manage your own website with our professional seo course
DESCRIPTION
Right SEO Services offers on line Search engine optimization courses from India, We teach you concepts and make sure you are certified with Google and hub spot certification program, essential program for the website owners, SEO Professionals, web developers and Fresh graduates. The course also includes an extensive pdf material covering all the essential topics and a detail explanation. The eBook can be retained by professionals as handbook guide for their future reference. The concepts are completely updated as per the latest Google standard violation policies.TRANSCRIPT
Right SEO Services offers online Search engine optimization courses
from India, We teach you concepts and make sure you are certified
with Google and hub spot certification program, essential program for
the website owners, SEO Professionals, web developers and Fresh
graduates.
The course also includes an extensive pdf material covering all the
essential topics and a detail explanation. The eBook can be retained by
professionals as handbook guide for their future reference. The
concepts are completely updated as per the latest Google standard
violation policies.
Training delivery – Online
Timings - 6.30 AM to 10.30 AM & 5.30 PM to 11.30 PM
Duration of the course: 60 days for 120 hours
Course Fee: 150 USD
Payment Mode: Bank transfer and PayPal (Outside India)
What will you gain after learning this course?
You will learn all the topics in on page and off page optimization techniques and
confidently start your own website or manage your website with cutting down High
SEO consultant fee or can monitor what your SEO consultant is delivering the results.
Why should I select you for this course?
There are many professional online trainers and as well as mattcutt videos, Hub spot
training videos, with us you will be able to learn the course in a structured pattern
along with additional topics which are not covered in Matt cut videos nor with hub spot
training videos, for example
How to deal with sandbox penalty?
Pattern to be followed in off page optimization techniques?
You will be able to learn the topics with micro level focus and come out with a flying
confidence in managing your websites on your own.
Course details
Brief Introduction of search engine optimization, search engine marketing, social
media optimization, social media marketing, digital marketing and internet
marketing, email marketing, CPC, CPM, CPA etc.,
On page optimization
How to write URLs What is canonicalization? Page redirects Keyword density Click depth Internal linking patterns Breadcrumbs Ins and outs of Meta data Using robots.txt Alt tags, header tags, anchor tags Traffic analysis with Google analytics and other tools Site structure analysis with Google webmaster tools Dealing with link disavow tool Identify and deal with best available tools online Validating HTML CSS, Java script errors and removal Image issues Understanding search engines Creating xml sitemap and RSS feeds with distribution Spy on competitors Diagnose website with available tools Finding back links of competitors Finding back links and removing the links with low influence on your website Finding best tools for keyword research Keyword density check Web design basics with colour management and click to action buttons
What is Alexa? What data we can take from Alexa insights? How to deal with Malware, phishing spam? How to deal with penalties like panda, penguin and sandbox from Google Latent semantic indexing What are SEO PLUGINS? XML and SEO
Off Page Optimization
What are directories and how we should submit to them? How to select paid directories? Most people say that article submissions are dead, then should we consider squidoo and hub pages as dead sites? Local listing submissions Social bookmarking Business directories and yellow pages submissions Answering or asking questions in Q &A sites Participating in forums Commenting on blogs and social news sites Commenting videos Video submissions Power point presentations and submissions PDF and document submissions Press Release Submission Blog creation, weekly Postings and blog promotion Link exchanges and link baiting strategies Affiliate marketing Content distribution with blogs Online Reputation Management Should we Select auto, semi auto submission tools? What are foot prints? What is reverse SEO? When should be applied?
Social Media Marketing
Importance of Social Media Major social networking sites Handling friends, groups, discussions in social networks Connecting accounts Latest trends Social communication strategies Dos and don’ts in social networks Placing ads in face book, LinkedIn YouTube Online video - content is king 'Viral' films and brand Defining your goals, metrics and budgets Social sharing, comments and reviews Getting an audience Creating and managing an account Using Ads inside Videos Promoting YouTube Video
Pay per Click management
SEO vs. PPC Landing Pages Tracking Bounce Rates and Conversions Landing Page Optimization Testing Landing Pages
Ad words
Keyword Research Campaign Settings Bid Management Campaign Performance management Opportunities and Suggestions by Ad words Conversion Tracking
Ad Preview CPM & CPA Campaigns via Ad words Retargeting Code & Campaigns Face book Ad Manager Create a Campaign & Ads Targeting by Region, Demographics & Interest C PC vs. C PM Advanced Reporting
Email Marketing
Email Service Providers (ESPs) How to plan email campaigns Laws to abide in email campaigns Creating effective email campaigns Understanding conversion and performance metrics Maximum Inbox Delivery Reducing bounce rates
Ad sense
Introduction to Google Ad Sense Making Money with Google Ad Sense How to get approval from ad sense Google Ad Sense Optimization Tips Reputation Management
Introduction to Online Press Releases - Handling the Press - the golden rules Successful Marketing and PR Strategies Press releases that work Organizing 1-2-1 press interviews Using pictures effectively - Sourcing PR information Market research for PR use Introduction to Online Reputation Management Generating Buzz Five Stars at Customer Review Sites Tips for ensuring your happy customers spread the word. - Ensure your customers defend you from a bad review.
Responding to negative reviews Reducing negative reviews - Blogging for Brand Control Social Networking Meets Reputation Management
Content Marketing
Micro sites White papers Webcasts/webinars Podcasts Video portals Interactive online Events
Data Mining Web content mining Available scraping tools & usage
Additional tips and summary
Why link building is required Effective Press releases & Profile distribution Video Marketing Classified marketing Image marketing Common errors in traffic exchange Bulk email campaigns Data mining and extraction Design a cost effective CPC White label strategies
Basic Profile of the trainer
I have a huge Industry expertise with more than 18 years, my training's would focus
more as a workshop rather than theoretical based, students need to spend at least 4-5
hours per day during the course and apply lot of innovative skills.
Reach me any time “You won't get disappointed"
With Best Regards
K.Sripani Head 917842507153 Xmlandseo.blogspot.in [email protected]