linkedin workshop for translation and interpretation students
TRANSCRIPT
FOR TRANSLATION & INTERPRETATION STUDENTS
Presented by Evelyn Helminen Digital Learning Commons Middlebury Institute of International Studies at Monterey
WORKING AGENDA
➤ Goals for LinkedIn
➤ Generate ideas
➤ Specific parts of your LinkedIn profile
➤ Ways to use LinkedIn
➤ Time for questions
GOALS FOR LINKED IN
➤ Establish online presence
➤ Network with T&I professionals
➤ Strengthen/maintain connections with classmates and professors
➤ Learn more about the industry
➤ Find a job
➤ Build brand for freelancing
➤ Repository for professional experience
What
is it
all
for?
YOUR LINKED IN PROFILE
➤ Do you have one?
➤ Are you proud of it?
➤ Are you intimidated by it?
➤ Are you overwhelmed by all the options?
➤ Do you just want a place to start?
PEN AND PAPER
➤ Brainstorm keywords—1 minute
➤ I am a [subject matter expertise] who [does what] for [client, company audience, project]. The proof is [experience, education, GPA].
➤ Who is your ideal employer/audience?
➤ What are they interested in seeing/finding?
➤ What are they searching for?
➤ What is your dream job?
➤ Brainstorm keywords—2 minutes
WORD CLOUD
FIVE BASICS OF LINKED IN
➤ Professional photo
➤ Headline
➤ Summary
➤ Work Experience
➤ Education
Keep it Simple
YOUR LINKED IN HEADLINE
➤ Your 120 character hook to people finding you in a search
➤ Defaults to job title, but can and should be edited
➤ Your Magic Headline Formula: I am a [subject matter expertise] who [does what] for [client, company audience, project]. The proof is [experience, education, GPA].
➤ Or state:
➤ WHAT you are
➤ WHO you help
➤ HOW you make their life/work better
➤ Give PROOF that you are credible
HEADLINE TIPS
➤ Be memorable
➤ Make someone want to click on your profile
➤ Use 1-2 specific keywords/key phrases relevant to your industry
➤ Use |or • to create visual breaks
➤ Use all 120 characters
YOUR LINKED IN SUMMARY
➤ Your 2,000 character personal introduction to yourself
➤ Your Magic Summary Helper: (https://www.themuse.com/advice/5-templates-thatll-make-writing-the-perfect-linkedin-summary-a-breeze) ➤ Mission-based
➤ Personality
➤ Short and Sweet
➤ Blended
➤ Accomplishments
SUMMARY TIPS
➤ Fill it out!
➤ Use all 2,000 characters
➤ Break it up with headers, sub-headers, graphics
➤ Include contact info
WORK EXPERIENCE AND EDUCATION
➤ A fleshed-out resume
➤ Link to the company/institution
➤ Start with an overview
➤ Use keywords
➤ Keep it clear and concise
➤ Front load your achievements
➤ Add supporting information
DO MORE AND MORE AND MORE AND MORE…
➤ Add skills
➤ Customize your URL
➤ Create profile in another language
➤ Add a video
➤ Request connections
➤ Ask for and give recommendations
➤ Join groups relevant to your interests
SHOW AND TELL!
➤ Laura Burian
➤ Barry Olsen
➤ Others?
Learn by Example
QUESTIONS?
Evelyn Helminen [email protected]
go.miis.edu/dlcappointment
Digital Learning Commons Middlebury Institute of International Studies at Monterey