=lift(social, 2015): apryl pilolli
TRANSCRIPT
#LIFTSocial
Apryl Pilolli
Panel: Social Video Tactics
Apryl Pilolli – Cox MediaFacebook Video
#LIFTSocial
HARRY POTTER EFFECT
BILLIONFACEBOOK VIDEOS SERVED A DAY
4
THINK DIFFERENT
AUTOPLAY CHANGES EVERYTHING1
ASSUME THE AUDIO IS OFF2
75% OF VIEWS ARE MOBILE3
THANK YOU#LIFTSocial
THANK YOU#LIFTSocial