listen. analyze. act. social media monitoring & analysis
TRANSCRIPT
Listen. Analyze. Act.
Social Media Monitoring & Analysis
Talking
Complaining
Nagging
Slandering
Gossiping
Asking
Answering
Sharing
Helping
Attacking
Discovering
Consulting
Responding
Supporting
Opinionating
Contemplating
Slaughtering
Recommending
Searching
Finding
Defaming
Crowning
Conversing
Its all about the conversation
Its all about the conversation
Listening is the beginning of every conversation
Insight is a direct result of listening & analysis
We monitor and analyze the conversation on the web
Conversation
BlogsForums
Talkbacks
Editorial Content
Social Networks
Knowledge &
Insight
Volume
100%-
100%+
50%
Sentiment
FordFocus
Peugeot308
Hyundai i30
ToyotaCorolla
Madza3
Automotive Category > Dashboard
Volume
100%-
100%+
50%
Sentiment
FordFocus
Peugeot308
Hyundai i30
ToyotaCorolla
Madza3
Web Sites
Cars Forum
Tapuz
ynet
FXP
Walla
Globes
Topics
Driving Experience
Reliability
Gas Consumption
General Look
Trunk Space
Other 19%
19%
Automotive Category > Dashboard
40%
16%
10%
9%
7%
6%
4%
19%
18%
11%
8%
25%
19%
SentimentAudience
Married w/children
Career Builders
Teens
47%
34%
19%%
Volume
100%-
100%+
50%
Sentiment
CarsForum
Walla
ynet Tapuz
Web Sites Topics Audience Sentiment
FXP
Cars Forum
Tapuz
ynet
FXP
Walla
Globes
40%
16%
10%
9%
7%
6%
Driving Experience
Reliability
Gas Consumption
General Look
Trunk Space
Other
19%
18%
11%
8%
19%
25%
19%
4%
19%
GlobesFacebook
Automotive Category > Mazda 3 > Web Sites
Married w/children
Career Builders
Teens
47%
19%%
34%
Volume
100%-
100%+
50%
Sentiment
Trunk Space
Reliability
GasConsumption
DrivingExperience
Web Sites Topics Audience Sentiment
Cars Forum
Tapuz
ynet
FXP
Walla
Globes
40%
16%
10%
9%
7%
6%
Driving Experience
Reliability
Gas Consumption
General Look
Trunk Space
Other
19%
18%
11%
8%
19%
25%
19%
4%
19%
GeneralLook
Automotive Category > Mazda 3 > Topics
Married w/children
Career Builders
Teens
47%
34%
19%%
19%%
Volume
100%-
100%+
50%
Sentiment
Married w/children
Web Sites Topics Audience Sentiment
Teens
Cars Forum
Tapuz
ynet
FXP
Walla
Globes
40%
16%
10%
9%
7%
6%
19%
18%
11%
8%
19%
25% Married w/children
Career Builders
Teens
47%
34%
19%
Automotive Category > Mazda 3 > Audience
4%
19%
19%%
CareerBuilders
Driving Experience
Reliability
Gas Consumption
General Look
Trunk Space
Other
Bottom Line: Insights driven from Listening
Listen. Analyze. Act.