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Leading the Generations
George HainesAPWA Leadership & Management
Committee
September 14, 2009
Monday, September 14, 2009, 10:30 a.m. - 12 p.m
Sponsored by:
APWA’s Leadership & Management Committee
For the first time in history, four generations are working side-by-side in the workplace. Each generation has values, behaviors, and work ethics that were shaped by the economic, social, and political climates of the times in which they came of age. Enjoy this review of what motivates each generation toward job satisfaction, good communication, and productivity.
Learning Objectives:By attending this session, participants will be better able to:
1. Examine the four generations in today’s workplace, their characteristics, values, and expectations.
2. Identify the generational differences that lead to misunderstanding and conflict.
3. Identify what motivates and inspires each generation, and how to work more effectively as a team to create a more productive work environment.
Leading the Generations
George Haines, APWA Leadership & Management Committee
George Haines has over 30 years of public sector leadership and management experience. He recently joined the staff of the Northern Wyoming Community College District.
George served over 20 years as an officer in the Navy Civil Engineer Corps. He then worked for 11 years in local government starting in San Mateo County, CA and then serving as Public Works Director for the City of Gillette, WY.
Prior to joining the college he served as Director of Operations with Peregrine Leadership Institute in Gillette, WY. George has a Master’s degree in Civil Engineering and a Master’s degree in Public Administration. He is also a graduate of the Armed Forces Staff College in Norfolk, VA.
George is a member of the American Public Works Association (APWA) Leadership and Management Committee and serves on the Education Committee of the Rocky Mountain Chapter.
What’s the Issue?
Reflectionsfrom a Boomer
Cell Phone
Blackberry
My First Video Game
My First Calculator
And the point is….
In just a few words, give me your perceptions of the generations relative to their performance in the workplace:
1. Traditionalists (born between 1925 and 1945)
2. Baby Boomer Generation (born between 1946 and 1964)
3. Generation X (born between 1965 and 1984)
4. Millennials (born between 1985 and 2005)
Leading the Generations……It’s about learning to Avoid Fitting the Square Peg (a person not of your generation) into the Round Hole (your generation).
What is a Generation?
A “generation”is defined as a group of people born and living about the same time.
Generations, Let’s Review….Most of us grew
up sometime between 1949 and 1989.
We were shaped by the events, people, and situations of the times.
Let’s review just what was going on…
Generational Characteristics
Within each generation, its members have values, behaviors, and work ethics that have been shaped by the economic, social, and political climates in which they came of age.
Different World Views
Thus, from one generation to another, there are significant differences in “world view”and work styles.
Generational “Gaps”
These generational “gaps” sometimes lead to misunderstanding, miscommunication, conflict, and the corresponding loss of productivity.
Where The Generations Clash
o Different priorities
o Conflicting values
o Negative stereotypes
o Guessing replaces information
As a result, morale goes down, and the general atmosphere in the workplace suffers.
in the workplace…
The Generational Divide(U.S. Population)
Traditionalists(WWII/Matures)
Born 1925-1945
75 Million
Baby Boomers
Born 1946-1964
80 Million
Generation X
(X’ers)
Born 1965-1984
46 Million
Millennials
(Gen Y)
Born 1985-2005
76 Million
Note the jump in population of the Millennials
Workforce Percentage
0
5
10
15
20
25
30
35
40
45
Matures Boomers Xers Millenials
Workforce Percentage
But…. The percentage of the Millenials in the workplace is increasing as the economy grows.
• We have a very competitive workplace.
• Turnover rates are increasing.
• Good leadership is the priority!
Business success depends on
your ability to recruit, retain,
lead, andmotivate quality
people.
So, What’s the Point?
What Others Said….
I see no hope for the future of our people if they are dependent on the frivolous youth of today, for certainly all youth are reckless beyond words. When I was a boy, we were taught to be discrete and respectful of elders, but the present youth are exceedingly wise and impatient of restraint.
Hesiod, 700 B.C. father of Greek didactic poetry
What Others Said….
Every generation needs a new revolution.
Thomas Jefferson, 1803
What Others Said….
Each generation imagines itself to be more intelligent than the one that went before it, and wiser than the one that comes after it.
George Orwell, 1940 author of Animal Farm & 1984
What Others Said….
The older generation thought nothing of getting up at five every morning - and the younger generation doesn't think much of it either.
John J. Walsh, 1980 author, teacher, missionary
Who said it?…..
The children now love luxury. They have bad manners and contempt for authority.
They show disrespect for adults, and love to talk rather than work or exercise.
They no longer rise when adults enter the room.
They contradict their parents, chatter in front of company, gobble down food at the table, and intimidate their teachers.
~ Socrates (469-399 B.C.)
Generational MarkersTraditionalists
(WWII/Matures)
The Great Depression
Dec 7, 1941 / World War II
Korean War
Baby Boomers Assassination of President Kennedy, Vietnam War
Moon landing, Jul 20, 1969
Generation X
(X’ers)
Watergate
Space Shuttle Challenger disaster
Fall of Berlin Wall
Millennials
(Gen Y)
Oklahoma City bombing
September 11, 2001 / Cell Phones
School shootings, Columbine, etc
Gen X – recent developments
Millennials
The Age Of The MillennialsThey are young adults and have been coddled by their parents to the point of being ill prepared for a demanding workplace. Morley Safer reports on the generation called "Millennials."
Millennials
Millennials
• It has been estimated that one in three Millennials is a member of what the U.S. government considers a minority group.
• Managers supervising the leading edge of this youngest generation need to be mindful of their attitudes about cultural acceptance.
GenerationalJEOPARDY
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TraditionalistsGeneration
XMillennials
Gen FactsBoomers
Go to Double Jeopardy
WAC, which stood for this, was a women’s organization during WWII.
next
What is the Women’s Army Corps?
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“Good to the last drop” was the popular slogan for this coffee company.
next
What is Maxwell House?
$200
He was the TV and Radio host of “You Bet Your Life”
next
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Who is GrouchoMarx?
This special activity was done by school children across America to help the “war effort” in World War II.
next
What is Collecting Waste Paper?
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This new kind of recipe was found in US cookbooks published during World War II because of rationing efforts.
next
What is Meatless Dishes?
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It was the name of the Cartwright Ranch in the hit TV show Bonanza.
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What is the Ponderosa?
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It was the country where the popular TV series M*A*S*H* took place.
next
What is
Korea?
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It was the unceremonious nickname that Archie Bunker used when referring to his son-in-law.
next
What is Meathead?
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He played the Land
Shark in the TV show
“Saturday Night Live”.
next
Who is Chevy Chase?
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It was Marion Morrison’s stage name.
next
Who is John Wayne?
$500
This teen-drama television show ended its final episode with the marriage of Donna and David?
next
What is
Beverly
Hills
90210?
$100
Sally K. Ride is best
known for this
accomplishment.
next
What is the first US woman to travel in space?
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It was the year that
Microsoft® was
“born”.
next
What is
1975?
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She was the gymnast
who received a perfect
10 on both the floor
exercise and the vault
at the 1984 Olympics.
next
Who is Mary
Lou
Retton?
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It fell on November 9,
1989.
next
What is the
Berlin
Wall?
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It is what Starbucks
calls its smallest drink
size.
next
What is
the
Short?
$100
She played Monica in
the hit TV sit-com
“Friends”.
next
Who is Courtney Cox?
$200
This NFL player for the San Francisco Forty-niners was fined by the league after pulling a marker from his sock to sign a ball after scoring a touchdown.
next
Who is
Terrell
Owens?
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Bart Simpson’s dog.
next
Who is
Santa’s
Little
Helper?
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She was the winner of
American Idol’s
Season 1.
next
Who is
Kelly
Clarkson?
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It simply means a group
of people born and
living about the same
time.
next
What is a
Generation?
Within each generation, its members share values, behaviors, and work ethics that have been shaped by the economic, social, and political climates in which they came of age.
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From one generation to another, there are significant differences in “world view” and work styles, which results in this.
next
What is a
Gap?
Misunderstanding,
Conflict,
Miscommunication,
and Loss of Productivity
are all results of the generation gap
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For the first time in history, it is the number of different generations working side by side as adults in our modern workplace.
next
What is
Four?
Traditionalists
Boomers
X’ers
Millennials
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These are some of the
reasons why we
should be concerned
about the generations.
next
What are:–We have a very competitive
workplace
–Turnover rates are increasing
–Good leadership is the priority.
Business success depends on your ability to recruit, retain, lead, and motivate people”
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In today’s workplace,
this generation has
the largest percentage
of workers.
next
What is
Boomers?
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5
10
15
20
25
30
35
40
45
Matures Boomers Xers Millenials
But…. The percentage of the Millenials in the workplace is increasing as the economy grows.
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Key Words Characteristics
People SlogansDefining Events
Go to Final Jeopardy
Loyal is the key word for this generation, which makes sense considering what was going on in the world for this generation.
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Who are the Traditionalists?(also known as Matures / Silent / WWII Generation)
$200
A key word for this generation is “skeptical”, meaning that you have to prove it to them first.
next
What is Generation X?
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Perhaps contrary to the opinion of others, the key word for this generation is Realistic.
next
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What are the Millennials/ Nexters/ Gen. Y?
This generation tends to be very “optimistic”, driven mainly by the economic prosperity of the 1950s and 1960s and the “change the world” view.
next
What are the Baby Boomers?
$800
These are values shared by all generations.
next
What are:–Trust–Respect–Appreciation for their Contributions.
–Etc.
$1000
Suburbia, TV, Vietnam, Watergate, Civil Rights Movement, Drugs, and Rock ‘n Roll
next
What are the defining events of the Baby Boomer Generation?
$200
School Violence, the Internet, Oklahoma City Bombing, Reality TV Shows, 9/11
next
What are the
defining
events for
Millennials?
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PC’s, MTV, Watergate, the 1980s Recession, Fall of the Berlin Wall,
Single Parents, AIDS
next
What are the defining events for Generation X?
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The great depression, Hoover Dam, the Interstate Highway system, the Golden Age
of Radio, the Silver Screen.
next
What are the
defining events
for the
Traditionalists?
$800
The Cell phone
next
What is a
defining event /
generational
marker for the
Millennials?
$1000
Globally concerned, realistic, cyber literate, and Personal Safety is #1 Concern.
next
What are the
characteristics
of Millennials?
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Patriotic, loyal, “waste not,
want not”, faith in
institutions, and influenced
mainly by a military top-
down approach.
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What are the characteristics of the Traditionalists?
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Eclectic, resourceful,
self-reliant, distrustful
of institutions, highly
adaptive to change
and technology.
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What are the
characteristics
of Gen X?
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Idealistic, competitive,
and tend to question
authority.
next
What are the
characteristics
of the Baby
Boomer
Generation?
$800
Adaptability, think globally,
balance work and life,
pragmatism,
techno-literate.
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What are core
values of
characteristics
of Gen X?
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People who helped shape, define, and influence this generation include:
next
Name the Generation and the People
What is the
Baby
Boomer
Generation?
$200
John F. Kennedy
Dr. Martin Luther King, Jr.
The Beatles (John, Paul, George, & Ringo)
People who helped shape, define, and influence this generation include:
next
Name the Generation and the People
What is the
Millennial
Generation?
$400
Bill Clinton & George W. Bush
Ken Lay (Enron)
Britney Spears
People who helped shape, define, and influence this generation include:
next
Name the Generation and the People
Who are the
Traditionalists?
$600
Franklin D. Roosevelt
Douglas Macarthur
Tommy and Jimmy Dorsey
People who helped shape, define, and influence this generation include:
next
Name the Generation and the People
What is
Gen X?
$800
Ronald Reagan
Bill Gates
Madonna
Name the event, location, year, and generation associated with:
next
What is Woodstock (although the event
was held at Max Yasgur's 600 acre dairy
farm in the rural town of Bethel NY, not
Woodstock NY which only gave the
event its name); August 5-18, 1969; and
the Baby Boomer Generation?
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Work to Live!
next
What is Gen X?
$200
Upcoming Optimists
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What is the Millennial
Generation?
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Keepers of the Grail
next
Who are the Traditionalists?
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Thank God it’s
Monday
next
What is the Baby Boomer
Generation?
$800
Build a
Legacy
next
Who are the Traditionalists?
$1000
next
Today’s Category:Generations
next
It is an example of a
generational marker
for each generation
(must provide 4
questions).
next
next
Traditionalists
(WWII/Matures)
The Great Depression
Dec 7, 1941 / World War II
Korean War
Baby Boomers Assassination of President Kennedy, Vietnam War
Moon landing, Jul 20, 1969
Generation X
(X’ers)
Watergate
Space Shuttle Challenger disaster
Fall of Berlin Wall
Generation Y (Millennial)
Oklahoma City bombing
September 11, 2001 / Cell Phones
School shootings, Columbine, etc
GenerationJEOPARDY
Thanks forPLAYING!
How did you do?
• The point of the game isn’t to win. • The point of the game is to remind ourselves
of years gone by and to let you know that each generation has its “markers”, key events and other reminders of our years growing up.
• These events help shape who we are. That doesn’t mean that one generation is better than another.
• It just means we’re different. Learning to understand these differences can be thedifference in developing successful working relationships across the generations.
Leading the Generations
Coaching & Leading the Generations
Understand Their Goals
GoalTraditionalists “Build a Legacy”
Baby Boomers “Build a Stellar Career”
Generation X “Build a Portable Career”
Millennials “Build Parallel Careers”
Understand Their Different Views of Institutions
InstitutionsTraditionalists “Deserve loyalty”
Baby Boomers “Deserve to change”
Generation X “Are suspect”
Millennials “Should be judged on their own merit”
Understand Their Different Reward Needs
RewardsTraditionalists “Satisfaction of job well
done”
Baby Boomers “Money, title, recognition”
Generation X “Freedom!”
Millennials “Work that has meaning”
Understand their Different Career Paths Views
Career PathTraditionalists “Job changing has
stigma”
Baby Boomers “Job changing puts you behind”
Generation X “Job changing is necessary”
Millennials “Doesn’t need to be a straight line”
Understand their Different Requirements for Feedback
FeedbackTraditionalists “No news is good news”
Baby Boomers “Once a year whether needed or not”
Generation X “So, how am I doing?”
Millennials “From virtual coach at touch of a button”
Questions for you…
What implications do the generational differences have in terms of:– Workplace communication?
– Teamwork?
– Leadership?
What might you do differently at work?
Generational Differences in Training
• Traditionalists: expect lectures
• Boomers: respond to a variety
• Xers/Millennials: respond to the computer vs a book
Determined primarily by the way they were taught in school
How can each generational group flex its approach?
When working with X’ers and Millennials, Boomers Should …
Get to the point. Be straight-forward.
Avoid clichés.
Use technological communication
efficiently.
Try not to micromanage.
Invest in their training; they are looking
to build their skill sets
Understand they do not relate to workaholic
tendencies
When Working with Boomers, Xers and Millennials Should…
Show respect for Boomers. They don’t want to
be called “sir” or “ma’am”, but they do want
you to respect their experience.
Be friendly. Call them by their names, and
every now and then “check in” with them
Choose face-to-face conversation whenever
possible. Sometimes, e-mails are too
impersonal for Boomers.
Case Study…The Road Superintendent (Boomer) drives up to a
worksite where the laborers (Millennials) are sitting in
and around the crew truck. They are supposed to be
doing some ditch maintenance where areas have
silted in. The Superintendent asks them why they
aren’t working. They reply that they are waiting for a
backhoe. The Road Superintendent points to the
shovels in the crew truck and tells them a shovel was
good enough for me when I was a
laborer. Get to work!
How else could this situation have
been handled?
Tips for motivating them…
For Motivating Traditionalists
• Take time for the personal touch. Handwrite a note rather than email.
• Let them chat and socialize between assigned tasks.
• Honor their hard work with plaques and other symbolic records of achievement.
For Motivating Boomers
• Give them lots of public recognition.
• Reward their work ethic and long hours.
• Ask for their input. Get their consensus.
• Assist them in gaining name recognition throughout the company.
For Motivating Xers
• Give them lots of projects and control of prioritizing and juggling
• Constant constructive feedback
• Time to pursue other interests - even have fun at work
• Invest in the latest computer technology.
For Motivating Millennials
• Learn about their personal goals.
• Make all opportunities truly equal. Forget traditional gender roles.
• Open avenues for education and skill building.
• Establish mentor programs.
Tips for Coaching & Leading them…
Coaching & Leading Traditionalists
• Allow the employee to set the “rules of engagement”.
• Ask what has worked for them in the past and fit your approach to that experience.
• Let them define quality and fit your approach to that definition.
Coaching & Leading Traditionalists
• Use testimonials from the nation’s institutions (government, business, or people).
• Emphasize that you’ve seen a particular approach work in the past, don’t highlight uniqueness.
Coaching & Leading Boomers• Show them how you
can help them use time wisely.
• Assess their comfort level with technology in advance.
• Demonstrate how important a strong team is.
• Customize your style to their unique needs.
Coaching & Leading Boomers• Emphasize that working with you will be a
good experience for them.• Emphasize that their decision is a good one
and a “victory” for them—they’re competitive and want to win.
• Follow up, check in, and ask how the individual is doing on a regular basis.
Coaching & Leading Xers
• Put all the options on the table.
• Be prepared to answer “why”.
• Present yourself as an information provider.
• Use their peers as testimonials when possible.
Coaching & Leading Xers
• Appear to enjoy your
work
• Follow up and meet
your commitments.
They’re eager to
improve and expect
you to follow
through.
Coaching & Leading Millennials• Offer customization—
a plan specific to them• Offer peer-level
examples• Spend time providing
information and guidance
• Be impressed with their decisions
• Provide constant feedback
Generations, in Conclusion…
This film clip is a great character example exhibited by a team of Millennials.
Note the reaction by the Boomers and X’ers who were witnesses to this special moment.
“It’s a great moment when someone has character to step up and do the right thing at the right time.”
Pam Knox, Head Coach, Western Oregon
Touching All The Bases
ESPN Video, “Touching Them All”, ESPY Award Winner 2008 for “Best Moment”
Leading the Generations
George HainesAPWA Leadership & Management
Committee
Thank You!