Media Pitch Script

Hi, my name is Tom Hibbert and today I will be pitching an idea for a new rock music magazine called ‘Klashed’.

[Next slide]

Klashed will be a rock music magazine and will demonstrate its genre through its colour scheme and artists that can be found in the magazine itself.

[First circle]

Before I began to bring Klashed together I needed to decide between my two proposals what idea was strongest, and which would create the more successful music magazine.

Read proposals briefly

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The genre of my magazine will be rock.

The artists I plan on covering are two artists that can be associated with the genre as they are both in rock bands that have dominated the genre for a long time; I feel that these will demonstrate my magazine’s rock theme clearly.

[Second circle]

The colour scheme of Klashed will be Yellow and Black because they both represent contrasting feelings which I have interpreted as rock music.

[Next Slide]

Here is some pre production material that I created and used to develop my idea.

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Klashed will have competitors such as Kerrang and Rock Sound when it is first published and in order to meet the competition the masthead font style is similar to its competitors as is the content and price.

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Content is an important thing in Klashed because it sets the first impression for a new audience. I plan to include things such as tour dates, an interview on a DPS and updated new on the genre itself.

[First Circle]

The interview will include personal questions and a brief article to let the reader really get to know the artist.

[Second Circle]

The reader will know all about gigs that have recently happened and upcoming gigs aswell.

[Third Circle]

The third most important piece of content that will determine the success of Klashed is tour dates so that the readers and fans can not only hear about the artists but actually be a part of the music experience.

[Next Slide]

[First Circle]

The name Klashed was inspired by Kerrang magazine and suggests instrumental noise which is related to the rock music genre. Clash connotes loud and metallic noise that most rock music contains and I have used a K instead of the general spelling with a C to show a Kerrang influence.

[Second Circle]

[Next Slide]

In order to make Klashed as successful as it can be, it needs to be budgeted carefully and with this distribution cost, the profit will not be difficult to achieve.

[First circle]

If all copies of Klashed are sold as predicted then the profit made in the first year after all the following costs are deducted.

Then then the profit will stand at £7,613.

[Next Slide]

When we market Klashed I think the three social media sites below will help us reach a wide range of people in terms of target audience.

[First Circle]

Facebook will be the main social network site that Klashed media can be found on as it has the most social popularity.

[Next Slide]

This is the double page spread that will be found in the first issue of Kerrang. As you can see, the DPS contains features that will make Klashed unique and the centre of attention when it is first released and will win over the readership I am aiming for.

[Next Slide]

This is the Front cover of the first issue. I have used some of the materials that I stated to be used in the pre production plans previously shown.

[Last Slide]

Thank you for listening and please fill in the survey monkey I have attached in an email to you.