Magazine front cover research

By Evie Theodore

Footer bar.This gives more information and highlights key points. The placing is effective because of the rules of eye flow as people will naturally read from top to bottom

Masthead.This helps the magazine become identifiable to both frequent readers and new readers because of the sense of consistency in the style.

Main Cover LineMatches the Main image as it relates to the camera.

Main ImageThis is a mid shot image of the singer Oli Sykes (as displayed in the model credit). He is holding a camera which reflects what the main story is about.

Barcode and PriceThis stands out and is a convenient place to put the price as it is easy to find.

Secondary imagesThese help to intrigue the reader as they are able to see who else will feature in the magazine. The reader will see the text advertising the posters and if they like a particular band within the magazine they will buy it for them.

CoverlinesThese are telling the reader more about what will be inside. The use of the word ‘Starring’ gives it a sense of exclusivity as these acts will only be seen inside this magazine.

Model CreditThis is telling readers who the model is, in case people are unaware perhaps because they may not follow his band or read this magazine

LIIAR• Language:• This magazine is written in a casual register as there is a use of colloquialisms and swearing

inside. • Institution:• It is published by the Bauer Media Group.• It operates in over 16 countries worldwide• It sells over 38 million of its magazine titles per week• Ideology:• Kerrang is a rock music magazine which promotes current and past artists, bands, concerts

and festivals.• Audience:• This magazine is targeted towards men and women from around the age of 12 and upwards.

Although the magazine can be read by anyone who enjoys this genre of music, there is swearing in it which could be inappropriate for younger consumers.

• Representation:• The model Oli Sykes is looking directly into the camera, almost as if he is looking at the

reader/audience. He is wearing a plain vest which highlights is tattoos which could appeal to those who are interested in them or have them as it is a common stereotype that the audience that reads about or listens to rock music to have tattoos themselves. The main focus however is the professional camera in his hands. This could also appeal to anyone who is interested in photography as well as music (as the reason behind the camera is the pictures that have been taken inside) or anyone who is just interested in seeing the pictures.

PlugThe plug is large, in another colour and underneath the Masthead to make sure people can find it. It is promoting the 300th issue which may get people to buy it for sentimental reasons if they are a reoccurring reader or a collector.

CoverlinesThese Coverlines are promoting the other articles of different music artists inside. They are in different colours to stand out from the main focus point which is Adele

Masthead.This helps the magazine become identifiable to both frequent readers and new readers because of the sense of consistency in the style.

Selling Line‘Discover Great Music’ helps identify the genre of the magazine.

Barcode and PriceThis is on the left side of the magazine which is appropriate because of the rules of eye flow and people naturally read from left to right, so they will be able to find the price better

Main CoverlineThe Main Coverline is the models name. This shows how she will be the main topic in the magazine

Main pull quoteThis suggests that there will be more about the model inside the magazine e.g an article. It is positioned on the top of the Main Cover line which is the artists name to show what she has to say. The text is in white to give the magazine ‘breath’ and to match the Main Coverline. It is also all in capitals to stand out and to show that what Adele has to say is important. The use of the ellipses makes the reader intrigued to read more which they can only do if they buy and read the magazine.

Main ImageThis is a medium close up of the singer Adele.

LIIAR• Language:

• This magazine is written in a casual register as there is a use of colloquialisms. For example ‘Blows us away’ sounds very casual and language that someone who is apart of a particular group of people that may read this magazine (especially through the use of the word ‘us’) would understand.

• Institution:

• It is published by the Bauer Media Group.

• It operates in over 16 countries worldwide

• It sells over 38 million of its magazine titles per week• Ideology:

• The ideology of the magazine is to promote artists of all genres and their music.

• Audience:

• This magazine is targeted at both men and women from the age 12 and upwards as some of the artists may not be known to younger generations and the language may be hard to comprehend.

• Representation:

• The model is wearing makeup and her hair is being blown slightly behind her to show her face more. This could be to represent women in particular to show how women of Adele’s age group can look glamorous. Her quote ‘ If you’ve got, it flaunt it…’ can support this as she is talking about her appearance. This could encourage women from her age range, or any women who admires Adele to read to see what she has to say about her image as well as her music.

Skyline/ taglineThis is showing another main article within the magazine. It is positioned at the top above the Masthead as it is of great importance and interest so it must be seen, but not overshadow the main image and Main Coverline which is why it is still the same colour as the other Coverlines and it isn't bigger than the Masthead.

Main CoverlineThis is in white to match the Masthead. The colour white makes it both stand out and gives it breath. The word ‘that’ is in italics to give a sense of informality as it appears to be casual text that may be sent as a message in the form of how someone would speak as if they were shocked.The models name is in capitals to make it stand out to both show who the model is and to further support the fact that the speaker/ reader is and should be surprised

Main ImageThis is a mid shot of Chris Brown.

Masthead.This helps the magazine become identifiable to both frequent readers and new readers because of the sense of consistency in the style.

CoverlinesThese inform the reader of what else will be included inside the magazine and encourage them to buy it if there is something of particular interest inside

Main pull quoteThis is a quote of something Chris Brown has said, which may encourage people to buy the magazine if they think there will be more interesting information within the article inside the magazine.

Barcode and PriceThis is on the left side of the magazine which is appropriate because of the rules of eye flow and people naturally read from left to right, so they will be able to find the price better

PlugThis is promoting a special issue that Vibe is selling in order to attract people to buy it.

LIIAR

• Language:

• This magazine is written in a casual register. For example in one of the Coverlines it says ‘Usher’s Exes’ and ‘How girl rappers fell off’. The format is also very casual with the use of the italic and bold words, the kind of texts that would be seen in informal messages to express opinions

• Institution:

• Time INC originally owned it then it was bought by InterMedia Partners.

• Ideology:

• The ideology of this magazine is to promote R&B, hip hop and rap artists.

• Audience:

• This magazine is targeted at both men and women from the age 12 and upwards as some of the artists may not be known to younger generations and the language may be hard to comprehend and there is reference to drugs which could be inappropriate young children.

• Representation:

• Chris Brown is wearing casual clothing. The only bright thing that seems to stand out is his orange t-shirt. This specific coloured t-shirt could have been selected as the colour means determination and success which could reflect Brown’s career which is why he is on the front cover. He is also wearing a Yankee baseball cap which could also attract fans in America who support them to buy the magazine as they could feel a sense of alliance. His attitude and approach is also very casual as he is leaning against a wall which shows he is at ease and perhaps just a normal person like the readers are, which helps to connect and represent those who read the magazine and will get them to buy it if they believe that they can associate with the model.