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MARKETING KIT 2017

National Ground Water Association 2017 Marketing Kit2

“Advertising in NGWA publications and digital media reach thousands of groundwater professionals from all facets of the business. Readers and web surfers provide excellent feedback about our products allowing us to serve our customers and provide solutions. NGWA has become the ‘go to’ organization for Mount Sopris when it comes to all aspects of the groundwater business. NGWA publications allow us to identify trends in the business so we can address tactical and strategic planning, a necessity for success!”

–Jim LoCoco, CPGMount Sopris Instrument Co. Inc.

National Ground Water Association 2017 Marketing Kit

Partner with NGWA’s family of marketing solutions

Water Well Journal

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Exhibiting and sponsorships

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®®

California lawsuit has industry waiting, page 52 May 2015

Regulatory vs.MaintenanceWell TestingKnow the differencebetween testing for health and for operation, page 23

Also:Pump manufacturersroundtable, page 192015 Pumps Directory,page 27

Groundwater Monitoring & Remediation

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Groundwater

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Newsletters

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NGWA is the dominant presence in the unique groundwater marketNGWA understands, values, and invests in marketing solutions that meet the unique needs of our clients with strategic solutions ranging from print and digital communications to event sponsorships and exhibitions.

You can choose from an array of high-impact opportunities to make your marketing more cost- and reach- effective, as our experienced sales team works with you to create innovative marketing packages that deliver your message in person, in print, and online.

Let us help you leverage a multiplatform program to:• Deliver key messages• Increase brand awareness• Connect with influencers

National Ground Water Association 2017 Marketing Kit 3

• Deepen engagement• Increase traffic with measurable outcomes• Drive sales.

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Websites

Contact Andrea Guarnero at (800) 551-7379 or (614) 898-7791, option 5 for WWJ details.

Water Well Journal Print | Digital | Web

2017 editorial calendar

A powerful connection dedicated to the groundwater industryThe water well market is distinct from other drilling industries, and no other publication can serve you as well as Water Well Journal®—published by the authoritative association in the groundwater field. Drillers come to WWJ for information about water wells—not oil and gas, construction, mining, or the environment. And for more than 70 years WWJ has been recognized as the leading industry resource for business owners and decision-makers in the water well industry.

With the backing of NGWA, the premier groundwater association, WWJ provides exciting opportunities for advertising that are targeted directly to over 24,000 print subscribers, 6,000-plus digital subscribers, and 2,000 monthly visitors to WaterWellJournal.com each month. Why spend your advertising dollars with publications that only cover part of your target market?

Today, WWJ offers a wide range of options for reaching your target audience whether in print, online, or the on-the-go world of mobile apps. From display advertising to online banners, there’s an ad spot just waiting to showcase your product.

Issue Editorial focus (subject to change)

January Well maintenance

February Ground source heat pumps

March Annual pumps issue featuring the Pumps Directory

April Water quality and water treatment

May Irrigation and groundwater

June Annual NGWA Buyers Guide

July Well rehabilitation

August Green technology

September Drilling rigs, tips, and techniques featuring the Heavy Equipment Directory

October Groundwater Week featuring a guide to the industry’s biggest event

November Global water

December Groundwater sustainability

Ad deadline is the 1st of the month prior to the month of the issue; for example, February 2017 issue would be due January 1, 2017. If the 1st falls on a weekend or holiday, due date is the business day prior.

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Serving your customers for 71 years

For terms and conditions, visit NGWA.org/AdvertisingTerms.

Line ads $8.50 per line (4-line minimum—35 characters per line)

2017 classified advertising rates Run 1x 4x 6x 12x

BW/4C BW/4C BW/4C BW/4C

1 column ✕ 2” $125 / $180 $120 / $175 $115 / $170 $100 / $155

1 column ✕ 4” or 2 column ✕ 2” $250 / $305 $240 / $295 $230 / $285 $200 / $255

1 column ✕ 6” or 2 column ✕ 3” $370 / $425 $360 / $415 $340 / $395 $305 / $360

1 column ✕ 9” $555 / $610 $540 / $595 $510 / $565 $455 / $510

1x 4x 6x 12x


Full-page $2,180 / $2,975 $2,075 / $2,865 $1,915 / $2,725 $1,785 / $2,575

1/2-page (island) $1,700 / $2,500 $1,515 / $2,300 $1,440 / $2,230 $1,270 / $2,060

1/2-page (horizontal) $1,400 / $2,190 $1,275 / $2,060 $1,175 / $1,975 $1,040 / $1,825

1/3-page $1,140 / $1,650 $1,075 / $1,575 $975 / $1,480 $875 / $1,375

1/4-page $875 / $1,370 $825 / $1,340 $775 / $1,290 $675 / $1,200

2017 display advertising rates*

Classified ads One column 2.263″ ✕ maximum 9″

Two column 4.694″ ✕ maximum 3″

All fractional sizes are listed as nonbleed and should include a rule around.Binding: Saddle-stitch. Bleed: There is no charge for bleeds.Color rotations: Black, blue, red, yellow. Progressive proofs or color key required.

*Rates shown are NGWA member pricing. Nonmembers add $400 per ad. Rates are net/issue. One-color standard—add $315 to BW rates.

Mechanical requirementsSize Width Height

Full-page

Live 7.125″ ✕ 9.875″

Trim 8.125″ ✕ 10.875″

Bleed 8.375″ ✕ 11.125″

2/3-page vertical 4.562″ ✕ 10″

1/2-page horizontal 7.125″ ✕ 4.875″

1/2-page island 4.694″ ✕ 7.25″

1/3-page vertical 2.263″ ✕ 9.875″

1/3-page square 4.694″ ✕ 4.75″

1/4-page vertical 3.475″ ✕ 4.75″


24,000+Total monthly subscribers*

91,200 Monthly audience when including

pass-along readers*

94.8% Percentage of readers that look at ads first*

83.7% Percentage of readers planning on making a major purchase this year*

* 2015 WWJ subscriber study conducted by Research USA Inc.

**2016 WWJ industry survey conducted by Industry Insights

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$192,109 Average amount contractor companies

spent on NEW products in 2015**

$78,180 Average amount contractor companies

spent on USED products in 2015**

61% Percentage of contractor companies that

expect to see an increase in sales volume**

Sponsored contentCreate your own content and turn your one-page ad into a spread. Give us 700 words about your company or product, along with images, and our editors will craft an article that complements your adjacent full-page four-color ad and increases its notice and readership.

Covers Be one of the first advertisers readers see by reserving your cover position. (Full-page 4-color ads only, based on availability.) Rates listed below are net/per issue.

1x 4x 6x 12xIBC $3,870 $3,724 $3,542 $3,347IFC $4,015 $3,867 $3,678 $3,476BC $4,315 $4,154 $3,951 $3,733

Belly bandBe the first advertiser readers see by wrapping your message around the publication.

Tip-onEngage readers as they uncover information about your company in a matter of seconds with your ad glued softly onto a page.

GatefoldBuild excitement for your ad as readers unfold it in a cover or internal gatefold. Options include front, back, and center. Note: Cover gatefolds require your ad placement on the adjacent inside front or back cover pages.

Heavy stock insertHeighten the impact of your ad when we print it on card stock and bind it into the magazine.

SpreadsDouble the impact of your advertising with a two-page spread. Two full facing pages, imagine the impact. For even better exposure, consider having your ad in the center of the magazine.

Special directoriesDon’t miss your chance to be listed in our FREE Pumps Directory (March) and Heavy Equipment Directory (September).

Regional insertsWWJ features a special regional advertising section for suppliers. This section is divided into regions, making it easy for current and new customers to find you. You get special pricing as a regional advertiser—with the bonus of a national publication!

Stand out from your competition

Contact Andrea Guarnero at (800) 551-7379 or (614) 898-7791, option 5 for WWJ details.6

WWJ digital editionAs a WWJ digital advertiser you can reach potential customers in a unique and eye-catching way. Through expanded content and new ways to engage consumers, WWJ’s digital edition gives readers and advertisers portability, engagement, and interactivity unlike anything else.

Digital delivery offers a number of lead-generating marketing opportunities, including email banner ads and a wide variety of unique attention-grabbing digital advertisement opportunities like video, audio, belly bands, and more!

Digital enhancement rates

Online for on-the-go readers

Digital emailTop banner $350 Skyscraper side $350 Square side $175

Digital lead-inBanner $550 Video $600

Digital tip-onOne-sided $250 Two-sided $325

Digital coverCover $500

Digital belly bandBelly band $550

Digital cover tip-onCover tip-on $400

Audio$250

Video$250


WaterWellJournal.comLooking for ways to increase your reach? WaterWellJournal.com is a cost effective way to increase your reach. With over 2,000 visitors per month, this site delivers your message to key decision-makers in the water well industry. And because WaterWellJournal.com is the only publication site dedicated to the groundwater industry, ad buys here trim waste by promoting your products and services to those who actually buy. Readers can take action immediately.

SpecsHorizontal banner 468 × 60px Half-wide skyscraper 160 × 300pxTile ad 150 × 150px

Banner rates 6 months 12 monthsHorizontal banner $1,925 $3,500Half-wide skyscraper $2,750 $5,000Tile ad $1,500 $3,000

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“We wouldn’t maintain our growth rate without NGWA. You can find Water Well Journal in most offices related to the water well industry across the country and in Central and South America. I was very surprised when I saw a copy of WWJ in the United Arab Emirates.”

–Ashish Rathi, Shakti Pumps USA LLC

Rates Monthly

Top banner $500

Tall skinny side $500

Square side $250

NGWA newsletters— A timely choice

Delivered to nearly 8,000, NGWA keeps its members up to date with its e-newslettersConnect to groundwater professionals with NGWA’s opt-in email newsletters. Your company’s message will be delivered Monday mornings to your customers’ inboxes along with NGWA’s timely editorial content. With a nearly 30% open rate, above the national average, NGWA’s newsletters are sent to approximately 8,000 scientists, engineers, consultants, contractors, manufacturers, and suppliers in all 50 states and more than 60 countries. With a variety of sponsorship and advertising opportunities starting at only $250 per month, NGWA’s newsletters are authoritative and economical options for advertisers and brands interested in exposure to the groundwater industry.

Specs

• Top banner 495 × 90px

• Tall skinny side 130 × 260px

• Square side 130 × 130px

NGWA’s newsletter readership

6%3%

2%

67%22%

Scientists and engineers

Contractors

Manufacturers

Suppliers

Others

7,894Number of subscribers

98.9% Delivery rate

1,058Average number of clicks

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Tall Skinny

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Square Side

Top banner

NGWA Washington UpdateThe Groundwater

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Contact Andrea Guarnero at (800) 551-7379 or (614) 898-7791, option 5 for newsletter details.8

Contact Andrea Guarnero at (800) 551-7379 or (614) 898-7791, option 5 for newsletter details. 9

“As a member, I look to the National Ground Water Association for relevant, up-to-date information concerning our industry and our groundwater resources. As an advertiser, I look to NGWA to get our message in front of the active professionals in our industry. As a contributor, I value the opportunity to be part of a great organization helping to maintain a high level of professionalism in our industry.”

–Michael Schnieders, PG, PH-GWWater Systems Engineering Inc.

GroundwaterShow off your products and services in one of the most respected scientific groundwater publications in the world. Since 1963, Groundwater® has published a dynamic mix of papers on topics related to groundwater including groundwater flow and well hydraulics, hydrogeochemistry and contaminant hydrogeology, application of geophysics, groundwater management and policy, and the history of groundwater hydrology.

Groundwater Monitoring & RemediationNo other publication can provide you access to consultants, govern-ment employees, scientists, and engineers like Groundwater Monitoring & Remediation® can. Each quarter, thousands of scientists, engineers, and hydrogeologists reach for GWMR—the only publication of its type that focuses exclusively on the field of groundwater and environmental cleanup. GWMR offers the best in application-oriented, fully peer- reviewed papers together with insightful articles from the practitioner’s perspective. Each issue features cutting-edge information on treatment technology as well as news briefs, industry announcements, equipment news, and professional services.

The leading sources on groundwater

The best of groundwater science at your customers’ fingertipsAppsThe GW and GWMR apps provide a stimulating, informative mixture of articles, highlights, editorials, and more. Downloaded and used by more than 3,000 readers, your message will be available at the fingertips of readers on the go! GW app $1,000/per month GWMR app $1,000/per month

Groundwater DispatchPosition yourself front and center when readers receive their monthly update covering the newest Groundwater and Groundwater Monitoring & Remediation content available via the Wiley Online Library. Delivered to over 5000 subscribers monthly.

Top banner $350/ per issue Content banner $250/ per issue

Wiley Online LibraryShowcase your marketing message on GW and GWMR’s pages on the Wiley Online Library, the database that contains complete articles for every issue of NGWA’s technical journals.

10 Contact Vickie Crosby at (800) 551-7379 or (614) 898-7791), ext. 1593 for GW, GWMR details.

“At Geoprobe Systems, we believe we have a good connection with technical drillers and the engineers they work with through our relationship with the National Ground Water Association. The circulation and editorial content of the magazines and the backing of a national association make it a valuable piece of our promotional efforts.”

–Gayle LaceyGeoprobe Systems

Contact Vickie Crosby at (800) 551-7379 or (614) 898-7791), ext. 1593 for GW, GWMR details.

Consulting firms

Environmental firms

Government

Academic/research

Students

Other

*Rates shown are NGWA member pricing. Nonmembers add $400 per ad. Rates are net/issue. One-color standard—add $315 to BW rates.

1x 4x 6x 10x


Full-page $1,850 / $2,600 $1,400 / $2,145 $1,330 / $2,075 $1,210 / $1,960

2/3-page (GWMR only) $1,460 / $2,410 $1,270 / $2,050 $1,215 / $1,965 $1,100 / $1,850

1/2-page $1,180 / $1,930 $910 / $1,660 $865 / $1,610 $790 / $1,540

1/3-page $830 / $1,580 $660 / $1,405 $625 / $1,370 $575 / $1,325

2017 display advertising rates*

Mechanical requirementsSize Width Height

Full-page

Live 7.125″ ✕ 9.875″

Trim 8.125″ ✕ 10.875″

Bleed 8.375″ ✕ 11.125″

2/3-page vertical (GWMR) 4.562″ ✕ 10″


1/2-page island (GWMR) 4.694″ ✕ 7.25″

1/3-page vertical (GWMR) 2.263″ ✕ 9.875″

1/3-page square 4.694″ ✕ 4.75″

Professional card 3.5″ ✕ 2.5″

All fractional sizes are listed as nonbleed and should include a rule around.Binding: Perfect binding.Bleed: There is no charge for bleeds.Color rotations: Black, blue, red, yellow. Progressive proofs or color key required.

Readership breakdown

With opportunities for every budget

10,000+ Total subscriptions per journal, including NGWA members and institutional copies

126,872 Papers downloaded from

Wiley’s GW website in 2015

4,964 Pages viewed on apps in 2015

3,100Apps downloaded

51%

13%4%

6%

11%

15%

Professional card (BW)One year — GW or GWMR $670 One year — combined $1,300

Classified employment advertising (GW only) $12.50 per line (Add logo for $50) (35 characters per line)

GWMR Covers Covers are available on a first-come first-served basis. Please contact us for pricing and availability.

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12 National Ground Water Association 2017 Marketing Kit

“Solinst Canada has partnered with NGWA for decades, actively taking part in focus conferences, exhibiting at the NGWA annual conference each year, and advertising in Groundwater Monitoring & Remediation, Groundwater, and Water Well Journal. NGWA plays a central role in our tight-knit groundwater community, so we feel it is important for Solinst to showcase our instrumentation and technological advancements as they speak directly to our customers.”

–Jim Pianosi, Solinst

1313Contact Joseph Watkins at (800) 369-6220, ext. 3496 for website details.

NGWA websites— Targeted | Engaging | Measurable

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Advertising via NGWA’s online outlets is a great way to gain exposure and stay ahead of your competition In today’s business climate, selling your products and services requires a higher level of creativity, reach, and cost efficiency. It demands you stand out in every aspect because competition is tougher than ever before. This is where online advertising comes into the picture.

NGWA’s official websiteNGWA.org

Deepen your relationship with industry decision-makers with a presence on NGWA.org. With more than 24,000 visits and over 100,000 pageviews each month, NGWA.org is the #1 website to reach your groundwater customers. Having a domain authority score of 74 and high placement on Google, NGWA.org is ranked as “outstanding” by SEO experts. This means content published on NGWA.org will receive more prominence in search results than those of its commercial competitors.

Specs• Horizontal banner 468 × 60px• Half-wide skyscraper 160 × 300px

Rates 3 months 6 months 12 monthsHorizontal banner $1,100 $2,020 $3,675Half-wide skyscraper $1,575 $2,880 $5,250

NGWA’s website for consumersWellOwner.org

Are your customers owners and operators of private wells? If so, NGWA’s WellOwner.org is the best choice to connect with your market. With more than 26,000 visits and 54,000 pageviews per month, WellOwner.org is the leading water well owner-related website. It provides information about groundwater basics, keeping the well in good operating order, and testing the water. Target your message to those looking for your solution by advertising on WellOwner.org.

Specs• Horizontal banner 468 × 60px• Half-wide skyscraper 160 × 300px

Rates 3 months 6 months 12 monthsSite sponsor $2,500 $5,000 $10,000*Horizontal banner $1,300 $2,500 $4,000Half-wide skyscraper $800 $1,500 $2,500

*12-month site sponsor comes with a half-wide skyscraper for the year.

NGWA’s Buyers Guide & Directory NGWA.org/BuyersGuide

The Buyers Guide is a user-friendly forum designed to bring suppliers and end-users together. The purchase of any ad on the Buyers Guide website comes with a complimentary premier listing in the Online Buyers Guide.

Specs• Page peel 500 × 500px AND 75 × 75px• Horizontal banner 468 × 60px• Super-category rectangle 125 × 125px

Rates 12 monthsPage peel $4,995Horizontal banner $3,995Super-category rectangle $1,995

For online specifications for the Buyers Guide & Directory, please visit www.naylor.com/clientSupport-onlineguildelines.asp.

26,530WellOwner.org’s average

monthly visits

54,941WellOwner.org’s average

monthly pageviews

24,673NGWA.org’s average

monthly visits

102,172NGWA.org’s average monthly pageviews

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What is included in your investment?• Company listing in pre-conference brochure*

• Company listing in on-site program**

• Two free exhibitor registrations per 10′×10′ area (may purchase additional badges for $75)

• Pre- and post-conference attendee list

• Access to “Groundwater Week Exhibitor” logo and web banner

• Opportunity to register your customers at a discounted rate

• 8-foot-high pipe-and-drape back wall with 3-foot-high draped side rails• Identification sign (7” × 44”)

*Booth must be reserved by 7/8/2016. **Booth must be reserved by 10/10/2016.

2017 booth ratesType of space Member Nonmember

Inline booth/island booth $1,800 per 10’ x 10’ space $2,600 per 10’ x 10’ space

Corner booth $2,000 per 10’ x 10’ space $2,800 per 10’ x 10’ space

Bulk space/heavy equipment* *20′ × 20′minimum

$1,050 per 10’ x 10’ space $1,250 per 10’ x 10’ space

3,687Attendance for 2013 show in Nashville

10% Scientists and

engineers

29%Manufacturers

46% Contractors

15% Suppliers/

Distributors

Attendee breakdown

Reach buyers from around the globe. Last year’s attendees represented:

42countries

50 All 50 states plus Washington, D.C.,

Guam, and Puerto Rico

Nashville∙Dec. 5-7, 2017

Groundwater Week Is Instrumental to Your Success

14 Contact Andrea Guarnero at (800) 551-7379 or (614) 898-7791, option 5 for details.

Groundwater Week 2017 will bring together groundwater professionals from around the globe who are seeking the most up-to-date industry news, the latest breakthroughs in groundwater technology, and the best products and services to be found. As an exhibitor, you will gain direct access to this targeted audience that is unmatched elsewhere. There is simply no better venue for introducing your groundwater-related products and services.

The top five reasons why exhibiting at Groundwater Week 2017 is instrumental to your success:1. Groundwater Week brings in more groundwater industry decision-makers than any other show.2. Attendees have purchasing power — on average, contractor companies spent $192,000 on

products/services in 2015*.3. You will reach a global audience with attendees expected from all 50 states and more

than 40 countries. 4. With 12 hours of exhibiting time, Groundwater Week will deliver buyers to your booth.

5. As more than 300 exhibiting companies are expected, your competition will probably be there.*2015 NGWA industry survey.

Groundwater TVGroundwater TV is the 24-hour news channel that is broadcast continuously throughout the event, and in guest rooms. From interviews to ticker ads featuring your booth number, Groundwater TV is a great way to be seen!

3-minute interview or commercial $2,20090-second interview or commercial $1,10030-second interview $85020-second billboard ad $65010-second ticker ad $200

Groundwater Week app$7,000 | Number of sponsors: ExclusiveSpeak directly to our most tech savvy audience as they navigate the Expo app.

App survey$650 | Number available: 4/dayNeed to know who is there and what they want to buy? You ask the questions and we do the work.

App announcement$350 | Number available: 4/dayWant to do a giveaway or do a demonstration at your booth? Let us know and we can help draw the attendees in.

Groundwater Week websiteGroundwaterWeek.comLeverage our online strength with an ad on the landing page of our largest event, one that averages 1,328 visitors a month.

Specs

Rectangle banner 180 × 150px

Rates 12 months

Rectangle banner $3,500

Produce more results with event advertising Nashville∙Dec. 5-7, 2017

On-site programThe official roadmap to exhibits, educational programs, and social events, this guide is distributed to all attendees.

Size Exhibitor rate Nonexhibitor rate

Outside back cover (4C) $2,250 n/a

Inside front cover (4C) $2,000 n/a

Inside back cover (4C) $1,850 n/a

2-page center spread (4C) $3,300 n/a

Full-page (BW) $975 $1,125

Full-page (4C) $1,350 $1,500

1/2-page (BW) $725 $875

1/2-page (4C) $1,075 $1,225

1/4-page (BW) $575 $725

1/4-page (4C) $925 $1,075

Program ad specs Size dimensions

Full-page Live 7.125 × 9.875″

Trim 8.125 × 10.875″

Bleed 8.375 × 11.125″

1/2-page (horizontal) 7.125 × 4.875″

1/4-page (vertical) 3.475 × 4.75″

INSTRUMENTAL TO YOUR SUCCESS


15Contact Andrea Guarnero at (800) 551-7379 or (614) 898-7791, option 5 for details.

16 Contact Andrea Guarnero at (800) 551-7379 or (614) 898-7791, option 5 to customize your sponsorship package.

Premium sponsorships will maximize your ROI!

Each sponsorship package comes with the following benefits:• Company logo on Groundwater Week website

• Acknowledgement of sponsorship level on signage and in the on-site program

• Pre- and post-conference attendee list

• Recognition in select NGWA marketing emails

• Featured on NGWA social media

Diamond Sponsor$35,000 | 1 availableAdvertising (WWJ)Full-page 4C ad in October, November, and December issues

On-site program exclusiveSponsorship of the piece — logo on cover

On-site programFull-page 4C ad

Groundwater TV exclusiveExclusive sponsor — this 24-hour news channel will broadcast continuously throughout the event in guest rooms and more!

Groundwater TV30-second interview and a 20-second billboard ad

Signage*Three rows of aisle banner signage in the exhibit hall

Floor graphicsGrab attendees’ attention as they see your logo right under their feet (4 included — can purchase additional if you wish)

Digital advertisingOne square side ad in the October, November, and December issues of NGWA Toolkit/Washington Update

Exclusive bannerOne banner with your company logo prominently displayed with booth number

ExhibitingAll the perks of exhibiting and a 20’×30’ space

Registration25 complimentary conference registrations in addition to the exhibiting perks

Special pricingYour employees and clients can attend for a discounted rate of $50

Platinum Sponsor$25,000 | 2 availableAdvertising (WWJ)Half-page 4C ad in October, November, and December issues

On-site program Half-page 4C ad

Groundwater TV30-second interview

Signage*One row of aisle banner signage in the exhibit hall

Floor graphicsGrab attendees’ attention as they see your logo right under their feet (3 included — can purchase additional if you wish)

Digital advertisingOne square side placement ad in the October and November issues of NGWA Toolkit/Washington Update

Breakfast/Delegates MeetingPlace your marketing materials on the chairs prior to meeting starting

Activity CenterEach sponsor will receive one session each day in the activity center to showcase their product

ExhibitingAll the perks of exhibiting and a 10’×10’ corner booth



Gold Sponsor$18,500 | 3 availableAdvertising (WWJ)Quarter-page 4C ad in October, November, and December issues

On-site programQuarter-page 4C ad

Signage*One row of aisle banner signage in the exhibit hall

RefreshmentsQuench their thirst with a beverage and water station strategically placed in the exhibit hall

Floor graphicsGrab attendees’ attention as they see your logo right under their feet (2 included—can purchase additional if you wish)

SnacksDon’t let attendees go hungry — fuel their energy by having snacks available in the hall

ExhibitingAll the perks of exhibiting and a 10’×10’ corner booth



Silver Sponsor$12,500 | 4 availableAdvertising (WWJ)Quarter-page 4C ad in November and December issues

On-site programQuarter-page 4C ad

Groundwater TV10-second ticker ad

Web appFollow attendees wherever they go with your ad rotating at the bottom of the conference app

SignageOne row of aisle banner signage in the exhibit hall

Recharge/relax areaSponsorship signage will promi-nently be displayed in areas where attendees can recharge their devices or kick back and relax

ExhibitingAll the perks of exhibiting and a 10’×10’ inline booth



First-Time Exhibitor Sponsor$5,000 | 6 availableAdvertising (WWJ)Your logo will be placed in a collective ad with all first-time exhibitor sponsors in the October and November issues

On-site programYour logo will be placed in a collective ad with all first-time exhibitor sponsors

Groundwater TV10-second ticker ad

New Exhibitors Showcase1/6-page ad in November issue of WWJ in a special section featuring new exhibitors

ExhibitingAll the perks of exhibiting and a 10’×10’ inline booth in a prime location

RegistrationFive complimentary conference registrations in addition to the exhibiting perks



*Based on availability.

Showcase your presence with these opportunities

Shuttle service $9,000 | Multiple opportunities availableCapture the attention of those riding the bus every day of Groundwater Week. Sponsor logos will be collectively located on signage to create brand awareness.

Registration and welcome area $6,500 | EXCLUSIVE SPONSORSHIPShowcase your brand in the highest traffic area at Groundwater Week with prominent placement of your logo and acknowledgement of your sponsorship as attendees check in. Sponsor must provide 4,000 lanyards and bags upon sponsorship confirmation.

Annual NGWREF Fundraising Auction$6,500 | EXCLUSIVE SPONSORSHIPAdd your company name, logo, and booth number to all auction promotional materials—three-part email series, ads in WWJ, GW, and GWMR, and bidders flier.

Attendee Welcome Reception$3,800 | EXCLUSIVE SPONSORSHIPThe first day can be overwhelming but you can help attendees kick back and relax by hosting an evening reception. Work directly with the facility to set the menu and we will promote the event and your sponsorship.

Opening Ceremony and Awards Presentation$10,000 | EXCLUSIVE SPONSORSHIPYour logo will be prominently placed as attendees stop andgrab their cup of coffee and enter for the opening ceremonyand awards presentation. Sponsors will also receive two minuteson the mic.

Floor graphics$1,000 | Multiple opportunities availableDirect attendees to your booth by placing your logo right under their feet.

New Products Showcase$5,000 | EXCLUSIVE SPONSORSHIPThe New Products Showcase is the launching pad for the hottest new products and services making their debut at Groundwater Week. Included with your sponsorship are two panels to show off your product.

New Products Showcase panel $600 each | Multiple panels available

Closing CelebrationMultiple opportunities availableLet’s kick it up a bit and bring the entertainment to you as we promote 2018 heading back to Las Vegas. We will promote your cosponsorship as attendees enjoy entertainment, food, drinks, and prizes.

Groundwater Week Stage $6,000 | EXCLUSIVE SPONSORSHIPThe Groundwater Week stage will be front and center for on-site interviews and guest appearances. Attendees throughout the event will see your logo prominently placed and hear your name mentioned multiple times.

Wireless$27,500 | EXCLUSIVE SPONSORSHIPYour company name can be the passcode everyone uses to connect to WiFi in the exhibit hall and meeting rooms.

Fun cart $2,500 | Multiple opportunities availableYou name it, you get it. Work with the facility and set the menu from a beer cart to a food truck or anything in between and we will promote the item and your sponsorship.


17Contact Andrea Guarnero at (800) 551-7379 or (614) 898-7791, option 5 to customize your sponsorship package.

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Niche events for niche markets

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Hydrogeophysics and Deep GroundwaterDenver, Colorado • March 20-21, 2017This conference focuses on the use of geophysics (from remote sens-ing to borehole applications) for groundwater studies. The conference is being held concurrently with the 30th Annual Symposium on the Application of Geophysics to Engineering and Environmental Problems (SAGEEP).

Sponsorship opportunities$2000 | Monday or Tuesday refreshment break — Exclusive

Groundwater Quality and Unconventional Oil and Gas Development: Current Understanding and Science Needs WorkshopColumbus, Ohio • April 25-26, 2017This workshop will cover recent advances to understanding the impacts of shale gas development on groundwater resources. Topics to be addressed are sources and migration of stray gas in groundwater associated with shale gas development; fate and transport of hydraulic fracturing chemicals and drilling fluids in groundwater.

Sponsorship opportunities$2000 | Tuesday or Wednesday refreshment break — Exclusive$4000 | Lunch — Exclusive

Groundwater Solutions – Innovating to address emerging issues for groundwater resources.Arlington, Virginia • August 8-9, 2017New for 2017, NGWA is hosting a symposium that will be the first of its kind, bringing together the topics of emerging contaminants, the large groundwater plumes they often create, and the relevance to our drinking water supply.

Sponsorship opportunities$10000| Platinum — Exclusive$ 7500 | Gold — Number available: 2$ 4000 | Silver — Number available: 2$ 2000 | Bronze — Number available: 3

2017 NGWA Conference on Groundwater in Fractured RockBurlington, Vermont • October 2-3, 2017This NGWA Conference on Groundwater in Fractured Rock is intended to provide a synopsis on the use of innovative techniques, cutting edge research, and lessons learned from practical experience. The conference will cover a variety of presentation on fractured rock hydrogeology (water quantity and quality), including those addressing understanding the geologic framework, state-of-the-art in groundwater remediation in fractured rock, characterizing flow and contaminant transport properties, and more.

Exhibiting$750 | Six-foot tabletop

Sponsorship opportunities$2000 | Monday refreshment break — Exclusive$2000 | Tuesday refreshment break — Exclusive$4000 | Reception — Exclusive$6000 | Lunch — Exclusive

2017 Groundwater Summit (held in conjunction with Groundwater Week) Nashville, Tennessee • December 4-7, 2017The opportunities to show off your company and brand will expand in 2017 when the Groundwater Summit is held during Groundwater Week. From the largest exhibit hall dedicated to the groundwater industry to an intimate poster reception held for those specifically attending the Summit sessions, NGWA can work with you to tailor the perfect approach to market your brand.

ExhibitingStarting at $1800 per 10′ × 10′ space

Sponsorship opportunities$2500 | Monday refreshment break (a.m. or p.m.) — Exclusive$2500 | Tuesday refreshment break (a.m. or p.m.) — Exclusive$2500 | Wednesday refreshment break — Exclusive$4000 | Poster reception — Exclusive$6000 | Lunch — Exclusive

—SOLD—

Contact Vickie Crosby at (800) 551-7379 or (614) 898-7791), ext. 1593 for details and other opportunities.

19National Ground Water Association 2017 Marketing Kit 19

“At Southwire, we recognize the importance of NGWA and the contributions they bring to the industry. As participants of Water Well Journal and Groundwater Week, we value the leadership role NGWA provides and we are proud to partner with them.”

–Sam King, Southwire

The GroundwaterNGWA

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NGWA 601 Dempsey Rd. Wester vil le, OH 43081 USA

The GroundwaterNGWA

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MARKETING KIT 2017

marketing kit 2017 - water well journal · be one of the first advertisers readers see by reserving...

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