lemonade alley sponsorship deck, 2015

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Profit to Share! A 501C3 Non-profit Corporation LemonadeAlley.com | BizGym.org

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Page 1: Lemonade Alley Sponsorship Deck, 2015

Profit to Share!

A 501C3 Non-profit Corporation LemonadeAlley.com | BizGym.org

Page 2: Lemonade Alley Sponsorship Deck, 2015

Lemonade Alley is a contest where teams of K-12

students create recipes, build lemonade stands and sell

lemonade to support the charity of their choice. It’s a

head-to-head contest as well as an entrepreneurial,

financial literacy and philanthropic giving program.

You’re invited to join The Lemon Crew!

Lemonade Alley

Page 3: Lemonade Alley Sponsorship Deck, 2015

WORKSHOPSRecipe, booth & sales

mentoring

KID-BIZ CONTESTB-plan, taste, booth, pitch & sales judged

KID PHILANTHROPYTeams raise money for

their charity

Lemonade Alley

Page 4: Lemonade Alley Sponsorship Deck, 2015

1:30pmAWARDS

10:30am

BOOTH10:00amOPENING

JUDGING

11:00am

TASTE12:30pm

PITCHJUDGING JUDGING

The Competition

Page 5: Lemonade Alley Sponsorship Deck, 2015

5 YEARS

100 TEAMS TOTAL

2,000ATTENDEES / EVENT

Note: Expected at SF Bay Area event: 400,000+

Key Metrics

Page 6: Lemonade Alley Sponsorship Deck, 2015

KID-BASED PHILANTHROPY

$38,028 31 RAISED BY KIDS CHARITIES

Boys & Girls Club - RandomKid - Wounded Warrior - Hawaii Humane Society - Make a Wish Foundation -

Homelessness Foundation - Institute for Human Services - Hawaii Youth for Christ - Ronald McDonald House - Aloha United Way - Iolani Key Club - Kapiolani Womens & Childrens Hospital - Hawaiian

Community Assets - American Youth Soccer Organization - National Multiple Sclerosis Society - Hawaii Children’s Cancer Foundation - March of Dimes - New Hope Oahu - Hawaii Meals on Wheels - SEEQS

Charter School - Ewa Beach CBDO - New Hope Christian Fellowship Nepal Mission - Music For All - Alternative Structures, Inc. dba Kahumana Farms - St. Louis School - Alzheimer's Association - Easter Seals

Hawaii - Waikiki Health Next Step Shelter - BizGym Foundation 501C3

Results

Page 7: Lemonade Alley Sponsorship Deck, 2015

KID-GIVING TREND

$3,243

2011 2012 2013 2014 2015

$7,579$11,321

Honolulu Lemonade Alley, 2011-15

$15,936

nominal

Results

Page 8: Lemonade Alley Sponsorship Deck, 2015

TELEVISIONKITV4 (ABC Affiliate): multiple annual news interviews, multiple PSAs, paid advertising by Pearlridge Center.

KHON2 (Fox/NBC Affiliate): 400,000+ multiple annual news interviews & PSAs.

Hawaii News Now: Multiple interviews.

Olelo (Community TV): 1-hour Annual Lemonade Alley TV Show

RADIOClear Channel (iHeart Radio): annual interviews on multiple shows.Hawaii Public Radio: multiple annual radio show interviews.Cox Radio: annual radio show interviews.

PRINTMidweek: 288,337 Weekly Readers (cover story, multiple features, Column mentions).

Star Advertiser: 135,788 Weekly Readers (Local News, Today & Dining section features, Column mentions, TGIF Calendar Section). Paid advertising by City Mill and Pearlridge Center.

Pacific Business News: leading local business newspaper (multiple feature stories, column mentions).

SOCIALYelp.com, FrolicHawaii.com, local PR/social media consultants, numerous blogs.

Media Coverage

Page 9: Lemonade Alley Sponsorship Deck, 2015

STUDENTS K-12TEACHERSJUDGESMEDIAMENTORS

LEMONADE LOVERS

PARENTSSPONSORS

COMMUNITYCHARITIES

Reach

Page 10: Lemonade Alley Sponsorship Deck, 2015

Presenting SponsorsING Direct - Capital One 360 - Hyatt Regency Waikiki - Pearlridge Center - BizGym.com

Key SponsorsHawaii Community Foundation - Atherton Family Fund - Bernice & Conrad Von Hamm Fund -American Savings Bank - Charles & Lilly Asato - Chung Kun Ai Foundation - Robert’s Hawaii -

LeiHut.com - Sirius Computers - Kualoa Ranch - Sunetrics - Whole Foods - Menehune Water -BBB Hawaii - Hard Rock Cafe Voicemaster Advertising - 1013 Integrated

SupportersArmstrong Builders - Dorvin D Leis Co. - Lex Brodie’s Tire Co Foundation - Island Insurance

Foundation - Oceanit - Alfred M Masini Charitable Fund - LUX VIP Events - Allied Builders - Carol Ai May - BLH Cades - System International Express, Inc. - HawaiiUSAFCU Foundation - Joan Bennet

Associates - HIBEAM - Hawaii Telcom - Entrepreneurs Foundation Hawaii - OK Farms - Atlas Insurance Agency Foundation University of Hawaii Foundation - United Laundry Services, Inc. -

University of Hawaii PACE - HTDC - Kenneth & Marion Harada - Green Car Hawaii - House of Pure Aloha - SBDC Honolulu - Anoun Farms - American Express - Costco - CMYK Graphics - Hokulani

Bakery - Waikiki Yacht Club - Windward Mall - Sea Life Park - Polynesian Cultural Center - Leighton Mau - Hot Dog on a Stick - Island Controls - Kokami Electrical Services - Takeguchi Insurance

Associates, Inc. Body Mint - Proservice Hawaii - ShootHI.com - Visitor Video - Wedding Cafe - A Sound Advice - HonBlue - Definition Personal Training - Aqua Hospitality - Rakuen Lounge - United Food

Past Sponsors

Page 11: Lemonade Alley Sponsorship Deck, 2015

2015 Charity of the Year Finalist, Pacific Business News

2015 Social Impact of the Year Finalist,Hawaii Venture Capital Association

2014 Charity of the Year, BBB Hawaii

2013 Non-Profit Business Plan Competition Runner Up,Hogan School of Business, Chaminade University

Multi-Year ProclamationsMayor of Honolulu - Governor of Hawaii - Hawaii State House of

Representatives - Hawaii State Senate

Awards

Page 12: Lemonade Alley Sponsorship Deck, 2015

SPONSOR LEVEL GIVING AMOUNTTV &

RADIO PSA LOGO &

MENTION

T-SHIRT LOGO

AWARD & PRESENT

BLOGPOST

STAGE MENTION

WEBSITE LOGO

EVENT PROGRAM

LOGO

PRESENTER $30,000 X X X X X X X

LEMON BANK $5-25,000* X X X X X X X

PLATINUM $5,000 X X X X X X

GOLD $2,500 X X X X

SILVER $1,500 X X X

MEDIA In-Kind X X X

SUPPORTER Up to $1,500 X X

* Lemon Bank: Annual Exclusive: $25,000 | Annual Non-Exclusive: $10,000 | Event Non-Exclusive: $5,000

Sponsor Packages

Page 13: Lemonade Alley Sponsorship Deck, 2015

The Lemon Bank teaches financial literacy to Lemonade Alley teams depositing proceeds during the competition. Bank sponsors are also offered an option to accept pre-event

deposits at bank branches during the year.

Special Bank Sponsorship

Page 14: Lemonade Alley Sponsorship Deck, 2015

Cleo Brown, BGF Board Member(808) 258-5874 | [email protected]

Steve Sue, Chief Lemon Head(808) 220-6449 | [email protected]

A 501C3 Non-profit corporation1012 18th Ave. Honolulu, HI 96816

LemonadeAlley.com | BizGym.org

Contact Info