malik ppt
TRANSCRIPT
X-GamesBy: Malik Martin
What is the X-Games?
• “ESPN’s X Games is the ultimate action sports event, attracting adrenalin-crazed athletes from across the globe who continuously push the boundaries and keep coming back to defy gravity, and belief – drawing record audiences with an insatiable appetite for the extreme.”
• The X-games is an extreme sport competition that is presented twice a year by ESPN. Athletes from all over the world compete for gold, silver, and bronze medals, as well as cash and prizes.
• X-Games events tend to vary year to year, but they generally consist of skiing, snowboarding, BMX biking and skateboarding.
• The “X” in X- Games symbolizes many things.
• X is short for Extreme, which many of the sports are.
• X is also a mathematical symbol of the unknown and many fans come to expect this about the X-Games.
• X also refers to the generation born between the early 1960’s and 1980’s. This was the intended audience for the X-games.
• Now there target audience is Generation Y born between 1980 and 2001
History of the X-Games
• The X-games first launched in 1995 in Rhode Island.
• It was originally called the “extreme games” and included skateboarding, bungee jumping roller blading, mountain biking and sky surfing.
• ESPN spent reportedly $10 million on the 1995 X-Games and drew 200,ooo spectators.
• The franchise became so successful that in 1997 ESPN launched the Winter X Games featuring skiers and snowboarders.
• The winter event got more extreme with sports like snowmobile freestyle and ice climbing.
Winter and Summer Games
• The first Winter X-Games was held in Big Bear Lake California, in 1997.
• The winter X Games is held on a snowy mountain environment and features winter sports like snowboarding, skiing, and snowmobiling.
• The Winter X Games are held in late January in Aspen, Colorado.
• Colorado has hosted the X-Games since 2002, but there contract expired this past January.
• The Summer X-Games is held in a warm environment and includes competition in skateboarding, BMX Biking, motorcycling, rally car racing and surfing.
• The Summer X-Games are held in July in Los Angeles
• After this year, the Summer X- Games will be moved to Austin, Texas.
• Scott Guglielmino, ESPN's senior vice president for programming and Global X, said Austin's vibrant spirit, as well as the potential for a "festival feel" at COTA, helped sway X Games decision-makers.
YouTube Clip(Top 10 Summer X Games Moments)
• http://www.youtube.com/watch?v=4V7hu6ZuqfM
CommissionerThere is no commissioner for the X-games.
Kieren Perrow who is the commissioner for the Association of Surfing Professionals. (ASP)
His primary job is maintain and preserve the integrity of competition by keeping tabs on judges, venues, scheduling and ranking
League Website
• http://xgames.espn.go.com/
Headquarters Location
• ESPN HQ is located in Bristol, Connecticut.
• https://www.google.com/maps/place/ESPN+Plaza/@41.6515573,-72.9036285,3a,75y,172.46h,90t/data=!3m4!1e1!3m2!1sNfdnC9Uu_etGmZysLViZqQ!2e0!4m2!3m1!1s0x89e7b9fededdf625:0x973fe2a7ebe3fda4!6m1!1e1
Championship
• The X-Games is just like the Olympics, they hand gold, silver and bronze medals.
• They also hand out prize money, which many athletes complained that they were being underpaid.
• Winners can earn $50,000 for the take the top prize in any event.
Professional Article
• Title: “Piece of the Action.”
• http://www.sbrnet.com.jerome.stjohns.edu:81/publication.asp?function=detail&magid=210712
• ESPN is trying to get more global sponsorships for the X-games. They currently have Go Pro and Jeep which signed multi-year deals that take in the 2014 X-Games. They are negotiating with Ford and Red Bull to extend there deals to 2014 and beyond.
• In total six global partners are being targeted for 2014
Article
• Title: EXTREME SPORTS: Too Dangerous for Kids?
• http://search.proquest.com.jerome.stjohns.edu:81/docview/1613619453/F11141D34CB246ADPQ/1?accountid=14068
• This article posses the question about whether or not extreme sports are too dangerous for kids.
• There have been four million injuries since 2000. Most of them are cuts and bruises, but two winters ago Caleb Moore was killed and in 2009 Olympic snowboarder Kevin Pearce suffered a permanent brain injury after a fall during a practice run
Pros and Cons of Extreme Sports
• Pros:
• The thrill of pulling off amazing tricks.
• Offers opportunities to million of kids who don’t enjoy team sports.
• Extreme sports lets kids be more creative and imaginative than sports like football or soccer
• Extreme Sports can also build confidence and discipline.
• Cons:
• Risk of serious injury. (4 million injuries since 2000)
• Beginners often attempts stunt that are beyond there skill level.
• Kids often practice these sports withour adult supervision.
• Helmets isn’t required for skateboarders.
Lids
http://www.youtube.com/watch?v=Du3EFpShxvU
Headquarter Location
• Lids Corporate Office Headquarters7555 Woodland DriveIndianapolis, IN 46278 USA
• https://www.google.com/maps/place/7555+Woodland+Dr,+Indianapolis,+IN+46278/@39.8901046,-86.2655336,3a,75y,94.4h,90t/data=!3m4!1e1!3m2!1se4nRvOHHVtLe7CJDMBIMRA!2e0!4m2!3m1!1s0x886caa8529dbafd3:0xa27309f4c8cbd1df!6m1!1e1
• Lids has more than 1,000 mall- based, airport, street level, and factory outlet locations nationwide, and in Canada and Puerto Rico.
LinkedIn Profile
• The Dew Tour is a summer sports event, controlled and arranged by U.S. sports broadcaster NBC Sports and Alli Sports which focuses on extreme sports.
Sources
• http://education.nationalgeographic.com/education/encyclopedia/x-games/?ar_a=1
• http://content.time.com/time/nation/article/0,8599,1873166,00.html
• http://www.friasproperties.com/aspen/aspen-colorado-winter-x-games/
• http://www.espn.com.au/x-games/
• http://xgames.espn.go.com/article/9484217/x-games-announces-new-host-city-austin-texas-2014
• http://adventure.howstuffworks.com/x-games1.htm
• Www.lids.com