mass media

10

Upload: ireneermolova

Post on 20-May-2015

646 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Mass media
Page 2: Mass media

Mass media – the newspapers, Mass media – the newspapers, television, and radio that television, and radio that communicate news and communicate news and information to large numbers of information to large numbers of people. Mass media is a means or people. Mass media is a means or form of communication or form of communication or expression.expression.

Page 3: Mass media

TelevisionTelevisionTelevision was invented in the twenties Television was invented in the twenties of the XX century. Now it is the most of the XX century. Now it is the most popular entertainment, it became the popular entertainment, it became the part of our life. People like TV because part of our life. People like TV because they can see everything with their own they can see everything with their own eyes. Seeing, as we know, is believing.eyes. Seeing, as we know, is believing.

Rosinberg, the inventor of television

Page 4: Mass media

TelevisionTelevision

The channels of television keep people informed The channels of television keep people informed about current events, the latest achievements in about current events, the latest achievements in science and culture and offer programmes, which science and culture and offer programmes, which are both informative and entertaining. are both informative and entertaining.

Nowadays television dominates the life of the Nowadays television dominates the life of the family. It is someone who is "one of the family". family. It is someone who is "one of the family". It has entered our life and offered an easy way to It has entered our life and offered an easy way to pass free time without investing a lot of effort. pass free time without investing a lot of effort. The TV regulates a lot of our free time. The TV regulates a lot of our free time.

Page 5: Mass media

RadioRadioRadio was invented in 1985. The Radio was invented in 1985. The most important factor in radio's most important factor in radio's power is that it hurdles the literacy power is that it hurdles the literacy barrier. You cannot read or write barrier. You cannot read or write but are learning through your ears. but are learning through your ears. The world is being opened into The world is being opened into millions of ears with the help of millions of ears with the help of radio. Radio has longradio. Radio has long been the been the window on the world for isolated window on the world for isolated areas. Many people prefer radio. areas. Many people prefer radio. It's good to listen to it in the car, or It's good to listen to it in the car, or in the open air, or when you do in the open air, or when you do something about the house.something about the house.

Alexander Popov, the inventor of the radio

Page 6: Mass media

PressPress

Newspapers and magazines are also Newspapers and magazines are also one of the most important forms of one of the most important forms of communication. They don't react to communication. They don't react to events as quickly as TV, but they events as quickly as TV, but they usually provide us with extra detail, usually provide us with extra detail, comment and background information. comment and background information.

Johannes Guttenberg,the inventorof printing

Page 7: Mass media

PressPress

It is true that the world today is full of It is true that the world today is full of dramatic events and most news seems dramatic events and most news seems to be bad news. But people aren't to be bad news. But people aren't interested in ordinary events. That is interested in ordinary events. That is why there are so many articles about why there are so many articles about natural disasters, plane crashes, wars, natural disasters, plane crashes, wars, murders and robberies. Good news murders and robberies. Good news doesn't usually make headlines. Bad doesn't usually make headlines. Bad news does.news does.

Page 8: Mass media

The InternetThe Internet

The Internet has recently become The Internet has recently become another important source of information. another important source of information. The Internet is without doubt one of the The Internet is without doubt one of the most important inventions in history. It most important inventions in history. It was started in 1968 by the US was started in 1968 by the US government, but at first it was used government, but at first it was used mainly by scientists. Since 1990, when mainly by scientists. Since 1990, when the World Wide Web was created, it has the World Wide Web was created, it has changed the world and its uses are changed the world and its uses are growing every day.growing every day.

Page 9: Mass media

The InternetThe Internet

The main use of the Internet is to find The main use of the Internet is to find information - for your schoolwork or information - for your schoolwork or job, or just to find out about your job, or just to find out about your hobbies, sports or current events.hobbies, sports or current events.

Page 10: Mass media

The InternetThe Internet

Some people say that in the Some people say that in the future the Internet will be the future the Internet will be the leader of mass media.leader of mass media.