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MARKETINGBUDGETCALCULATOR

Be-All, End-All, Finally Get It Right Marketing Budget Calculator

1-800-628-1804 • www.postcardmania.com

There are a zillion different opinions out there about how to put together a marketing budget. Below you’ll find the marketing budget calculator that Joy Gendusa used to turn PostcardMania from a shoestring startup sending out 2,500 postcards/week to a $22 million/year enterprise sending out more than 170,000 postcards/week in less than a decade. It’s simple, too. Bonus!

Simply answer these 4 questions!

A) What do you spend per month on marketing (average)?

B) How much revenue do you generate per month (average)?

C) What is your revenue per marketing dollar spent (B/A)

D) How much revenue do you WANT to generate per month?

Your new marketing budget is... (D/C)

That’s all there is to it! It might require some belt-tightening at first, but within a few months, you’ll start to see your revenue climbing (and you can loosen that belt again).

Be sure to continue any marketing that has worked for you in the past, and then test a few new methods as well! Keep what works and ditch the rest. Easy peasy.

Call us today and we’ll be happy to share some insight with you on marketing for your particular industry. We’ve worked with over

64,347 clients (and counting!) and can help you too!

1-800-628-1804