making mobile and social work together

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Samantha Barry Head of Social Media CNN Twitter: @samanthabarry FB: Facebook.com/sammybarry Instagram: sammybarrynews Snapchat: sammybarrynews

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  1. 1. Samantha Barry Head of Social Media CNN Twitter: @samanthabarry FB: Facebook.com/sammybarry Instagram: sammybarrynews Snapchat: sammybarrynews
  2. 2. MOBILE + SOCIAL Growing number of people getting news from social platforms Mobile means more news- Mobile users are consuming more news than ever before Audiences rapidly consume information often in a fragmented way Audiences have the ability to access news 24/7 in the palm of their hand News is now a dialogue not a monologue
  3. 3. THE IMPACT OF SOCIAL AND MOBILE Publishing on new platforms Social-first stories and the social circle Making the most of social analytics
  4. 4. CNN on SNAPCHAT
  5. 5. The Poor Kids of Silicon Valley
  6. 6. 4/20 Weed Special
  7. 7. Two Degrees
  8. 8. Social-First and the Social Circle
  9. 9. #BIGREDBUS
  10. 10. Numbers and Analytics can be a journalists best friend
  11. 11. CNN Money War Room
  12. 12. More social/mobile talk Anne Marie Tomchak- BBC Trending Q and A