INFORMATION MAGAZINE

THIS IS A

PUBLICATION OF

julY 2014digital

to see...

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Taste of Nature energy-repen

Biona kokosbloesemnectar

Ekoland Mayonaise

De Traay rijststroop

Petit&Jolie baby haar & body shampoo

Gageleer Belgisch streekbier

Barnhouse Krunchy ‘n’ flakes fruit 375 gram

Amisa paprika-chili crackers 100 gram

Kiwiny kiwi juice ba-naan 330 ml

Edel honingbonbons 75 gram

Buiteman speltkoekjes met oude kaas 125 gram

Go Pure potato chips gezouten 125 gram

Möller’s levertraan kids tutti frutti 250 ml

Langelus camusettes Kamut 2 stuks

Little Rosies Choco-pops 200 gram

Molenaartje Nutbreak appel-kaneel 75 gram

NaturGreen kokos ananas dessert 250 gram

Ecomil kokosmelk original 1 liter

Garden of Life Raw Protein Fit 450 gram

Lima velouté soep tomaat basilicum 1 literSchär tortilla wraps 160 gram

Table of contentsThe sun: Nature’s foodThe changes at Natudis, Kroon and Hagor are happening...

LunaeTerraThe brand for a biodynamic diet...

Edible creeper herbsWe are people of Nature, a wholesaler of Nature and offer...

Brazen questions for...Gery Foppen, Natudis’ Finance department.

New Natudis products Everything grows and blooms better with light. Natudis is always...

Summery sandwichesThe days are longer and warmer. At daybreak, the sun...

Natudis supports the project Red de Rijke WeideAt the Biovak, Natudis officially signed the petition for Red de Rijke Weide...

FacebookFollowing our Facebook /vdnatuur page, we now also have a...

New: order your offers quickly and easily at the press of a button!Loyal Natudis customers have used ...

You know it’s summer time when...

Brazen questions for...Menno Kroondijk, Natudis Sales department

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Taste of Nature energy-repen

Biona kokosbloesemnectar

Ekoland Mayonaise

De Traay rijststroop

Petit&Jolie baby haar & body shampoo

Gageleer Belgisch streekbier

Barnhouse Krunchy ‘n’ flakes fruit 375 gram

Amisa paprika-chili crackers 100 gram

Kiwiny kiwi juice ba-naan 330 ml

Edel honingbonbons 75 gram

Buiteman speltkoekjes met oude kaas 125 gram

Go Pure potato chips gezouten 125 gram

Möller’s levertraan kids tutti frutti 250 ml

Langelus camusettes Kamut 2 stuks

Little Rosies Choco-pops 200 gram

Molenaartje Nutbreak appel-kaneel 75 gram

NaturGreen kokos ananas dessert 250 gram

Ecomil kokosmelk original 1 liter

Garden of Life Raw Protein Fit 450 gram

Lima velouté soep tomaat basilicum 1 literSchär tortilla wraps 160 gram

10natuur

IN HET

VAN DEritme

natuur

IN HET

VAN DEritme

DemeterDemeter is het onafhankelijke keurmerk voor biologisch-dynamische producten en gaat nog een

stapje verder dan biologisch.

Boeren en verwerkers moeten dit premium kwaliteitskeurmerk verdienen door te voldoen aan

de Europese normen voor biologische producten, aangevuld met een aantal internationaal

vastgestelde eisen en richtlijnen voor biologisch-dynamische producten. De biologische aspecten

worden gecontroleerd door de onafhankelijke instantie SKAL, die ook het Europese keurmerk

voor biologische productie in Nederland garandeert. Daarnaast wordt de naleving van de

biologisch-dynamische richtlijnen gecontroleerd door Control Union.

Wil je meer weten?Op www.stichtingdemeter.nl vind je nog veel meer informatie over het bijzondere van biologisch-

dynamische voeding en landbouw. Stichting Demeter is verantwoordelijk voor de voorlichting

over het Demeter keurmerk en de certificering en afgifte van dit keurmerk in Nederland.

LunaeTerra het merk voor biologisch-dynamische voeding

LunaeTerra is één van de eigen merken van Natudis. Een kwalitatief hoogwaardig merk, dat het verdiend

om nog meer aandacht te krijgen. Een merk geproduceerd met respect voor mens, dier en planeet. Een merk

met wederkerigheid naar de natuur; een merk dat mee veert met de ritmes van de natuur. Meeveren met het

ritme van de seizoenen, met het klimaat en het ritme van dag en nacht.

Waarom smaakt LunaeTerra zo lekker?LunaeTerra komt voort uit de biologisch-dynamisch landbouw, de meest duurzame vorm van landbouw. Het gaat de biologisch-dynamische boer niet om het ‘gewoonweg’ volgen van de regeltjes, maar juist om opmerkzaamheid en creativiteit. Om te voelen, zien en ruiken wat de grond, het dier of gewas nodig heeft en daar op in te spelen.

Biologisch-dynamische boeren maken niet alleen gebruik van de aarde, ze zoeken ook naar natuurlijke hulpmiddelen om haar sterker en rijker te maken. Ze werken met de kracht van de natuur en stellen natuurlijke groei centraal, in het vertrouwen dat de oplossing altijd in de natuur te vinden is.

Oog voor elkaar, zorg voor de aarde en de dieren, zoals het hoort te zijn. Hierdoor kunnen niet alleen wij, maar ook onze (klein)kinderen zo lang mogelijk genieten van de aarde.

Deze nauwe samenwerking tussen mens en natuur zorgt voor vitale producten, vol van smaak. En dat proef je in ieder LunaeTerraproduct. De volle smaak van producten die de tijd hebben gekregen om te rijpen; van producten die alle zorg en creativiteit hebben gehad die nodig was.

LunaeTerra verwondert, verrast en verleidt je met het beste wat de natuur jouw te bieden heeft. Grote kans dat er een wereld voor je open gaat …

Het LunaeTerra assortimentDe natuur heeft zo veel te bieden dat het noodzakelijk is om keuze te maken in het aanbod van LunaeTerra producten. Desalniettemin is er een geweldige keuze mogelijk binnen het merk. Aangeboden worden vruchtensappen, groentesappen, conserven, granen, muesli, vlokken, mayonaise en pasta. En binnen deze categorieën is een ruim aanbod van de diverse varianten, zodat je altijd wat te kiezen hebt……

Tenzij de natuur anders heeft beslist! LunaeTerra is een Demeter-merk en dat betekent dat we soms tegenvallende oogsten hebben of andere omstandigheden direct afkomstig uit de natuur. In dat geval geeft LunaeTerra de natuur de ruimte…..wij mensen moeten dan een stapje terug doen in onze consumptie.

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The sun: Nature’s food

It’s summer time! Nature exuberantly shows us what it’s made of. Everything blossoms and flourishes through the power of sunlight. Deep colours and rich fragrances stimulate the senses. The sun

shines all the time and it doesn’t get dark until late. We all go outside, which makes us feel great. We recharge on solar power, vitamin D

enriches our bodies and we feed from the delicious products of summer.

It’s also summer at Natudis, Kroon and Hagor. Many new products see daylight every week, and with a bit of tender loving care, they are

now growing into full bloom. Our clients are also surprising us with their great initiatives. They share our organic, sustainable lifestyle with

many of their customers; inspire and inform them with the intriguing stories there are to tell about our products, the manufacturers and

organic chains of nature that have provided us with these products. That way we as partners in this industry can shine light on our vision

and ideas on preserving and reinforcing our nature, the basis of vital nutrition and life.

The earth has given us a lot to be thankful for. Let us, in the light of full-blown summer, continue to join forces to give the earth’s value a

voice.

On behalf of our entire staff, I wish you a summer full of sunlight, happiness and beautiful moments to share in the theatre of Nature.

Petra van der Linden - Steenvoorden BrussenCEO of Natudis, Kroon and Hagor

natuur

IN HET

VAN DEritme

natuur

IN HET

VAN DEritme

DemeterDemeter is the independent certification mark for biodynamic products and goes even further

than organic. Farmers and processers have to earn this premium quality certification mark by

meeting the European standards for organic products as well as a number of internationally

established requirements and guidelines for biodynamic products. The organic aspects are

checked by the independent organisation SKAL, which also ensures the European certification

mark for organic production in the Netherlands. In addition, compliance with the guidelines for

biodynamic agriculture is monitored by Control Union.

More informationVisit www.stichtingdemeter.nl to find much more information on the special aspects of biodynamic

nutrition and agriculture. The Demeter Association is in charge of information on the Demeter

certification mark and certifying and giving out this mark in the Netherlands.

LunaeTerraThe brand for a biodynamic diet

LunaeTerra is one of Natudis’ own brands - a high-quality brand, which deserves more attention. It is a

brand produced with respect for humans, animals and our planet. And it’s a brand that gives back to

nature; a brand that moves along with the rhythms of nature. Moves along with the rhythms of the

seasons, with the climate and ... which adapts to the interplay of Nature.

What makes LunaeTerra taste so good?LunaeTerra is made from biodynamic agriculture, the most sustainable form of agriculture. Biodynamic farmers do not ‘just’ follow rules; they focus on connecting with nature, attentiveness and creativity. To feel, see and smell what the soil, animal or crop needs, and to coordinate with that. Biodynamic farmers do not just use the earth, they also search for natural resources to strengthen and enrich the earth. They work with the power of nature and focus on natural growth, on the faith that solutions can always be found in nature. Caring for each other, for the earth and for the animals, the way it should be. Allowing not only us, but also our (grand)children to enjoy the earth for as long as possible. This close collaboration between humans, animals and nature results in vital products, full of taste. And you can taste that in every LunaeTerra product. The full taste of products that have had time to ripen; of products that got the care and creativity they needed. LunaeTerra amazes, surprises and seduces you with the best that nature has to offer. There’s a good chance that a whole new world will open for you…

The LunaeTerra product rangeNature has so much to offer that we had to make a selection for the range of LunaeTerra products. Nevertheless, there is a wide variety within the brand. The brand includes fruit juices, vegetable juices, preserves, grains, muesli, oats, mayonnaise and pasta. And these categories contain a wide range in the various kinds of products, so you always have a choice.Unless, of course, nature decides otherwise! LunaeTerra is a Demeter brand, which means that we sometimes have disappointing harvests or other trouble from natural conditions. In that case, LunaeTerra gives nature the space it needs… we as people then just need to take our consumption down a bit. For more information about LunaeTerra, check out www.lunaeterra.nl.

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“In the rhythm of nature”

Edible creeper herbs

We are people of Nature, a wholesaler of

Nature and offer products of Nature, which

is why we promote the Nature lifestyle. It is

a lifestyle in which we move along with the

rhythm of Nature. Long summer days, clear

light, warming rays of sunshine….. and lots

of fresh products. Because products of Nature

need light to ripen. Only then can they get

that irresistible taste and nutritional value.

The summer months give us a rich collection

of delicious fruits and vegetables. But have

you ever thought about edible herbs? By this we

mean creeper herbs that will look fantastic in

your garden. Real must-haves for every

garden and kitchen of Nature.

MINTDelicious in your tea, fresh mint leaves. The smell, the taste…. it’s a real treat. If you

ever come across mint, tear off a piece of the plant. Plant it in your garden and within

no time, you’ll have a gigantic mint plant, because mint grows very easily, and at a rapid

pace. Place the plant in the shadow and keep the soil moist.

WILD STRAWBERRIES‘Just’ strawberries, but with a delicious aroma and even more taste than its more widely-known little brother.

Wild strawberries don’t have runners like regular strawberries do, and the fruit stays quite small. Some

people prefer the taste of regular strawberries to that of wild strawberries, but... one can’t argue

about taste. You can sow wild strawberries, but you can also separate them.

THYMEDid you know that you can walk on thyme? So even in your

garden path, you can plant an edible layer of creeper herbs.

Your best option is the creeper type of thyme (there are

also types that grow vertically). Thyme also blooms, which

makes the plant even more fun to look at and running thyme through your fingers will make

your hands smell nice, too! You can make thyme grow by striking cuttings off the plant or by separating it

ROSEMARYRosemary is a well-known herb, commonly used in the kitchen. Like

thyme, there are both creeper and vertical types of rosemary. It’s a

creeper that will stay green and can stand drought very well. This

herb will love a spot in direct sunlight. You can also separate this

herb to make it grow.

EASTERN TEABERRYThis is probably the most obscure herb on the list. Most of us only know this herb as a garden plant, but eastern teaberry is really

an edible herb. You can eat both the leaves and the red berries. The herb is usually eaten as an addition to tea or in dishes. The

plant stays green all year long and flourishes in shadowy places. Even right under trees, the herb will grow. You can make eastern

teaberry grow by sowing it, striking cuttings off the plant or by separating it.

OREGANODid you know that oregano is also sometimes called wild marjoram? It’s great on a pizza. The herb is

actually related to mint, but is part of the branch that can stand drought and direct sunlight better.

If possible, prevent the plant from getting any water. Regularly cut off the tops of the plant, so

that the plant can continue more as a creeper and grow less vertically. You can dry oregano

leaves and then keep them for a pretty long time. The taste will intensify over time. You can

make oregano grow by sowing it, striking cuttings off the plant or by separating it.

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.

Which product from our product range would you get out of bed for?I am a big fan of many, many products, but I could easily get out of bed for some delicious Ekoland fruit juice and/or a fresh sandwich with Chocoreale dark chocolate sprinkles! And then I’d crawl right back into bed after that.

What is it about that product that you like so much?The rich, pure and yummy taste of course, especially the juices… I can really recom-mend them.

What is your favourite professional magazine?I like to read a Dutch magazine for consumers called Consumentengids.

Why is it your favourite professional magazine?It’s always fun to follow product studies and read about test results. And I’m always curious to see what the best (or perhaps also the worst) choices are and why. It’s also fun to read all kinds of consumer “trifles”, like what to do in certain cases and where to go to solve particular consumer problems, etc.

What product would you add to our product range if you were in charge?Cream to make your skin twenty years

younger (haha), but seriously: A nice type of krupuk (in various flavours). A bit more expansion in Indian/Surinamese cooking herbs (like cumin; ginger; or Madame Jeanette pepper). You can of course gather from this that Indian/Surinamese cuisine is a big hit at the Foppen household.

Which kind of Natudis service could you think of that does not exist yet?Rather one that no longer exists I’d say, namely the (internal) staff shop, in which we as staff can purchase/order products and in which new products are introduced, bringing staff involvement to an (even) higher level!And of course a Natudis Natuurwinkel shop in Harderwijk.

What product from our product range would you rather not eat/drink?Kanne bread drink and (all kinds of) marmalade.

Why would you rather not eat it?Try a glass of bread drink and you’ll see why. As far as marmalade goes: that’s just my personal taste, I really don’t like it.

Where would you like to work if you didn’t work for Natudis?I would like to help out training the animals in a training school for assistance or guide

dogs. (I am going to look into that anyway, so I can volunteer doing that kind of work during my pre-pension).

What is your favourite thing about your current position?Ensuring a solid base by correctly processing the general data in our automation system, so that all connected transactions can proceed correctly and so that this data can eventually end up in the store cash register systems. With super happy shopkeepers as a result! So always staying critical, sharp and consistent.

What is your least favourite thing about your current position?Sorry, accounts payable/accounts receivable is just really not my thing.

How did you start working at Natudis?I just applied for a job back then.There was a job opening for an administrative position in what was then called NATUFOOD B.V. in Ermelo.

What would you like to see change right away in our branch?I guess something having to do with prices… I often find our products to be quite expensive.

This time, the theme is nature’s summery shows. The interplay of light is the source of lots of life, and it’s a source of

happiness. At Natudis, we laugh a lot together, but we also empathise with one another. We’re like a real family. We are

part of each other’s shows, both professionally and personally. This time, meet our ‘old-timer’ Gery Foppen,

a colleague in the Finance department.

brazen questions for...

Gery Foppen, Finance department

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Which Facebook or Twitter accounts do you like to follow?I don’t follow either, that also really isn’t my thing.

How do you keep up to date on the newest developments in our branch?Staff meetings and any briefing/communications/company e-mails.

Which developments in our industry do you find striking?That, despite the economic crisis, Natuurwinkel shops seem to be on the upswing again.

Where do you think Natudis will be in five years?I have faith and hope for a super-strong wholesale company.

How do you want your customers to see you as a Natudis employee?As someone you can always come to with your questions, who will contribute ideas and stay sharp, critical and consistent. No matter who she’s dealing with.

What other player in the organic foods industry do you respect a lot?All players who, especially now, dare to follow their hearts and achieve their ideals, with respect for humans, animals and nature.

What other player in the non-organic foods industry do you respect a lot?Assistance and guide dog trainers, who can teach those dogs so much with so much patience and expertise that after their training they can actually “get to work”. It opens so many doors for disabled people, that they then get the chance to maintain their independence and maybe even achieve their own ideals. I have a lot of respect for both the trainers and the dogs.

What day of the week do you like wor-king most?It doesn’t matter, though I do sometimes need some time to settle in on Mondays and get back into my daily routines. But don’t worry, that never takes too long!

What do you do to relax after a busy day at work?To name a few:Taking the time at home with my husband to go over my day and his day. Enjoying a delicious meal, prepared daily with care by my husband (an amateur chef).A good book (like Swedish thrillers)A good TV show (movies/news/documentaries) and much more.

newnatudisproducts

Everything grows and blooms better with light. Natudis is always looking for new,

special products or expansion of the current product range. We made a list of several

products that just saw the light of day. Products which we expect will exhibit growth

soon. Products that make their own show, together with the customer…

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Taste of Nature Energy bars

Biona Coconut blossom nectar

Ekoland Mayonaise

De Traay Rice syrup

Petit&Jolie Baby haar & body Shampoo

Gageleer Belgian locally brewed beer

Barnhouse Krunchy ‘n’ flakes Fruit

Amisa Paprika-chili crackers

Kiwiny Kiwi banana juice

Edel Honey bonbons

Buiteman Spelt cookieswith matured cheese

Go Pure Potato chips Salted

Möller’s Kids’ cod liver oilTutti frutti

Langelus Camusettes

Little Rosies Chocopops

Molenaartje Apple-cinnamon Nutbreak

NaturGreen Coconut pineapple dessert

Ecomil Coconut milk

Garden of Life Raw Protein Fit

Lima SoupTomato-basil

Schär Tortilla wraps

Onoff spices! Thai yellow-curry paste

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22. 23.19.

The days are longer and warmer now. At daybreak, the sun shines on your face.

Rays of sunshine make you happy, give you energy. What’s stopping you from

getting together with a group of people to take a lovely bike ride or have a walk

in the open air? Go out, have fun, and don’t forget to pack a lunch -

a Nature lunch.

The days are longer and warmer now. At daybreak, the sun shines on your face.

Rays of sunshine make you happy, give you energy. What’s stopping you from

getting together with a group of people to take a lovely bike ride or have a walk in

the open air? Go out, have fun, and don’t forget to pack a lunch -

a Nature lunch.

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year ago, the Dutch Bird Protection Foundation started the Red de Rijke Weide campaign. The increasing demand for milk and the increasingly intensive agriculture has left no

more room for flowers, bees and birds. Pasture birds in particular, such as the black-tailed godwit, have been decreasing in numbers for decades. With this campaign, the Bird Protection Foundation wants to try to preserve 20% of the flower-filled pastures in our country. That’s enough to provide milk to all of the Netherlands and to give the pasture birds here a future.

By producing this cheese, the Bird Protection Foundation wants to show that producing milk can fit in perfectly with protection of pasture birds and nature. The milk comes from pasture bird farmer Henk Pelleboer from Mastenbroek, who takes the birds on his land into account in his operational management. For every kilogram of ‘Red de Rijke Weide Cheese’ sold, 1 euro goes directly to the expansion of the pasture bird area in Mastenbroek.

‘Red de Rijke Weide Cheese’ is available at all Natuurwinkel shops and various organic or natural food shops.

At the Biovak, Natudis officially signed the petition for Red de Rijke Weide [Save the Rich Pasture]. In

addition, it organised a number of meetings at the Pelleboer family farm in Mastenbroek and purchased

milk from the farm to further the Red de Rijke Weide cheese.

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Like Natudis

LikeBio-specialist

Likevdnatuur

Following our Facebook /vdnatuur page, we now also have a Facebook page for Natudis and Bio-specialist.

For updates on all the developments within Natudis, Bio-specialist and Natuurwinkel,

New: order your offers quickly and easily at the press of a button!

Loyal Natudis customers have used a webshop to order items for many years. However, ordering items on sale in

the webshop was not possible. The Weekly offers (brochures), Christmas holiday product range or Wholesale offers

always had to be ordered with order forms.

That is now a thing of the past. The webshop has been expanded with an offer module, in which all the current offers and promotions are displayed and where everyone can order all the items on sale at the push of a button.

Why order in the webshop?·User-friendly, it’s neatly arranged and everything is within reach·Easy ordering from your computer or tablet·No more loose papers.

How can you order easily?There is a separate tab in the Natudis webshop called “ACTIES” (OFFERS), showing all current offers. The offers are neatly arranged and the running times and sign-up periods are also shown.

Click on any offer to display the total range of items in the offer, with all corresponding information (such as discounts, margins etc). You can enter the desired quantities right away, upon which the order value will appear. When you’ve completed your offer order, you can submit your order to Natudis with just one click. Then you’ll receive an order confirmation.

A great extra service is that per offer, you can also check whether you’ve ordered for that offer before (and can see exactly on which date you ordered which quantities of which items).The only thing you have to do is (if you hadn’t done so already…) register for a log-in code and password for the Natudis webshop!

Send an e-mail to verkoop@natudis.nl or call the Natudis Sales department.

You can now browse through all the offers and place orders from the comfort of your own computer screen. All offers are within arm’s reach, so you won’t have to go in search of all those loose paper order forms. You will receive an offer order confirmation the way you do for regular webshop orders.

All other aspects are the same. Your offer orders are delivered along with your other orders. The minimum order amount for your regular and offer orders together is still €450. We expect this won’t be a problem as it’s so easy to order offer items through the webshop.

We look forward to receiving your webshop log-in code requests and offer orders.

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You know it’s summer time when...• you wake up with sunshine, peeking through your curtains,

and falling on your face

• you can set about protecting your skin with sunscreen

• you smell that delicious coconut aroma at the beach

• people start wearing those funny sun hats again

• you hear people whistling on their bikes

• little kids’ clothes are covered in ice cream

• you have to put groceries in the fridge right after opening them

• you invite your neighbours over for a BBQ

• you can easily drink a litre of water a day

• you have great events to go to every weekend

• you see those really bold sunglasses all across outdoor cafés

• you can go outside to play tennis in a short little tennis skirt

• you see buzzing bees on flowers

• others just brush aside your biggest blunders with a laugh

• farmers are watering their fields

• bunches of butterflies are out on summer lilacs

• you can’t put off taking a dip in the lake any longer

• tomatoes are redder than red

• there are loads of Dutch fruit and vegetables in the

Natuurwinkel shops and natural food shops

• you can see the sun setting in the orange sky

• you see falling stars after midnight

• animals cool off at the water

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Which product from our product range would you get out of bed for?A Conscious chocolate bar, or a new item I’ve already had the privilege of tasting: taste of nature, an organic snack bar, of which we’ve added various flavours to our range.

What is it about that product that you like so much?It’s just a great product; it’s a tasty and heal-thy bar to snack on. And they really fill you up.

What is your favourite professional magazine?Biojournaal.nl

Why is it your favourite professional magazine?New information every day, and there’s the joke of the day.

What is the weirdest thing to have hap-pened to you in this job?I only started in December of 2013, but as of yet have not really experienced anything especially weird.

What product would you add to our product range if you were in charge?Organic almond paste cakes.

Which kind of Natudis service could you think of that does not exist yet?An automatic ordering system, which would save customers a lot of time. Then they wouldn’t have to go to the store to order eve-rything; they could order automatically based on previously sold items.

What is the most unusual request you’ve ever got from a customer?I have yet to get it, so I’m all ears!

What product from our product range would you rather not eat/drink?Kale chips.

Why would you rather not eat it?I really don’t like kale chips; they’re going to take some getting used to.

Where would you like to work if you didn’t work for Natudis?Ajax.

What is your favourite thing about your current position?The variety, and contact with customers. Also, customers give you the feeling that what you do is appreciated.

What is your least favourite thing about your current position?Processing claims.

How did you start working at Natudis?Through the temp agency.

What would you like to see change right away in our branch?I think it’s important to further professionalise ourselves and the customers.

Which Facebook or Twitter accounts do you like to follow?

None really; I am on Twitter and Facebook though. But I’m not an avid user.

How do you keep up to date on the ne-west developments in our branch?I read the Biojournaal and keep up by liste-ning to Emile, who always processes the new items for us.

Which developments in our industry do you find striking?What surprises me is that when something is a ‘hype’, like quinoa or spelt, they are actually purchased in huge amounts. This goes so far that these products become scarce throughout the industry.

Menno Kroondijk. Working for Natudis since December 2013, an employee who is going to

direct his own show.

brazen questions for...

Menno Kroondijk, Inside Sales department

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Where do you think Natudis will be in five years?I hope that by then, we’ll have 100 Natuur-winkel shops.

How do you want your customers to see you as a Natudis employee?Involved and enthusiastic.

What other player in the organic foods industry do you respect a lot?Wakker Dier.

What other player in the non-organic foods industry do you respect a lot?Food banks.

What day of the week do you like wor-king most?I don’t really have a preference for one particular day, but if I have to choose, then Wednesday.

What do you do to relax after a busy day at work?Play a couple rounds of FIFA 14 in the evenings.

Somewhere between morning star and evening glowwhen the lights of the new day

sparkle on the waking landthe world is written again and again

in the sand