media plan 2008
DESCRIPTION
Every issue of DigitalFoto has 62.000 readers. A reach that is equivalent w five sold-out photo events in Wemble Arena. Do you want a place on the stage? It certainly feels good when you do things right, doesn’t it?. The commitments we did during the last year have produced a successful result and 2007 was our best year this far, regarding sold number copies, number of subscribers as well as ad sales. We have learned to know our readers och offer what they want in a way that they appreciate.TRANSCRIPT
media plan 2008
”We fill Wembley Arena with photo enthusiasts - five times a month”
Peter HedenfalkEditor+46 470-76 24 [email protected]
2007 - our best year this far!It certainly feels good when you do things right, doesn’t it?. The commitments we did during the last year have produced a successful result and 2007 was our best year this far, regarding sold number copies, number of subscribers as well as ad sales. We have learned to know our readers och offer what they want in a way that they appreciate.
More marketing activityStrengthened by the success from year 2007 we will increase our efforts even more during 2008, with regular activities through a large number of cooperations, on the Internet and in daily magazines. Of course you, also during 2008, will be able to meet us at the most important photo related events in Sweden.
Highest price - sells mostAt the shelves in the stores, all magazines compete under the same conditions. They are all compared and some of them will be rejected. That is why we are extra thrilled to say that DigitalFoto, despite the highest price, is the best selling photo magazine in the Swedish magazine stores.
We fill Wembley Arena with photo enthusiasts - five times a month.Every issue of DigitalFoto has 62.000 readers. A reach that is equivalent with five sold-out photo events in Wembley Arena. Do you want a place on the stage?
digitalfoto.fpgroup.seTA
KONTR
OLL Ö
VER D
IN S
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Din guide till bättre bilder
SKICKA IN DINA BÄSTA BILDER – VINN BÖCKER!
Lär dig fi lma bättre ensamLär dig filmaVideotema
Praktiska fototips
Photoshop & Elements
Videokameror Test av Sony HDR-HC7
och JVC GZ-HD7
Bildbehandling
Så tar du bättre
djurbilder på zoo
Utnyttja Lager och blandningslägen
Skapa ett dramatiskt porträtt
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och utnyttjar din kamera fullt ut.
Ta kontroll överdin systemkamera!
20 sidor tema
Canon EOS 1D Mark III
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Testad
”Ett teknologiskt mästerverk
& en riktig drömkamera”
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LANDSKAPS
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EXTRA TJOCKT NUMMER – 148 SIDOR – ÄNNU MER FOTO!
VideotemaFixa specialeffekter
a la Hollywood
Lär dig...
Det handlar om tid, ljus och komposition
– vi har tipsen som gör att du lyckas
FångaFånga
Fascinerande landskapsbilder
Ta riktigt bra
porträttbilder
De 10 bästa
Plug-ins för fotografer
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Ta riktigt bra
porträttbilder
VideokameraPanasonic DX1 – en
utmärkt DVD-kamera
A3-skrivareA3-skrivare
Sigma SD14”Systemkamera
med kapacitet att
ta helt förbluffande
bilder”
Testad
dessutomNikon Coolpix P5000
Canon PowerShot A570 IS
Panasonic Lumix TZ3
Samsung L74W
dessutomNikon Coolpix P5000
Canon PowerShot A570 IS
Panasonic Lumix TZ3
Samsung L74W
”Systemkamera
med kapacitet att
ta helt förbluffande
bilder”
Sigma SD14
Test av skrivare som
klarar formatet A3+
Fascinerande landskapsbilder
digitalfoto.fpgroup.se24 TIM
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LÄS OM CANONS ALLA HÖSTNYHETER
VideotemaSå hittar du bra inspelningsplatser
HDR-panoramanUpptäck en digital teknik som
lyfter dina landskapsbilder
HD-videotestCanon HV20 mot Sony HDR-HC7
Ultravidvinklar
Familjebilder
HDR-panoramanU tä k digit l t k ik
Ta fantastiska bilder under hela
dygnet! Snabba tips leder dig rättTa fantastiska bilder under hela
dygnet! Snabba tips leder dig rätt
Bättre bilder på
24 timmar
Canon Powershot S5 IS
8 olika modeller jämförs
Så tar du bättre bilder på barnen
Testad
Fototips
Plåta som ett proffs
Objektivtest
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”Superzoom som levererar
utmärkt bildkvalitet”
”We fill Wembley Arena with photo enthusiasts - five times a month”
ONLINE
DigitalFoto is also available on the Internet.
At www.firstfoto.se you’ll find the latest
news regarding photography, mixed with
articles from earlier artioels from the
magazine. Our newsletters is published
every Friday and is sent by e-mail to more
than 19 500 subscribers.
Contact us for further information if you are
interested in online advertising.
TARGET GROUP
The readers are photographers interested
in technique, wanting to improve their skills
in the field of digital photography and
editing of digital images.
They are on an average to high level of
knowledge, and the majority of them own
their second or third digital camera. There
both keen enthusiasts as well as
professional photographers in the
readership.
CIRCULATION
Printrun: 28 000 copies
Sold copies: 19 000
Subscribers: 8 000
Reach: 62 000 readers/issue
(Orvesto Konsument 2007:2).
DISTRIBUTION
Since the distribution is of decisive
importance for a magazine, we have chosen
to let Tidsam, who has Sweden‘s biggest
network of resellers, handle the distribution
of DigitalFoto.
2007 - our best year this far!It certainly feels good when you do things right, doesn’t it?. The commitments we did during the last year have produced a successful result and 2007 was our best year this far, regarding sold number copies, number of subscribers as well as ad sales. We have learned to know our readers och offer what they want in a way that they appreciate.
More marketing activityStrengthened by the success from year 2007 we will increase our efforts even more during 2008, with regular activities through a large number of cooperations, on the Internet and in daily magazines. Of course you, also during 2008, will be able to meet us at the most important photo related events in Sweden.
Highest price - sells mostAt the shelves in the stores, all magazines compete under the same conditions. They are all compared and some of them will be rejected. That is why we are extra thrilled to say that DigitalFoto, despite the highest price, is the best selling photo magazine in the Swedish magazine stores.
We fill Wembley Arena with photo enthusiasts - five times a month.Every issue of DigitalFoto has 62.000 readers. A reach that is equivalent with five sold-out photo events in Wembley Arena. Do you want a place on the stage?
F O R M A T S & P R I C E SSpread SEK 58,500
Full page SEK 39,000
Half page SEK 23,400a 210x130 mm b 100x285 mm
1/4 page SEK 14,000
a 210x62 mm b 100x130 mm c 45x285 mm
TermsCancellations may be done no later than 14days before deadline. Cancellations must be inwritten form and should be submitted to theeconomy department at First Publishing. Wecannot accept liability where an advert appearsincorrectly when printed if the material is submitted after deadline.
C O n T A C T
AdditionRequested placement....... + SEK 3,000First spread...................... + SEK 8 500Back cover........................ + SEK 6,000
DiscountWe apply volume and frequency dis-counts. Contact us for an offer.
SupplementsAre you interested in an insert in our magazine? Contact us for an offer.
Ad MaterialAll advertising material submitted should be in digital format. All images should be 4 colour separated (CMYK)och high resolution, i.e in 300 dpi.We accept hi-res pdf fi les and x-Ads.
Material can be delivered as follows:
E-mail: [email protected]
FTP: ftp.fpgroup.se (login: fpg, pass: first)
Postal address: First Publishing Group AB, Box 3187, 350 43 VäxjöVisiting address: First Publishing Group AB, Deltavägen 3, 352 45 Växjö
Questions? Contact our traffic Ronny Sund: [email protected] or+46 470-76 24 04
a
a
b
c
b
Type area: 420x285 mmBleed size:460x297 mm + 3 mm
Type area: 210x285 mmBleed size: 230x297 mm + 3 mm
Issue1-082-083-084-085-086-087-08Image editing8-089-0810-0811-0812-08The Camera Guide
13-081-09
Date of Publishing28 December -0722 January19 February18 March15 April13 May10 JuneJune/July08 July05 August09 September07 October04 novembernov/Dec02 December30 December
Last material date05 December -0728 December -07 25 January 22 February21 March18 April 16 Maynot set13 June 11 July15 August 12 September 10 Octobernot set07 november03 December
P U B L I S H I n G P L A n 2 0 0 8
FörsäljningAndreas Björck, sales managerPhone: +46 470-76 24 [email protected]
EditorPeter HedenfalkPhone: +46 470-76 24 [email protected]
Richard nilssonPhone: +46 470-76 24 07 [email protected]
AddressFirst Publishing Group ABDigitalFoto,Box 3187, 350 43 Växjö
Anders LöfgrenPhone: +46 470-76 24 [email protected]
Phone & FaxTel. +46 470-76 24 00 Fax. +46 470-76 24 25
c
Special editionsWe have planned two special editions for 2008.Contact us for further information.