marketing fundamentals attendee slides

Copyright 2016 Rather Inventive Limited

MarketingFundamentalsTen items that should be ticked offyour marketing to-do list


120 word company objective.

What you do and how you help people


Outline

Help make marketing business onlineeasy and simple

Train people to use social media, email campaigns, search optimisation, web statistics

Show how get high-quality leads and more conversions


Refine

To help people market their business simply and effectively to bring in high-quality leads and more conversions though social media,

search optimisation and strategy


Revise some more…

Help small businesses bring in high-quality leads and more conversions though social media, search optimisation and strategy


Alternatives

Offer simple and effective Internet Marketing advice to freelancers, small businesses and

agencies for better leads and more conversions


2Company Google account.

For Google services and notification e.g [email protected]

mailto:[email protected]


3LinkedIn account for the business

owner. Minimum of a well lit photo, professional headline and summary


4Website with at least one page

explaining what you do, how you help people and how to contact you

Statement

Call to Action


5At least one company social network

account. Minimum of a logo (or photo), a short bio, link back to your website


6Google Analytics setup on your website

The interesting bits


7Google Search Console setup and

verified with your website


8Google My Business page setup for all

stores/locations


9List of key marketing assets. Includes

social media and Google passwords plus a folder for company logos, photos and

video


10Spreadsheet to log your business

numbers: leads, orders, income and profit in each month


Do you want higher-quality leads and more

conversions?

Yes! Then you need to: 1. Get the fundamentals ticked off

2. Signup for a FREE coaching sessionhttp://ratherinventive.com/internet-marketing/free-taster-session/


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