GET READY. GET SET. START MIXING! EST. 2011 | MODERN CRAFT WINE

At Modern Craft, we like different. You won’t find another wine or franchise opportunity that encourages experiencing wine in ways that are anything-but-routine. Our fruit infused wines scream premium quality without the outrageous price tag. Each wine has limitless potential to be mixed with other food and drink products giving the "Mixperience” room customer the opportunity to “make it your own” something no

one else is doing in the industry. This is not only the wine your customers always wanted, but the opportunity to join our movement…we’re breaking the wine-world-rules and it’s your chance

to Break Free from ordinary wine and start your wine soaked adventure as a Modern Craft Franchisee!

THE OPPORTUNITY

FLIGHTS & FUSION WHAT MAKES MODERN CRAFT A DIFFERENT KIND OF WINE?

WHY CHOOSE A MODERN CRAFT WINE FRANCHISE?

It starts with our customer. The Millennials, defined as the 79 million Americans ages 21 to 38 who drank 42 percent of all the wine in the U.S. last year, more than any other generation. That’s 159.6 million cases of wine in 2015. (An average of 2 cases per person) Of this group:

• 30% average 3.1 glasses of wine per sitting, also more than other generations

• Among those high frequency drinkers under 30, two-thirds of them were women

• Women make up 65.7 percent of Modern Craft’s customer base with over 70 percent ranging in age from 21 to 44

• The under $20 price point seems to be the limit for this group.

• Millennial’s are in search of adventure looking for new and “disruptive” wines from other markets and less likely to purchase wines from California then other age groups

• Referred to as the “Foodies,” they are setting conventional food pairings aside and adding wine into their lives on their own terms, not interested in “traditional” wines or pairing

Modern Craft is the “next generation” of wine! Here is your chance to join forces with an industry pioneer in a “untapped” category that delivers incremental sales and NEW customers (that don’t even drink wine) to our

"Mixperience" rooms! Modern Craft is positioned to become the leader in free-spirited, lifestyle and destination wines with our unique flavors that

Break Free from the Ordinary Wine Experience. Many of the best and most prime territorial regions and locations are now open for

development. The ability to develop internationally or diversify your existing business portfolio is now available! Modern Craft is positioned for

and ready for rapid global growth.

The Modern Craft team of industry pioneers have opened a brand new world of experiencing wine for affectionos and new customers who have been turned off by the “tradition of wine.” •  Break Free from ordinary wine tastings •  Proprietary trade secret process not found in the

traditional world of wine making

•  Mixing w/ other drinks and pairings increases the average ticket sale per tasting and total bottle sales

•  Flights, Fusion Drinks and Dinners bring higher margins + repeat profits

•  Re-occurring revenue stream

•  ROCKSTAR leadership team

•  Requires NO prior experience

•  Expert training program

•  Fierce & Fun Marketing team

•  Organized & Outgoing Operational Crew

•  Franchise financing

•  Real estate site selection assistance

•  Location design and construction support

o  Wine Club

o  Direct Sales

o  Mixer Parties

o  "Mixperience" Room Events

o  Bus Tours