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    George StringerSenior Vice PresidentFebruary 2011

    Nextel Brand Launch ProgramBringing your Brand to Market

    Point of Sales Global PMO Presentation

    Brand

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    Agenda

    Program Summary

    The Work

    Working

    The Workers

    An Extension of You

    Your Guidance

    Who to Call

    When

    How

    Your Guidance

    The Money Communicating,

    Documenting & Reporting

    Start the Work

    Comments & Discussion

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    Experience

    Program Summary

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    Program Summary

    Nextel is revamping and developing new retail channels inorder to enhance the retail channel productivity,efficiently target new consumer segments and introducethe new brand.

    Introduce the business to consumer (B2C)segment

    Expand the business to business (B2B)segment

    In order to accomplish this, Nextel must open new locationsand update the image and quality of existing point ofsales channels to include the new CAPS design, Nextelstores, Kiosks, SIS and other retail and service locations

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    Retail Concept

    Successful retailers know that site selection and standingout from your competition by creating an environmentwhere people want to shop are the key factors fordetermining success for any point of sale.

    5

    If you arent in the rightlocation, and you cantachieve a brand imagethat separates you fromthe crowd why open the

    store at all?

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    Experience

    The Work

    (Location Summaries

    Channel Program)

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    Targeted - Chile

    # Revamp by 2011 # Additional (New) by 2011

    5 #Caps 3 # Caps

    0 # Kiosks (Direct) 0 # Kiosks (Direct)

    0 # Kiosks (In-direct) 35 # Kiosks (In-direct)

    0 # SIS 6 # New Nextel Store

    0 # New Nextel Store 35 # New Nextel Store Express

    0 # Dealer Stores 0 # Dealer Stores

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    Location Assumptions

    Assumes accelerated vendor engagement

    Assumes 30 day construction period

    Assumes 30 day permit schedule excepting ARG with 60days (Level of intervention per CAP will be defined together

    with the market)

    The nation wide number of Kiosk and SIS is considered forreplacement

    Assumes CAP simultaneous location closures of one (1)

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    Experience

    Working

    (JLL Responsibilities)

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    Scope

    Schedule

    Budget

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    Summary - JLL Construction Works Responsibilities

    Scope- Develop supplier scopes of work with a focus

    on cost efficiency- Ensure scopes of work are in compliance

    with the Brand- Actively manage change order requests- Interface with NI Workgroups as needed

    - Conduct weekly site visits (or more asneeded)- Site Commissioning- Punch List

    Schedule- Ensure project level compliance with the

    program schedule

    - Ensure each phase of construction is timely- Supplement resources as necessary

    Budget- Request purchase orders (Business as Usual)- Track project financials- Review, approve, amend vendor payment

    applications

    - Issue requests for payment- Financial classification CapEx/OpEx

    Vendor Management- Client Representative upon Governmen

    Authorities- Architect- General Contractor- Signage Manufacturer- Fixture Manufacturer

    - Behavior / Safety- Quality of Work- Compliance with work plans- Compliance with government regulatio- Timely

    Reporting*

    - Finance- Schedule- Project File (Incld. Progress Photos)

    *More to follow on Reportin

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    Experience

    An extension of you

    (Jones Lang LaSalle)

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    STRATEGY1.

    TRANSACTION MANAGEMENT2.

    PROJECTDEVELOPMENTSERVICES

    3.

    Site selectionmanagement

    LOI / Lease / PSANegotiations

    Rollout expertise

    Constructioncostmanagement

    Design /permittingoversight

    Construction Renovations /

    rebranding

    Customeranalytics

    Salesforecasting

    Tools andtechnology

    RETAIL PORTFOLIO MANAGEMENT4.

    Corporate Retail SolutionsScope of Services

    FacilitiesManagement

    AssetManagement

    LeaseAdministration

    CapitalMarkets

    15

    Mobile EngineeringServices

    Supply ChainLogistics

    Energy &Sustainability

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    Culture collaboration, innovation, excellence

    Citizenship and

    Stewardship

    WorkplaceAdvocacy

    IndustryRecognition

    ServiceRecognition

    GeneralMotors

    Coca-Cola Motorola

    Proctor &Gamble

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    Exceptional Retail Real Estate Experience

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    Project Leadership Team(Global PMO)

    Spanish speaking empl

    E

    E

    E

    Channel Brand

    C C

    C

    C

    CB

    B

    B

    BB

    C B E

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    19

    Chile local PMO

    MercedesBalmaceda

    SLAMarket Lead

    Antonio RojasLead/Corp PM &

    CAPS

    Rene SociasKiosk/SIS PM

    Rodrigo GarciaKiosk/SIS PM

    TBDAssistant

    Office at Chile

    Permits(outsourced) fee

    per site

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    Experience

    Who to Call Part 1

    (JLL Local PMO Leadership)

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    Responsible for SLAProjects.

    Single point ofresponsibility for SLA localPMO resources

    Supports the

    implementation in theregion, ensuring projectcompliance and overseeingits development and clientneeds fulfillment (scope,schedule, & budget).

    Mercedes Balmaceda

    Experience

    Ms. Balmaceda is a Senior Project Manager forJones Lang LaSalle in Argentina as part of theProject Management and Corporate Propertyservices team. Currently she coordinates one-

    site as well as multisite projects for differentclient accounts. Her responsibilities alsoinclude overseeing the work of thearchitectural development of the projectsensuring that budget, time schedule andquality targets are achieved from project toproject.

    She has large experience working in all theSLA Countries. Recently she has led a multisiteproject for Cisco System, which includes thetechnology upgrade of Cisco offices in BuenosAires, Sao Paulo, Rio de Janeiro and Mxicoand the fully renovation of MicrosoftHeadquarters in Buenos Aires. Previously, shewas the responsible for Experian new offices fit

    out in Santiago de Chile.

    SLA Market LeadSenior Project Manager, LEED AP10 years industry experienceBuenos Aires, Argentina

    Representative Clients:

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    Experience

    Who to Call Part 2

    (JLL Senior Leadership)

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    Responsible for thedelivery of all constructionworks (scope, schedule, &budget)

    Single point of

    responsibility for local PMOresources and workproduct related to channeland points of sale

    Responsible for vendormanagement

    (Architecture, GeneralContracting, Signage Mfg., 23

    George Stringer

    Experience

    Mr. Stringer is a senior leader within the firmand focuses on client satisfaction,performance management and employee

    growth. He currently serves as a globalexecutive oversight manager focusing onconstruction and renovation projects andprograms. He has direct experience in morethan 65 countries. Most recently George hasserved as the single point of responsibility forthe global delivery of Project Management

    services for Whirlpool Corporation and thedelivery of a multi-site program for Medtronicacross Europe with works valued in excess of$350 million in capital spend. George hasbeen in service to more than 20 S&P 500customers over his past 12 years with JonesLang LaSalle.

    Global Construction Mgr. &Executive OversightSenior Vice President16 years industry experienceColumbus, OH

    Representative Clients:

    http://3.bp.blogspot.com/_AcBUSVxs82w/TMCAavMMIRI/AAAAAAAAieE/tyXyWVVQPsE/s1600/Deutsche_Bank_Logo.jpeghttp://www.itnewsafrica.com/wp-content/uploads/2010/10/wpp_group_logo.gif
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    Responsible for themanagement of the GlobalPMO office with anemphasis on consistencyin the deployment of thenew brand

    Integrator of both theBrand and Channelinitiatives to ensureprogram delivery

    Management andreallocation of resources

    Brand expertise and rolloutguidance 24

    Adam Cook

    Experience

    Mr. Cook has worked extensively with JonesLang LaSalles client base to develop brand

    implementation programs. His experienceincludes the complete implementation ofretail brands across the store experience,online and across branded assets.Streamlined implementation and costconscious design adaptation are specialtiesthat Mr. Cook brings to every program. Hiswork assisting clients with brand launches hasgarnered many awards and public speakingevents, but most importantly he ensures thathis clients brands have a lasting emotionalconnection for the consumer.

    Global PMO ManagerSenior Project Manager10 years industry experienceChicago, IL

    Representative Clients:

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    Responsible for scope,schedule, and budget ofbranded elements

    Facilitator of brandworkgroup alignmentacross NII and Local NextelMarkets

    Supports the developmentof implementationsolutions for website,packaging and graphics tobe rolled out by Nextel

    business departments 25

    Ethan Lacombe

    Experience

    Mr. Lacombe has over 13 years of diverseexperience in project management, with afocus on budget and schedule monitoring. Hehas performed design & implementationmanagement for a variety of corporateidentities and luxury brand projects. Mr.Lacombe earned his BA in Architecture fromYale University, and his MBA in Finance fromthe University of Houston. Mr. Lacombe isalso active with the Chicago chapters of AIA

    and ULI.

    Global Brand ManagerSenior Project Manager13 years industry experienceChicago, IL

    Representative Clients:

    http://www.massageenvy.com/massage-envy-spa.aspx
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    Global FinanceMgr.

    Operations Director12 years industry

    experienceAtlanta, GA

    Brand and Channel spendanalysis

    OperationsBudget/Forecast Reporting

    Oversight & Managementof PO & Invoice process

    26

    Experience

    Mr. Manganelli currently serves as a RegionalOperations director for Jones Lang LaSalle. He

    establishes financial process and controls forglobal client programs and is a founder of theGlobal Principal Platform, a da Vinci Awardwinning innovation that allows clients toutilize Jones Lang LaSalle as a principalcontractor to reduce risk on global capitalprograms. Recently, Mr. Manganelli set upfinancial platforms for programs with AT&T,Bridgestone Firestone, CA Technologies andMerck.Representative Clients:

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    Experience

    When

    (Schedule Summaries)

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    When

    Now

    Sites that are currently in process will be implementedwith current Nextel Vendors. (Architects, GCs, Signage,Fixtures)

    CAPs

    New Locations

    Kiosks

    Each site within the portfolio should be evaluated forinvestment level

    Post RFQ

    (March) Cutover to Local Procurement Selected Vendors

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    30

    Advance RFQ Process New Locations & Kiosk*

    VendorEng.

    TechnicalSurveys

    Drawings /Brand

    Books

    Ordering /Fabrication

    Day 1 Construction Works

    Approvals

    Permitting

    Program CompletionConstruction Works

    = Nextel & Landlord

    Approvals

    *This process will be used until RFQ process is complete late March / early

    Signage covers used to this point.

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    31

    Post RFQ Process New/Existing Locations & Kiosk

    RFI

    RFP

    TechnicalSurveys

    Drawings /

    BrandBooks

    Ordering /Fabrication

    Day 1 ConstructionWorks

    Prototype

    Approvals

    Permitting

    Program CompletionConstruction Works

    = NII Approval

    = Nextel & Landlord

    Approval

    Potential Cutover

    Signage covers used to this point.

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    Rebrand / Rebrand & Revamp

    RFI

    RFP

    TechnicalSurveys

    Drawings /

    BrandBooks

    Bids

    Ordering /Fabrication

    Rebrand

    Prototype

    Approvals

    Permitting

    = NII Approval

    = Nextel Approval

    RevampSignage covers used to this point.

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    Experience

    How

    (Approach & Process)

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    Revamp

    Prototyping TechnicalSurveys

    Fixture

    Fabrication

    DesignRefineme

    ntDesign

    Renovation Works

    DesignApproval

    NextelDesign

    Approval

    ProjectClose

    Government

    Approvals

    LandlordApproval

    Time

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    35

    Rebrand then Revamp

    Time

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    36

    Kiosk / SIS Replacement

    Prototyping TechnicalSurveys

    Fixture

    Fabrication

    DesignRefineme

    nt

    1 for 1Selection

    KioskSwapWorks

    DesignApproval

    NextelApproval

    ProjectClose

    Government

    Approvals

    LL / StoreMgr.

    Approval

    Time

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    New Construction

    Prototyping TechnicalSurveys

    Fixture

    Fabrication

    DesignRefineme

    nt

    Recommend

    Renovation Works

    DesignApproval

    NextelDesign

    Approval

    ProjectClose

    Government

    Approvals

    LandlordApproval

    SiteSelection

    Time

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    Experience

    Your Guidance

    (Nextel Responsibilities)

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    Nextel Markets Responsibilities

    Site List- Loading to Site Tracker (Inclusive of lease data)- Confirm sites for 21 September launch- Identify store closure restrictions- Commit to the project schedule

    Brand Controls

    - Commit to the brand- Support efforts to ensure consistency in the

    rollout of construction works

    Approvals

    - Identify Store layout approver (NextelEmployee)

    - Identify Purchase Order approver (NextelEmployee)

    - Identify Invoice processing contact (NextelEmployee)

    Management- Security Service Provider- ATM Service Provider- Data & Telecom Service Provider- Other services

    Financials

    - Receive PO Request forms and process- Receive Recommendation For Payment

    forms and process- Commit to the project budget

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    Experience

    The Money

    (PO & AP Process Flow)

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    Quote

    APPROVEDVENDOR

    Purchase Order Process

    NEXTELMARKET

    NII JLL

    Review &Batch

    Enter PO inlocal

    system

    Issue PO tovendor

    PO to

    vendorperformwork

    Purchase Order Request Process

    Local PO &ApprovalProcess

    ApproveGlobal

    PMO (JLL)

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    Purchase Order Process JLL Activities

    44

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    Purchase Order Process Discussion Points

    46

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    47

    APPROVEDVENDOR

    Invoice Process

    NEXTELMARKET

    NII JLL

    InvoiceInvoice

    Approval

    Invoice toAP for

    payment

    Checkagainst

    budget

    NII FinanceReconciles

    Report toNII Finance

    Invoice Process

    Payment

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    Invoice Process JLL Activities

    48

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    Invoice Process Nextel Activities

    49

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    Invoice Process Discussion Points

    50

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    Jones Lang LaSalle Project Management Contacts

    Program Finance ManagerProgram Finance ManagerJim Manganelli+1.404.995.2257 (O)[email protected]

    Channel ApprovalChannel ApprovalGeorge Stringer+1.513.378.8895 (O)[email protected]

    Brand Implementation ApprovalBrand Implementation ApprovalEthan Lacombe+1.312.228.2824 (O)

    [email protected]

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    Jones Lang LaSalle Local Market Finance Contacts

    BrazilBrazilReinaldo Sanches+55.11.3043.6942 (O)[email protected]

    MexicoMexicoAlejandro Rosas+52 55 5980 8016 (O)[email protected]

    Argentina, Peru, & ChileArgentina, Peru, & ChileDiego Navarro+54 11 4315 1118 Ext110 (O)[email protected]

    Provided for country specific tax or accounting information. First contactshould be to Jones Lang LaSalle project contacts

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    Experience

    Communicating, Documentation &

    Reporting

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    Relationships&

    Strategies

    LiveSolutions

    Managing,Tracking,Reporting

    Documenting

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    Retail Environment Program

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    Per Site Data Points

    Site Information

    Location #

    Site Address

    Country

    Site Phone

    Store Hours ofOperation

    Date Added toProgram

    Site Status (Active,On-hold, Complete,Cancelled)

    Investment Level

    Project Information

    Project Type

    Priority #

    Contacts w/Details

    JLL PM

    Store Manager

    Landlord

    General Contractor

    Signage Company Fixture Manufacturer

    Material Installations

    Signage

    Fixtures

    Vendor Scorecard

    Vendor Scorecard

    Documents

    Location Lease

    Weekly Reports

    Correspondence

    Permits (Construction, Signage)

    Waivers

    Invoices

    Recommendation for Payment

    Meeting Minutes Agendas

    Signage Recommendations

    Signage Approvals (Nextel, Landlord, PM)

    Architecture Recommendations

    Architecture Approvals (Nextel, Landlord,

    Punch List

    Finance Information

    Purchase Orders

    Payments

    Account TR10002/TR10003

    CapEx Spend

    OpEx Spend

    Monthly Spend Forecast

    Schedule Project Start Date

    Anticipated Completion

    Project Completion

    Permit Timing (Signage &Building)

    Status Stoplight

    Photo Log

    Current State

    Progress Photos

    Completion Photos

    l i hb d

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    Electronic Dashboards

    S d d

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    Program Standard Reports

    Program Reports

    Total Sites in Program (Current)

    Total Sites in Program by Month

    Program Completion to Date

    Program Completion to Date by ProjectType

    Program Completion to Date by ProjectType by Country

    Program Forecasted Completion

    Program Forecasted Completion byProject Type

    Program Forecasted Completion byProject Type by Country

    Stoplight Report - %Red/%Yellow/%Green Active in Program

    Stoplight Report - %Red/%Yellow/%Green Active in Program by Project

    Type

    Stoplight Report - %Red/%Yellow/%Green Active in Program by Project

    Type by Country

    Vendor Score Card

    Vendor Average Score, Max, Min, Average Spend,Total Spend, Sites Awarded, Sites Completed, Sitesin Process

    Materials Installations

    Total Fixture Type and Quantity

    Average Fixture Type by Project Type

    Total Signage Type and Quantity

    Average count of Exterior Signs per Location

    Finance Reports

    Finance Tracking Spreadsheet

    Total Program Spend by CapEx & OpEx

    Total Spend by Country CapEx & OpEx

    S li h T k

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    Stoplight Tracker

    S li h D hb d

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    Stoplight Dashboard

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    Documents

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    Recommendations

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    Completion Photos

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    Reports

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    Experience

    Start the Work

    (Site Tours)

    Sit T G l

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    Site Tours Goals

    Understand current designs

    Assess investment level applications

    Assess application of new Brand to the location

    Understand current branded assets Relationship building

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    Experience

    Comments & Discussion