mango ipgo project by pompom&co 1. what is mango? -mango is a prestigious multinational company...

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Mango IPGO project By PomPom&Co 1

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Mango

IPGO project

By PomPom&Co

1

What is Mango? - MANGO is a prestigious multinational

company dedicated to the design, manufacture and marketing of clothing garments and accessories for women

- MANGO opened its first shop in 1984 on Paseo de Gracia (Barcelona, Spain)

- Nowadays is the second export company of spanish textile sector

2

Their business dream

Without losing their values that are a basic part of Mango: harmony, humility and human warmth.

“To be present in every city in the world”

3

Mango Franchise formula

Why a Franchise?- Franchises: 92% probability to survive the first

2 years of activity.- Non-franchised business: expectative of 15%.

- Results of the use of franchises: A quicker growth due to the less risk An improvement of the profitability Take advantage of the scale economies A decentralization of the management

4

Mango Franchise formula- The one who buys the franchise doesn’t buy

Mango’s Clothes but gives the right of the local and assumes the costs of the decoration. It is the central who controls that the stands are always full of their products.

- Moreover, the advanced informatic system based in the just-in-time principle , permits the owner to communicate online with the central to ask for what he needs in an immediate way.

5

Mango nowadays

- MANGO has over 6.500 employees, 1.650 of which work at the company’s central offices in Palau-Solità i Plegamans (Barcelona).

- Beyond the statistics there is a young and enthusiastic team with an average age of 30 and which is 82% female.

6

The keys to their success

The keys to their success can attributed to three factors:

• ConceptConcept• TeamTeam • Logistics SystemLogistics System..

7

Where can we find Mango

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All over the world!

More than 1000 stores in 89 countries located on the five continents

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Opening soon

1 shop in Azerbaijan3 shops in China1 shop in France1 shop in Georgia

2 shops in Indonesia1 shop in Lithuania1 shop in Morocco1 shop in Portugal

1 shop in Qatar1 shop in Romania2 shops in Russia

2 shops in Saudi Arabia2 shops in Spain

1 shop in USA

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Expansion

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One of its goals is to triplicate their actual number of shops within the next 10 years and within the next four, duplicate their benefits.

That’s why, recently, Mango decided to be present in international airports too, such as Barajas Airport in Madrid, Canada, Hong Kong, United Kingdom, and two more in Germany.

Expansion

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Moreover, they created new boutiques

“Mango Touch” specialised in accesories.

For the moment, there are only 5 shops

(one in Spain, two in France, one in Russia

and one in Andorra) but they are planning

to open 15 more during this year.