Analysis of magazine front coversCover 1.NME Sept 2009 Dizzee Rascal Edition

FRONT COVER ANALYSISTHE MASTHEAD THE HEADER…

THE SELL LINES/COVER LINES

THE MAIN IMAGE ….

THE MAIN COVER LINE

Barcode-date/issue/priceUSE OF A PULL QUOTE

BACKGROUND

The bright red with white border masthead is used to catch the attention of the target audience and is placed in the top left corner as that is where most peoples eyelines go to when reading something so to put it there is the logical option

The use of the pull quote is used to give the audience a taste of what the article is about and what the artist has said , to intice people to buy the magazine and read more

The bar code /date /issue, price corner is used to tell the audience important information about

The main image of dizzee rascal was chosen because it shows him as being fun and crazy , something that the youthful target audience of NME would aspire to be like

The header describes the title of the issue from which the target audience can see what its about from a quick glance

The main cover line tries to get the point to the target audience that the only important thing in this issue is dizzee rascal so his fans should buy the magazine

The background is full of graffiti which tries to associate the magazine with the urban / grime scene that dizzee rascal made his name in , too attract his fans and the target audience who the magazine is trying to attract

Not to alienate fans of other genres in there target audience the other sell lines feature rock bands to keep them intterested in buying the magazine

TARGET AUDIENCE OF THIS MAGAZINEThe target audience for NME magazine is someone around the age of 25 and is interested in music and this is why they buy the magazine. The genre of music NME covers is that of pop rock and hip-hop so it aims to capture a younger target audience as they are both commonly youth related genres. The price of the magazine is £2.20 so it is easy to buy and does not take up much of a customers weekly spend , another reason for a relatively lower price compared to rivals (e.g. Q is £3.99) is to make sure that C1 too E social class youths buy the magazine as there is a large market for a pop rock and hip hop magazine , as this is the most common genres people listen too.

The use of Dizzee rascal as the main image and main feature of the magazine appeals to younger people (the intended target audience ) as they are more likely to listen too his music

WHO PUBLISHES THE MAGAZINE-HOW MANY SALES DOES IT MAKE

TYPICAL CONTENT AND THE ARTISTS/BANDS IT CURRENTLY FEATURESThe magazine started in 1952 as a weekly music magazine but has now changed to a more tabloid style magazine but still runs weekly

NME is published by IPC Media and has been since the creation in 1952 it currently circulates at a number of over 23,000 ( down 66% from 2003)

The magazine has changed since the 1980s when it started to lose its main focus on rock music and has now been influenced by hip-hop as well in the magazine

The magazine features articles , reviews of albums, singles and concerts and also features information about upcoming events and competitions

Information About NME

Analysis of magazine front coversCover 2 Classic Fm December 2007 Edition

FRONT COVER ANALYSIS

TARGET AUDIENCE OF THIS MAGAZINE

Information About Classic Fm Magazine