lederskolen 9.12.2011: strategi med andre øyne

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A 90 minutes talk given a BI Stavanger for "Lederskolen". In Norwegian (mostly)

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  • 1. Strategi & innovasjonDet er mye vi ikke forstr enda...

2. Verdens best selgendepningsfilm noensinne.Omsatte for $155 mill. frste helgen 3. Spillet Black Ops omsatte for $360 mill. frste dgnet 4. - Frste dgnetSpillet Modern Warfare 3 omsatte for $400 mill. 5. Antall uker for n $1 mrd. 6. Strste entertainmentsuksess pning gjennom tidene. 7. Strre enn klassikerne 8. Hvor mye forstr vi av strategien i spill? 9. En historie om Fisk. 10. 2007 11. OkayVi vil lage et selskap... 12. Vi vil lage spill. ... 13. Vi vil lage spill... for Facebook. 14. Som folk kan spille gratis. ... 15. Og innen 700 dager skal... vi selge selskapet. 16. For 400 millioner. ... 17. Dollar. ... 18. Right 19. Og innen 700 dager skal... vi selge selskapet. 20. Vi var en gjeng kompiser somalltid drmte om lage spill... 21. Forklar det med bruk avklassiske strategimodeller..... 22. Dream Bigger 23. A completelyCloud-driven business model 24. A completelyinnovative business model 25. http://www.youtube.com/watch?v=nMCcYa_gLZs 26. Etter 20 mneder 27. Etter 20 mneder 28. Business Model Canvas Osterwalder, Pigneur, 2010 29. KP Key PartnerKA Key Activities VP Value Proposition CR Customer CS Customer RelationshipSegments SocialGamingKR Key ResourecesCH ChannelChange howthe World playsgamesC$ Cost StructureR$ Revenue Stream 30. Have you considered creating a game for your business?Lori Taylor, Social media marketing expert,http://www.socialmediaexaminer.com/why-social-media-gaming-is-big-business-for-your- business/ 31. Spark Strategic Imagination. - Professor Johan Roos 32. I want you to build me a carthat sells profitabliyfor less than US$ 2000! 33. It Cant Be Done 34. one of the most important cars ever designed.- Time Magazine, 2008 35. People dont want tobuy their food online 36. http://www.youtube.com/watch?v=fGaVFRzTTP4 37. Tesco reinventsgrocery shopping 38. It Cant Be Done 39. 12 years ago we had the digital camera. But consumers did not want it. Kodaks Chief Innovation Officer, Dr. Gerald Reckert, 2011 40. There are tons of things we could havedone years ago; if we only could haveimagined it.- Richard Seymour 41. .....the problem... 42. Dinosaur teorienIkke en fullt ut utviklet teori enda..... Dette er action research i praksis . 43. Hypotese 44. Din leder er mann over 40. 45. Han er mer opptatt av beholde og beskytte dagens, fremfor prve nye ting. 46. Nei. 47. Nei... 48. Nei....... 49. Nei! 50. Det er sikkert best om vifortsetter slik vi gjorde i fjor... 51. That curiosity. Youll lose iteventually because youre going to get old. And the older you get the harder it is to take an interest innew things. I find it in myself....youhave to force yourself - Michael Lewis, FT, Nov 13. 2011 52. Dinosaur teorien sier at du nr etpunkt, da forsvinner kreativiteten,nysjerrigheten, lysten p endring,lysten p risiko og prve nye ting. 53. Endring blir ubehagelig. 54. Innovasjon og nye ideer stopper. 55. Kort sagt. Du blir en dinosaur. 56. Men, Dinosaur er en mental alder. Det er ikke en fysisk alder.Hypotese 57. It is not thestrongest of thespecies that survives,nor the most intelligent thatsurvives. It is the onethat is the mostadaptable to change. 58. Hva har de flgende selskap til felles? 59. Alle ble startet av folk under 30. *Bezos var 30, Nike hadde en eldre kollega. Disneys eldre bror var like over 30. 60. Hvilke muligheter gir dittselskap ansatte under 30? 61. 30/30 Regelen i strategi 62. Vijay Govindarajan ,Ten Rules for Strategic Innovators: From Idea to Execution 63. Strategic Planning Strategic InnovationAnalytical CreativeLogical and linearDisruptiveExpect the future to be muchExpect the future to be dynamiclike the present and differentDeveloping existing business Developing alternativ (new)model business modelFocus on improvingFocus on new realitiesperformanceTechnology & product-drivenCustomer-drivenFollowing traditions, rules andBreaking traditions, rules and mental modelsmental models 64. I also realized how creatively bankrupt mostcompanies are today. With a constant focus on costcutting, efficency gains, and top-down control, toomany organizations have lost their mojo.- Josh Linkner 65. Christian Rangen Hyskolelektor, Handelshyskolen BI Partner, Engage // Innovate Twitter: @engageinnovateBlog: http://wp.me/1BUWtWeb: www.bi.no/en/Research/Academic-homepage/?ansattid=A1110305E: [email protected]. +4792415949