ln - draft - 08.29.14 - v3.pdf
TRANSCRIPT
YEARLY PLANNER
ESSENTIAL PLANNER GUIDE TO LIVE NATION
JUL AUG SEP OCT NOV DEC MAY APR MAR FEB JAN JUN
FEST
IVA
LS
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SUMMER TICKET SALES BEGIN
PEAK TIMES PEAK TIMES
VEN
UES
YEARLY PLANNER
FESTIVALS
RITES OF PASSAGE
URBAN POP SOCIALISERS
EDM CROWD
PROFESSIONALS / FAMILIES
AR
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KEYS,
REA
DIN
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RITES OF PASSAGE
FESTIVALS
DEMO
PASSIONS
AUDIENCE PROFILE
FASHION, BEAUTY, TECHNOLOGY, SOCIAL MEDIA
18-24 YRS OLD (STUDENT FOCUS)
50:50 FEMALE:MALE
DOWNLOAD IS THE SPIRITUAL HOME FOR NOT ONLY METAL AND ROCK MUSIC, BUT FOR IT’S LOYAL FAN BASE THAT RETURN YEAR AFTER YEAR.
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534k likes
186k followers
200k database
INFO
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Midlands, South East, North West
M43:57F
18-34 yr olds
QOTSA, Linkin Park, Aerosmith
55k per day
Donnington Park, East Midlands
June
LINKIN PARK 06.14
downloadfestival.co.uk
T IN THE PARK HAS BEEN BRINGING THE BIGGEST ARTISTS FROM AROUND THE GLOBE TO THE SCOTTISH COUNTRYSIDE.
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297k likes
129k followers
130k database
INFO
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Scotland, North East, North West
M45:55F
18-30 yr olds
Biify Clyro, Arctic Monkeys
85k per day
Kinross, Scotland
July
BIFFY CLYRO 07.14
tinthepark.com/home
TOP BANDS, TRUE ROCK’N’ROLL ATTITUDE AND THOUSANDS OF FANS ALL COMBINE TO MAKE TWO OF THE MOST INFAMOUS FESTIVALS IN THE BRITISH CALENDAR
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153k likes
198k followers
113k database
INFO
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North West, North East
M51:49F
18-30 yr olds
Blink 182, RATM, Arctic Monkeys
80k per day
Leeds
August
ROYAL BLOOD 08.14
leedsfestival.com
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203k likes
198k followers
145k database
INFO
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South East, South West, London
M54:46F
18-30 yr olds
Blink 182, RATM, Arctic Monkeys
90k per day
Reading
August
BLINK 182 08.14
readingfestival.com
TOP BANDS, TRUE ROCK’N’ROLL ATTITUDE AND THOUSANDS OF FANS ALL COMBINE TO MAKE TWO OF THE MOST INFAMOUS FESTIVALS IN THE BRITISH CALENDAR
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FESTIVALS
DEMO
PASSIONS
AUDIENCE PROFILE
FASHION, BEAUTY, TECHNOLOGY, SOCIAL MEDIA
18-24 YRS OLD (STUDENT FOCUS)
50:50 FEMALE:MALE
WIRELESS CONNECTS ITS YOUTHFUL AUDIENCE WITH THE LATEST POPULAR CULTURE AND MOST CURRENT ARTISTS.
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94k likes
64.6k followers
200k database
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London, South East, Midlands
M33:67f
18-24 yr olds
Kanye west, Drake, Bruno Mars
50k per day
London & Birmingham
July
BRUNO MARS 14.07.14
wirelessfestival.co.uk
AN EXCELLENT CHOICE OF POP ACTS, GREAT WEATHER AND SUPERB HEADLINE PERFORMANCES
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400k likes
165 followers
200k database
INFO
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London, South East, Midlands
M42:58F
18-34 yr olds
Justin Timberlake, Ed Sheeran
80k per day
Chelmsford & Stafford
August
RUDIMENTAL 08.14
vfestival.com
GLASGOW SUMMER SESSIONS. WITH DIVERSE ARTISTS PERFORMING, THE FESTIVAL HAS MASS APPEAL.
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22k likes
17.7k followers
80k database
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Scotland
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18-30 yr olds
Kings of Leon, Eminem, Avicii
35k per day
Glasgow
August
EMINEM 08.14
glasgowsummersessions
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TIEST
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EDM CROWD
FESTIVALS
DEMO
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AUDIENCE PROFILE
TECHNOLOGY & SOCIAL MEDIA
PRIMARY 18-24 YRS OLD (68%) // SECONDARY 25-34 (22%)
49:51 FEMALE:MALE
FOUNDED IN 1998 IT CONTINUES TO DELIVER 3 DAYS OF UNRIVALLED DANCE MUSIC
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26.2k likes
14.3k followers
190K database
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South East, North West
M51:49F
18-34 yr olds
Calvin Harris, Deadmau5
65k per day
Daresbury, Liverpool
July
STEVE ANGELLO 12.07.14
creamfields.com
A CELEBRATION OF THE BEST IN ELECTRONIC AND DANCE MUSIC, PROVIDING AN EXPERIENCE LIKE NO OTHER
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26.2k likes
14.3k followers
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London, South East, North West
M61:31f
18-30 yr olds
Tiesto, Avicii, Sub Focus
65k per day
Milton Keynes Bowl
July
EDC 12.07.14
electricdaisycarnival.co.uk
GLOBAL GATHERING HAS REDEFINED THE MODEL OF DANCE FESTIVALS BY PUTTING INNOVATION AND EXPERIENCE AT THE CORE
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217k likes
30.4k followers
150k database
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Midlands, North West, South West
M50:50F
18-34 yr olds
Skrillex, The Prodigy, Tiesto
35k per day
Stratford Upon Avon, Warwickshire
July
GG 12.07.14
globalgathering.com
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PROFESSIONALS / FAMILIES
FESTIVALS
DEMO
PASSIONS
AUDIENCE PROFILE
FASHION, BEAUTY, TECHNOLOGY, SOCIAL MEDIA
18-24 YRS OLD (STUDENT FOCUS)
50:50 FEMALE:MALE
A PLACE THAT STIMULATES, ENTERTAINS AND EDUCATES, A PLACE WHERE ALL CHILDREN AND THEIR FAMILIES CAN COME TOGETHER AND UNITE IN THE PURSUIT OF FUN.
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28k likes
4.2k followers
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London, South East
M35:65F
25-44 yr olds with children (0-10)
Peppa Pig, Postman Pat
20k per day
Hatfield, Herts
August
SCOOBY-DOO 08.14
lollibopfestival.co.uk
HILLS, WOODS, A BEAUTIFUL LAKE AND EVEN IT’S OWN FLOCK OF MULTI-COLORED SHEEP, ADVENTURE AND DISCOVERY REALLY ARE TOP OF THE AGENDA FOR THIS FESTIVAL.
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55k likes
54k followers
47k database
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London, South East
M50:50F
18-44 yr olds
The Black Keys, Damon Albarn
35k per day
Southwold, Suffolk
July
THE BLACK KEYS 07.14
latitudefestival.com
A SINGLE NOTE, AN UNFORGETTABLE MOMENT. A FESTIVAL FEATURING SOME OF THE GREATEST BLUES AND SOUL ARTISTS.
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5.7k likes
1,232k followers
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London, South East
M37:63F
35-54 yr olds
Van Morrison, Sheryl Crow
7k per day
Royal Albert Hall, London
October
JAMIE CULLEN 10.13
bluesfest.co.uk
CALLING HAS MUSIC RIGHT AT ITS CORE. IT’S ABOUT CREATING MOMENTS THAT WILL GO DOWN IN HISTORY
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44k likes
17.9k followers
144k database
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London, South East, Midlands
M55:45F
25-54 yr olds
Kasabian, Bruce Springsteen
50k per day
London
June
AEROSMITH 06.14
callingfestival.co.uk
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LIVE NATIONS ONLINE FOOTPRINT
DIGITAL
DIGITAL IS THE THREAD THROUGHOUT THE ENTIRE LIVE MUSIC EXPERIENCE.
CONCERT
DISCOVERY
TICKET PURCHASE
RE-MESSAGING LIVE EXPERIENCE
POST-SHOW
8.5MM
5.8MM
4.4MM
2.3MM
1.2MM
KEY STATS UUs ACROSS ALL LNE DIGITAL PLATFORMS
FESTIVAL REMARKETING COOKIE POOLS
YOUTUBE VIEWS
IN THE LNE CUSTOMER DATABASE
SOCIAL FOLLOWERS
LIVE MUSIC NATIONAL FOOTPRINT ACROSS 18 VENUES, 14 CITIES
VENUES
ENTERTAINING 5MM CUSTOMERS ACROSS 4.6K SHOWS EACH YEAR IN VENUES ACROSS THE UK.
GLASGOW (1) 02 Academy Glasgow
02 ABC Glasgow
NEWCASTLE (2) 02 Academy Newcastle
LEEDS (3) 02 Academy Leeds
MANCHESTER (4) 02 Apollo Manchester
LIVERPOOL (5) 02 Academy
SHEFFIELD (6) 02 Academy Sheffield
Motorpoint Arena
LEICESTER (7) 02 Academy Leicester
BIRMINGHAM (8) 02 Academy Birmingham
CARDIFF (9) Motorpoint Arena
BRISTOL (10) 02 Academy Bristol
LONDON (11) 02 Academy Islington
02 Academy Brixton 02 Academy Bush Empire
OXFORD (12) 02 Academy Oxford
BOURNEMOUTH (13) 02 Academy Bournemouth
SOUTHAMPTON (14) 02 Academy Southampton
LOC
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ON
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550k likes
150k followers
450k database
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14 regional websites
M50:50F
<insert no. of visitors annually>
14 regional locations
Throughout year
8.3MM plays on O2 TV
Fat Boy Slim, Ben Howard
18-24 yr olds (approx. 60%)
SNOOP DOGG
For more information please contact us: <insertname>@livenation.co.uk
+44 203 XXX XXXX
THANK YOU!