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La Dolce Vita Magazine Media Pack 2009TRANSCRIPT
LA DOLCE VITA MAGAZINE
2009 Media Pack
INTRODUCTION:
Now in its 2nd year LA DOLCEVITA has proven itself to be unlike any other luxury lifestyle title on the market.With its award winning editorial and outstanding quality of print.
La DolceVita is not read by an aspirational traveler, rather it speaks directly to an International Private Jet, first and business class traveler, whose needs, expectations and ambitions are totally different from those of mere mortals - UHNW travelers not only demand but expect an attention to detail and quality of service that others quite frankly can’t afford.
LA DOLCE VITA is devoted to meeting the highest standards and needs of its influential audience by providing one off - bespoke editorial content, and information that is tailored spe-cifically to their needs, desires and expectations.
LA DOLCEVITA is aimed exclusively at ultra high net worth travelers, that have a yearning for the undiscovered, and has proven itself to communicate directly to its audience by delivering concise “insider”information.
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READERSHIP:
LA DOLCE VITA’s distribution has been carefully crafted in order to reach and deliver an affluent, CASH RICH, TIME POOR reader, through the finest private and commercial airlines, travel destinations and luxury hotels and resorts.
Our audience put the highest value on personal (leisure) time and therefore spend substantial amounts on travel and personal enjoyment.
Readers of LA DOLCE VITA are Presidents of States, Royal Families, Chairmen,CEOs, Presidents or Chief Operating Officers of large corporate companies, movie stars, show-business personalities and international sportsmen and women.
DEMOGRAPHIC:
Average age 47Male Readership 63%Female Readership 37%Average NetWealth $ 26 MillionAverage AnnualTravel Budget $ 650,000Average Annual portfolio Investments $ 18 MillionAverage Number of Houses 4.3Average Number ofVehicles 5.1Average Annual Spend on Jewelry $ 382,000
DISTRIBUTION:
LA DOLCEVITA is distributed through nine Private Jet charter companies, First Class and Upper Class cabins on sixteen commercial airlines and five hundred 5 star hotel’s, Hotel Residences and luxury boutiques.
2009 ISSUE DATES:
* Issue 4 (Feb 2009)* Issue 5 (May 2009)* Issue 6 (July 2009)* Issue 7 (September 2009)* Issue 8 (October 2009)* Issue 10 (January 2009)
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ADVERTISING RATE CARD
1st Double Page Spread
2nd & 3rd Doublle Page Spread
Double Page Spread
Outside Back Cover
Contents Page
Editors Page
Premium Single Page (First 25%)
Run Of Magazine Single Page
ADVERTORIAL RATE CARD
5 Page Destination Advertorial Package* Price On Application
7 Page Destination Advertorial Package* Price On Application
8 Page Destination Advertorial Package* Price On Application
$18,000
$16,000
$12,000
$12,000
$9,000
$9,000
$8,,000
$7,000
ADVERTISING SPECIFICATIONS
Single Page
type area: 260mm (h) by 210mm (w) centered on trimTrim size: 280mm (h) by 230mm (w)Bleed size: 286mm (h) by 236mm (w) centered on trim
Double Page Spread (DPS):
Double Page Spreads need to be supplied as:a Single Right Hand Page and a Single Left Hand Page.
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DISTRIBUTION
(70% First Class Cabins & 30% 5 Star Hotels:
First ClassAir FranceAmerican AirlinesBA First Class LoungesBritish Airways PLCCathay PacificEmiratesEurostarCity AirportKLM Royal Dutch AirlinesLufthansa AirlinesLufthansa Private Jet CompanyMalayslan Airline LoungePrivatAir Private Jet CompanyScandinavian AirlinesSingapore AirlinesTag Aviation Private Jet CompanyNetJets Private Jet CompanySingapore AirwaysAvolus Private Jet CompanyMarquis JetsUS AirDelta AirlinesVirgin Upper Class
Etihad AirlinesAir Partner Private Jet CompanyHarrods Aviation
500 LUXURY 5 STAR HOTELS
REGIONAL DISTRIBUTION:
UK - 48,000Europe - 48,000,Russia, 15,000,UAE - 12,000,Asia - 18,000,USA - 38,000,IAfrica - 4,000,Australia/New Zealand 4,000
CONTACT DETAILS:
PUBLISHED BY: The Luxury Directory Limited. Tel: +44(0) 203 086 9444 Fax: +44(0) 870 916 6323 [email protected]
EDITORIAL & PR
ADVERTISINGSALES
UK Andrew Pearson - Sales Director [email protected]
Colin Gilmore-Smith - Account Director [email protected] Julianna Revesz - Account Executive [email protected]
South Africa Liz Malcomess - Representative [email protected] Suzanne Coppola USA Suzanne Coppola - Representative [email protected]
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