

A3-skrivareA3-skrivare

Sigma SD14”Systemkamera

med kapacitet att

ta helt förbluffande

bilder”

Testad

dessutomNikon Coolpix P5000

Canon PowerShot A570 IS

Panasonic Lumix TZ3

Samsung L74W

dessutomNikon Coolpix P5000

Canon PowerShot A570 IS

Panasonic Lumix TZ3

Samsung L74W

”Systemkamera

med kapacitet att

ta helt förbluffande

bilder”

Sigma SD14

Test av skrivare som

klarar formatet A3+

Fascinerande landskapsbilder

digitalfoto.fpgroup.se24 TIM

MAR TILL BÄ

TTRE BILD

ER •

ULTR

AVIDVIN

KLA

R •

FAM

ILJEBILDER

• C

ANON PO

WER

SHOT S

5 IS

DigitalFoto Nr 9 2007 Pris 64:90 NOK 75 EURO 7.50

DIGITALFO

TO

NR

9 2007 Din guide till bättre bilder

LÄS OM CANONS ALLA HÖSTNYHETER

VideotemaSå hittar du bra inspelningsplatser

HDR-panoramanUpptäck en digital teknik som

lyfter dina landskapsbilder

HD-videotestCanon HV20 mot Sony HDR-HC7

Ultravidvinklar

Familjebilder

HDR-panoramanU tä k digit l t k ik

Ta fantastiska bilder under hela

dygnet! Snabba tips leder dig rättTa fantastiska bilder under hela

dygnet! Snabba tips leder dig rätt

Bättre bilder på

24 timmar

Canon Powershot S5 IS

8 olika modeller jämförs

Så tar du bättre bilder på barnen

Testad

Fototips

Plåta som ett proffs

Objektivtest

VSi

lyfter dina landskapsbilder

TID

SA

M 0

899-

09

”Superzoom som levererar

utmärkt bildkvalitet”

Page 3: media plan 2008

”We fill Wembley Arena with photo enthusiasts - five times a month”

ONLINE

DigitalFoto is also available on the Internet.

At www.firstfoto.se you’ll find the latest

news regarding photography, mixed with

articles from earlier artioels from the

magazine. Our newsletters is published

every Friday and is sent by e-mail to more

than 19 500 subscribers.

Contact us for further information if you are

interested in online advertising.

TARGET GROUP

The readers are photographers interested

in technique, wanting to improve their skills

in the field of digital photography and

editing of digital images.

They are on an average to high level of

knowledge, and the majority of them own

their second or third digital camera. There

both keen enthusiasts as well as

professional photographers in the

readership.

CIRCULATION

Printrun: 28 000 copies

Sold copies: 19 000

Subscribers: 8 000

Reach: 62 000 readers/issue

(Orvesto Konsument 2007:2).

DISTRIBUTION

Since the distribution is of decisive

importance for a magazine, we have chosen

to let Tidsam, who has Sweden‘s biggest

network of resellers, handle the distribution

of DigitalFoto.

2007 - our best year this far!It certainly feels good when you do things right, doesn’t it?. The commitments we did during the last year have produced a successful result and 2007 was our best year this far, regarding sold number copies, number of subscribers as well as ad sales. We have learned to know our readers och offer what they want in a way that they appreciate.

More marketing activityStrengthened by the success from year 2007 we will increase our efforts even more during 2008, with regular activities through a large number of cooperations, on the Internet and in daily magazines. Of course you, also during 2008, will be able to meet us at the most important photo related events in Sweden.

Highest price - sells mostAt the shelves in the stores, all magazines compete under the same conditions. They are all compared and some of them will be rejected. That is why we are extra thrilled to say that DigitalFoto, despite the highest price, is the best selling photo magazine in the Swedish magazine stores.

We fill Wembley Arena with photo enthusiasts - five times a month.Every issue of DigitalFoto has 62.000 readers. A reach that is equivalent with five sold-out photo events in Wembley Arena. Do you want a place on the stage?

Page 4: media plan 2008

F O R M A T S & P R I C E SSpread SEK 58,500

Full page SEK 39,000

Half page SEK 23,400a 210x130 mm b 100x285 mm

1/4 page SEK 14,000

a 210x62 mm b 100x130 mm c 45x285 mm

TermsCancellations may be done no later than 14days before deadline. Cancellations must be inwritten form and should be submitted to theeconomy department at First Publishing. Wecannot accept liability where an advert appearsincorrectly when printed if the material is submitted after deadline.

C O n T A C T

AdditionRequested placement....... + SEK 3,000First spread...................... + SEK 8 500Back cover........................ + SEK 6,000

DiscountWe apply volume and frequency dis-counts. Contact us for an offer.

SupplementsAre you interested in an insert in our magazine? Contact us for an offer.

Ad MaterialAll advertising material submitted should be in digital format. All images should be 4 colour separated (CMYK)och high resolution, i.e in 300 dpi.We accept hi-res pdf fi les and x-Ads.

Material can be delivered as follows:

E-mail: [email protected]

FTP: ftp.fpgroup.se (login: fpg, pass: first)

Postal address: First Publishing Group AB, Box 3187, 350 43 VäxjöVisiting address: First Publishing Group AB, Deltavägen 3, 352 45 Växjö

Questions? Contact our traffic Ronny Sund: [email protected] or+46 470-76 24 04

a

a

b

c

b

Type area: 420x285 mmBleed size:460x297 mm + 3 mm

Type area: 210x285 mmBleed size: 230x297 mm + 3 mm

Issue1-082-083-084-085-086-087-08Image editing8-089-0810-0811-0812-08The Camera Guide

13-081-09

Date of Publishing28 December -0722 January19 February18 March15 April13 May10 JuneJune/July08 July05 August09 September07 October04 novembernov/Dec02 December30 December

Last material date05 December -0728 December -07 25 January 22 February21 March18 April 16 Maynot set13 June 11 July15 August 12 September 10 Octobernot set07 november03 December

P U B L I S H I n G P L A n 2 0 0 8

FörsäljningAndreas Björck, sales managerPhone: +46 470-76 24 [email protected]

EditorPeter HedenfalkPhone: +46 470-76 24 [email protected]

Richard nilssonPhone: +46 470-76 24 07 [email protected]

AddressFirst Publishing Group ABDigitalFoto,Box 3187, 350 43 Växjö

Anders LöfgrenPhone: +46 470-76 24 [email protected]

Phone & FaxTel. +46 470-76 24 00 Fax. +46 470-76 24 25

c

Special editionsWe have planned two special editions for 2008.Contact us for further information.