Master of Business Synergies (MBS)Inspiring innovative cross-functional combinations!

1000ventures.com© Vadim Kotelnikov

To win today and tomorrow,you need new MBS competencies to:

build your cross-functional excellence

build an adaptive organization

master systemic innovation

build synergies between your complex business system and social system

leverage the power of diversity

to achieve sustainable business growth

Challengesof the New Rapidly Changing Knowledge-driven Economy

Master of Business Synergies (MBS)Coaching Innovative Leaders for New Organic Organizations

Key FeaturesKey Features

OLDMECHANISTICORGANIZATION

NEWORGANICORGANIZATION

Management Style Command & Control Entrepreneurial Leadership

Organization Pyramid, robust Flat, responsive

Decision Making Vertical Distributed

Innovation Linear Systemic

Growth Management Strategic Management Change Management

Process Management Functional Cross-functional

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MBS – new post-MBA creative learning: MBA tells you, ‘Be a good administrator – understand different functions’

MBS tells you, ‘Be an innovative leader – create synergies across functions’

© Vadim Kotelnikov

Business Systems The Balanced Approach

05

10152025

A B C D E F

Case

Re

su

lt

YOUR BUSINESS WHEEL

An unbalanced wheelwill roll neither fast nor far

Case in PointBalancing 10 resources between 2 perspectives

Case A: 10 x 0 = 0Case B: 9 x 1 = 9Case C: 8 x 2 = 16Case D: 7 x 3 = 21Case E: 6 x 4 = 24Case F: 5 x 5 = 25

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Customer

STRATEGY

Innovation

Finance Processes

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Sustainable Competitive AdvantageSynergy of Distinctive and Reproducible Capabilities

© Vadim Kotelnikov

Your SustainableCompetitiveAdvantage

TANGIBLE Intellectual property rights Exclusive licenses Statutory monopolies

INTANGIBLE Strong brands Leadership Tacit knowledge & skills Teamwork Organizational culture Business processes Partnerships

DISTINCTIVE CAPABILITIES

(cannot be replicated by competitors)

REPRODUCIBLE CAPABILITIES

(can be replicated by competitors) Technical capabilities Financial capabilities Marketing capabilities Explicit knowledge Non-exclusive licenses

Master of Business Synergies (MBS) New-Generation post-MBA Inspirational Learning

Create synergistic – winning! - cross-functional combinations

Build your sustainable competitive advantage

by creating a synergistic combination of your distinctive capabilities

1000ventures.com© Vadim Kotelnikov

by building an adaptive organization and synergistic business processes

Manage change effectively

by building your lateral thinking, entrepreneurial and people skills

Unlock your entrepreneurial creativity

Manage innovation systemically – with speed!

by building your cross-functional excellence and innovation system

by balancing continuous improvement and venture strategies

Achieve sustainable business growth

Master of Business Systems (MBS) x Master of Business Synergies (MBS) = Master of Business Success (MBS)

Personal Development×

People Skills×

Systems Thinking

Venture Management

Venture Financing

Venture Investing

Venture Strategies

Entrepreneurial Leadership

SustainableGrowth

SynergisticMarketing

SystemicInnovation

SynergisticPartnerships

SynergisticProcesses

1000ventures.com© Vadim Kotelnikov

EntrepreneurialCreativity

SynergisticOrganization

Master of Business Synergies (MBS)

Master of Business Synergies (MBS)12 Courses and Their Target Users

1000ventures.com

Businesses

MBS e-Courses

Start Up Small Medium & Large

Venture Management XXX XXX XX

Venture Financing XXX XXX X

Venture Investing X XXX

Venture Strategies X XXX

Entrepreneurial Leadership XXX XXX XXX

Entrepreneurial Creativity XXX XXX XXX

Synergistic Organization X XX XXX

Synergistic Partnerships XXX XXX XXX

Sustainable Growth X XX XXX

Synergistic Marketing XXX XXX XXX

Systemic Innovation XXX XXX XXX

Synergistic Processes XXX XXX XXX

E-Coaching versus E-LearningDifferences & Complementarities

e-Learning e-Coaching

Helps you to learn a specific subject Inspires you, helps you to identify and define your specific goals, and then organize yourselves to attain these goals

Focus on the subject Focus on the person

Helps you to learn functions you've never done before

Helps you to apply yourself personally in new ways

Passes knowledge to you Helps you to unlock your true potential

Gives effective answers Asks effective questions

Concentrates on the depth of knowledge; develops functional excellence

Concentrates on the width of knowledge; develops cross-functional excellence

Facilitates vertical in-depth thinking Facilitates lateral creative thinking

Curriculum-based; a journey with a fixed destination

A continuous journey; never-ending improvement process

Helps to develop knowledge reserves Provides just-in-time (JIT) knowledge that can be applied immediately

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Master of Business Synergies (MBS) courses Entrepreneurial Creativity

PERSONALDEVELOPMENT

CreativityEntrepreneurial Skills

People Skills

ENTERPRISE

CUSTOMER

OPPORTUNITIES

Discovering OpportunitiesPursuing OpportunitiesMoving with Speed

Creating CustomerWinning CustomerRetaining Customer

COMPETITION

Competitive AdvantageCompetitive StrategiesChange Management

New Business ModelsVenture Management Innovation Management

© Vadim Kotelnikov

CONTINUOUS GROWTH

RAPID GROWTH

INITIAL GROWTH

START UP Define product & market niche. Prepare a venture plan.Prepare a business plan. Build management team.Protect your intellectual property. Brand company.Position & launch the product. Create platform to expand lines.

Capture market share. Launch differentiated produce. Gain repeat customers. Expand channels & revenues.Expand management team. Train and coach employees.Start inventing your second stage of growth.

Reinvent differentiation & competitive strategiesCultivate leaders. Empower employees.Broaden lines, extend geographic coverage.Inject relentless growth attitude in your people.

Build a balanced business system. Keep reinventing your growth strategies.Establish a responsive innovation system.Develop capability for flexibility & speed.

1000ventures.com© Vadim Kotelnikov

Master of Business Synergies (MBS) courses Venture Management

The New Manager

Classic Managerial Work New Leadership Task

Planning Creating vision and inspiring

Organizing the hierarchy Aligning the web of relations

Measuring and controlling Empowering and coaching

"Failing organizations are usually over-managed and under-led“ - Warren G. Bennis

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Master of Business Synergies (MBS) courses Entrepreneurial Leadership

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Master of Business Synergies (MBS) courses

Entrepreneurial Leadership

Leadership Arts, Skills, & Tasks Leadership Attributes Entrepreneurial Creativity Strategic Thinking Business Systems Thinking Results-based Leadership Volatility Leadership Energizing & Coaching Change Management

CUSTOMER Results

INVESTOR Results

ORGANIZATION Results

EMPLOYEE Results© Vadim Kotelnikov

MBS Courses: Sustainable Growth

1000ventures.com© Vadim Kotelnikov

IMPROVEMENT STRATEGIES

Synergistic Organization Inclusive Company / 7-S Model Corporate Capabilities Results-Based Leadership Innovation Management System

Value Chain Management Business Process Management Systemic Innovation Continuous Improvement

VENTURE STRATEGIES

Disruptive Product Development Radical Project Management In-company Ventures Spinouts Cooperative Research & Design

Strategy Innovation Opportunity-driven Growth Venture Investing / Acquisitions Joint Ventures

• Balanced Business System• Managing Change & Moving with Speed

• Competitive and Differentiation Strategies

VISION

Building Your Sustainable Competitive Advantage

VENTURESTRATEGIES

• In-company Ventures• Spinouts• Venture Investing• Venture Acquisitions

IMPROVEMENT STRATEGIES• Incremental Innovation• Continuous Improvement Firm (CIF)• Quality Management & Six Sigma• Synergistic Acquisitions & Joint Ventures

“Shun the incremental and go for the leap“ - Jack Welch

1000ventures.com© Vadim Kotelnikov

Master of Business Synergies (MBS) courses

Sustainable Growth &Venture Strategies

ManagerialSpace

Cross-functionalTeam

Shift from Functional to Cross-functional Paradigm

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Old Functional Paradigm

“Traditional functional paradigm has done more to impede customer focused, business performance improvement over the past two decades than almost any other factor” - Andrew Spanyi

New Cross-functional Paradigm

MBS Courses: Synergistic Processes

Master of Business Synergies (MBS) courses Venture Financing

Tech Growth Life Style

Growth

Maturity

Inception

Pilot test

Roll out

FoundersAngel Financing

Venture Capital Firms & Corporate Investors

IPO, Acquisition

time

revenue

Debt Financing

Banks

Expansion

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6 in 1000 business plans get funded on an average5% of business plans are read beyond the executive summary10% of proposals pass initial screening10% of pre-screened proposals pass due diligence & receive funding

Opportunity Introduction

Initial Screening

Due Diligence

Negotiating

Funding

- presentation, executive summary, milestone chart, cash flow forecast

- management team, business plan

- management, personnel, marketing, production, financials, references

- valuation, ownership, control, management, legal contract

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Selection Parameters

Master of Business Synergies (MBS) courses Venture Financing & Venture Investing

Investment motivations

Investment criteria

Findingdeals

Initialscreening

Duediligence

Negotiation andactual investment

Post-investmentmonitoring

Exiting andrealizing returns

Preparation

Following Up

Investing

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Master of Business Synergies (MBS) courses Venture Investing

Top Management

TeamLeading Innovation

Cross-Functional TeamsMapping Innovation Road

People

Empowered EmployeesDriving Innovation

Culture SupportingInnovation

Vision &Strategy

for Innovation

Processes, Practices, & SystemsSupporting Innovation

Working Environment

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Master of Business Synergies (MBS) courses Synergistic Organization

KNOWLEDGE MANAGEMENT (both Explicit & Tacit)

RESULTS(Sustained Growth & Value Creation)

INDUSTRIALORGANIZATION

Everybody is learning

LEARNINGORGANIZATION

Everybody is learning teaching &

being taught

TEACHINGORGANIZATION

Everybody is learning teaching &

being taught coaching &

being coached

COACHINGORGANIZATION

1000ventures.com© Vadim Kotelnikov

Master of Business Synergies (MBS) courses Synergistic Organization

BUSINESSinnovation

© Vadim Kotelnikov

ORGANIZATIONALinnovation

PRODUCTinnovation

PROCESSinnovation

MARKETINGinnovation

TECHNOLOGYinnovation

STRATEGYinnovation

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Master of Business Synergies (MBS) courses Systemic Innovation

MARKETINGPARTNERING

RETAINING SELLING

1000ventures.com© Vadim Kotelnikov

Getting Customer Feedback Aligning Strategies Co-Innovating with Customers

Creating Value Branding

Differentiating Communicating

Influencing Observing

Service-Profit Chain Customer Relationships Customer Satisfaction

Customer Value Proposition Positioning & Advertising 22 Laws of Marketing

Relationship Selling Persuading People Closing the Deal

Master of Business Synergies (MBS) courses Synergistic Marketing

Organizational Strategy

Project Management The New Business Synergies Approach

Traditional Emerging

Defining Project Contribution to Business Strategy

Business Case Analysis

PROJECT INITIATION

Strategic Alignment

Project Duration

Project Cost

Project Outcome

Project ManagementPractices

PROJECT EXECUTION

Increasing Economic

Value

Employing Project Outcome

OUTCOME LIFECYCLE

Success Criteria:

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MBS: Market Development Trend The Classic New Concept Adoption Curve

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Innovators EarlyAdopters

EarlyMajority

LateMajority

Laggards

MBS Market Share

as of May 2004

MarketShare