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SELLING TREND OF COTTON YARN PRESENTED BY: MANISH JINDAL

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PRESENTED BY:MANISH JINDAL

INTRODUCTIONy There has been a constant search for clothing and it

lead to the knowledge of source from vegetation i.e. cotton and from animal i.e. wool, which could be knitted and woven to manufacture cloths to wear.

y The textile industry may be classified into:y Textile mills comprising composite and spinning mills in the organized segment.y Khadi based units. y Made up fiber.

y India cotton yam and clothes find an appreciable

acceptance in overseas market.y India has one of the largest textile industries of the

world.y Textiles constitute an important sector in Indian

exports y Textiles constitutes one third of indian exports

OVERVIEW OF INDIAN TEXTILE INDUSTRYy Clothing a main part of the prime needs is satisfied by the presence of textile industry y India has one of the largest textile industries of the world and also is the single largest organized industry in y India employing over 21 lakh workers.

TYPES OF YARNy Yarns can be described as single, or one-plies; ply,

plied, or folded; or as cord, including cable and hawser types.y y y y

Single yarns Ply yarns Card yarns Novelty yarns

COMPANY STRUCTURE

COMPANY PROFILE

y OSWAL GROUP is a premier Textile Group of Northern India having its Corporate Office at Ludhiana, Punjab. y The Group has existence for last 40 years with core competency of Spinning. y The Group is mainly into spinning & dyeing of all types of Yarn in different blends & manufacturing of Garments. y The Group has plans to diversify in future but mainly in textiles related activities.

y The industrial city- Ludhiana nestles the corporate Headquarters of the Oswal Group of industries.y The Oswal Empire comprises of Anshupati Textiles Limited

situated in Ludhiana, y Vardhman Polytex Limited situated in Bathinda, y Vinayak Textile Mills situated in Ludhiana.

PRESENT CAPACITIESLocation Installed Capacity Production Capacity Product Range

Bathinda (VPL)

75000

50.00 Mt/Day

Cotton, Synthetic, Blended yarn and Tyre Cord

Ludhiana Textile)

(Anshupati

8000

6.50 Ton / Day

Synthetic Yarn

Ludhiana (VTM)

49632

29 Ton / Day

100% Cotton & Blended Yarn

VARDHMAN POLYTEX LIMITED HISTORYy Punjab Mohta Polytex Ltd., the foundation stone was laid on 12th June 1983 by the chief minister of Punjab, Sardar Darbara Singh. y Mohta group has taken over and in corporated by Mahavir spinning Ltd. in 1987 y 1991 the name of the unit was changed to Vardhman Polytex Limited, as a separate company.

y VPL manufactures 4 varieties of cotton yam: y Carded y Combed y Polyester Cotton Yarn y Tyre Cord

y ISO Certificationy The unit has been awarded ISO - 9002' certificate by the

bureau of Indian standards after the final audit, which took place in the unit on 26th July 1996.

BRANCHES OF VPLy In VPL Bathinda there is a centralized buying and

selling of yarn.y There are mainly two branches of VPL Bathinda: y Ludhiana y Delhi

MANUFACTURING PROCESS VPL BATHINDAy y y y y y y y y y y

MIXING BLOW ROOM CARDING DRAW FRAME LAP FORMER COMBERS SPEED FRAME RING FRAME WINDING DOUBLING PACKING

FUNCTIONS OF VARIOUS DEPARTMENTS OF VPL BATHINDAy Accounts and Finance y Marketing y Distribution Channel

OBJECTIVE OF THE STUDYy To study the trend of export in the last five years y To study the sales trend of cotton yarn in the domestic market y (a) Direct sale y (b) Branch Office sale y To compare sale of different years upon 2001 -2010 y To know the fluctuations in the sales of the company from 2001 to 2010

METHODOLOGYy The study of selling trend of VPL, Bathinda was carried out relaying on

my study and information gathered from primary as well as secondary sources.y The primary sources include direct conversation with the company

officers of different departments and staff.y The secondary sources include company records, files and reports

different web sites etc.

INTODUCTION ABOUT THE SALES ANAYLSISy Some of the tools of control are command in all organizations & some organization may devise special measures to suit their particular requirement according to the nature their business. y Every organization devises various controls measures to supervise its activities. y There are some formal tools of controls such as job description, organization chart and office manual.

y The fact that sales decreased from previous year

is really cause of concern .y Sales analysis provides additional information

for example that the increased sales volume came from products carrying a lower than average gross margin.y The main purpose of sales analysis is to bring

out strengths and weaknesses of the sales operations. It also brings out opportunities form competitors. It throws light on different aspects of sales efforts.

SALES OF COTTON YARN IN DOMESTIC MARKETy Domestic dispatches of finished goods are made in coordination with

Marketing Department Ludhiana.y Contractors are entered into with dealers, consignee agents by

Marketing Department Ludhiana, on rates decided in Monday Meeting of Marketing Department of whole Vardhman group for sale of finished goods.y Domestic circle to which VPL sells its finished goods consists of: y Direct Sales y Brach Office Sale

TREND OF EXPORTS IN LAST FIVE YEARSy VPL is a major exporter of cotton yam of the Vardhman group. y Exports are handled by the export cell, which procure orders from

overseas customers/parties.y On receipt of the production programs from the export cell, production

of that count is started according to the dispatch schedule i.e., production of the count that has to be dispatched first is started before others.

y Before making export dispatches, 24 hrs notices is

given to range office.y VPL handles two types of exports: y 1. DIRECT EXPORTS. y 2. INDIRECT EXPORTS.

y Direct exports are those whose production is started on receipt of an order by a customer/party/company. y Indirect is made to the agents abroad who then sell the yam to the customers. y VPL exports cotton yam to international markets like Singapore, Bangladesh & Sri Lanka.

LIMITATIONSy Limited time y There is not proper marketing from Bathinda unit; it is done by corporate office. y Source of data collection is secondary has limited. y No direct contact with customers.

SUMMARY OF THE STUDYy First of all we visited the VPL Unit and got information about the whole unit and production System. y There are total 3 units which produced the different verities of cotton yarn namelyy Carded y Combed y Polyester Cotton Yam y Tyre Cord

y VPL produced 100% cotton yarn products. Which provide the excellent

quality.y To ensure quality to its customers the group has received ISO-9001-

2000 certification.y The VPL produced 50 tones production per day. Capacity of Cotton

Spindles is approx. 75000 in the unit.y It is to be, mentioned here that the marketing of the unit is in the

hands of Company.y Domestic circle to which VPL sells its finished goods consists of. y Direct Sales y Branch Sales

FINDINGS FROM THE STUDYy The production of the cotton yam is affected due to natural calamities like drought, Water Logging, Hale Storm and Drizzling. y Domestic sales increased in 2007-08but it is also increased in 2008 09and but it is decreased in 2009-10 due to global factors y In the present time the cotton Seed of B.T. Cotton Seed is came in the market it gives quality raw material.

SUGGESTIONS & RECOMMENDATIONSy The company should consider for direct domestic marketing of their products. y The company should use qualified labor. y The company should provide more and more information on its web sites y To open more branches for production and make more counters for marketing y Management should make the proper use of inventory control techniques like fixation of minimum, maximum

CONCLUSIONy VPL has strong position in the indian

textile industry due to adoption of latest technology and modernizatioy It is based on seasonal raw material. y The production of product is based on the

production of raw material cotton it affected by the natural calamities like draught, water logging, drizzling and hail storm etc

THANK YOU