landmark halliburton & supermicro … talking points v5.pdf · landmark halliburton &...

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© Supermicro 2014 Confidential Tau Leng, Ph.D. VP/GM, Corp. Marketing & HPC Solutions [email protected] LANDMARK HALLIBURTON & SUPERMICRO PARTNERSHIP Philip Burton Sr. Director, Strategic Account [email protected]

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Page 1: LANDMARK HALLIBURTON & SUPERMICRO … Talking Points v5.pdf · LANDMARK HALLIBURTON & SUPERMICRO PARTNERSHIP Philip Burton Sr. Director, Strategic Account PhillipB@supermicro.com

© Supermicro 2014 Confidential

Tau Leng, Ph.D.

VP/GM, Corp. Marketing & HPC Solutions

[email protected]

LANDMARK HALLIBURTON

& SUPERMICRO

PARTNERSHIP

Philip Burton

Sr. Director, Strategic Account

[email protected]

Page 2: LANDMARK HALLIBURTON & SUPERMICRO … Talking Points v5.pdf · LANDMARK HALLIBURTON & SUPERMICRO PARTNERSHIP Philip Burton Sr. Director, Strategic Account PhillipB@supermicro.com

We are here to help you sell wide & deep!!

• Flexible in design, support & business model

• Worldwide operation & support

• Easy to work with, quick response time

• Channel partnering is in our DNA

• Tailored channel program to fit business need

• Provide access to SMC internal teams directly including the engineering / original designer

• Broadest server / storage product portfolio

• One-stop shop of datacenter building blocks

• Application / market segment optimized

• Time-to-market leader

Page 3: LANDMARK HALLIBURTON & SUPERMICRO … Talking Points v5.pdf · LANDMARK HALLIBURTON & SUPERMICRO PARTNERSHIP Philip Burton Sr. Director, Strategic Account PhillipB@supermicro.com

Supermicro Evolution

Motherboard &

Building Blocks

Expertise

Period of Vertical

Integration

1993

Subsystem Innovation

2003

Twin & GPU

Architectures

Breakthrough

Product Line

growth & New

Market Entry

2004

Corporate &

Global

Expansion

Software & Service

Total Solutions

Market Driven

2010 2014

Datacenter Solution Innovation

2009

Customer base &

Addressed Markets

Server Building Block Solution Application Optimized

HPC & Embedded Solution Provider, Universities, National LABs, Industries…

IPDC Internet search, Hosting, Colocation…

Enterprise Cloud Computing

Channel Market Distributors, SI Resellers…

ODM & OEM Local OEMs, SI&VAR, Appliance, Embedded, Telecom, Storage, Security…

Server System Innovation

IPO 2007

Turnkey Solution

Page 4: LANDMARK HALLIBURTON & SUPERMICRO … Talking Points v5.pdf · LANDMARK HALLIBURTON & SUPERMICRO PARTNERSHIP Philip Burton Sr. Director, Strategic Account PhillipB@supermicro.com

Recent Development

1

2

3

5

6

7

8

9

(Beside I-880, San Jose)

HQ expansion plantation, 36 acres

0.5 mile

south

State-of-the-Art Production

Assembly Plastic Injection

Heavy-Duty Press Laser Cut

Folding Rule Linear Cut

Science & Technology Park,

Taoyung, Taiwan

European Operations Park,

Netherland, BV

Datacenter building block solutions; green computing focuses

3 main locations and >70 countries presence

Design, manufacture, production… under the same roof, 24 hrs.

Worldwide operation, logistics, and onsite HW service & support

2nd phase >1.5M sq. feet kicked off in March, 2014

Supermicro, San Jose HQ

Founded in 1993

Page 5: LANDMARK HALLIBURTON & SUPERMICRO … Talking Points v5.pdf · LANDMARK HALLIBURTON & SUPERMICRO PARTNERSHIP Philip Burton Sr. Director, Strategic Account PhillipB@supermicro.com

Product Families

TwinPro™ New Twin architecture innovator, NVMe, 10G onboard…

MicroBlade 112 Avoton node and E3 / E5 Xeon supports / Intel switch (HW & SW – ONS)

MicroCloud™ High density , Space saving. 8/12/24 UP Server nodes in 3U

GPU FatTwin™ 4U 2-node, total 12 GPU/Xeon Phi support

E7 4-way 96 DIMMs (up to 6 TB), can support 11 PCI-e gen 3 slots

E5 4-way 1U, 2U, and 4U support

UltraTwin™ 2U 2-node, 2S EX / 32 DIMMs

Hyper-Speed HFT & Workstation Optimized for High Frequency Trading (HFT) & high-

performance WS

4U 8-GPU System Optimized for VDI solution

SDN switch product line

Recent Launches

GPU FatTwin™

TwinPro™

MicroBlade

UltraTwin™

HFT &

high-end

WS

MicroCloud

4-way,

96 DIMMs

4U GPU / VDI

system

10G / 40G SDN switch

Page 6: LANDMARK HALLIBURTON & SUPERMICRO … Talking Points v5.pdf · LANDMARK HALLIBURTON & SUPERMICRO PARTNERSHIP Philip Burton Sr. Director, Strategic Account PhillipB@supermicro.com

LLNL

> 10,000 nodes

Defense & Security

Weapon program

CERN

> 10,000 nodes

Accelerator

Particle physics “Super Micro Computer, Inc. : Supermicro®

Hadoop Solutions Accelerate Innovation with

Launch of EMC® Greenplum® Analytics

Workbench at EMC World” > 10,000 nodes

For web searching & hosting @ Japan

> 15,000 nodes, 7 locations WW

For colocation & hosting businesses

Hadoop Rack

Solution for Video

Streaming

AMZ EC2 & S3 services

Telecom

Datacenters

Customer system design & verification

Out-and-out validated BOM

1-week burning services

Complete rack (turnkey) shipping to

designated locations

Dedicated PM and online portal for

tracking the status, design configurations

and RMA service

Data Center Deployment Examples

HPC IPDC Hadoop Deliver with rack as a unit…

Cloud Service Provider

Support channel partners in pre-sales & post-sales

Provide 4-hrs & NBD onsite HW service WW

Page 7: LANDMARK HALLIBURTON & SUPERMICRO … Talking Points v5.pdf · LANDMARK HALLIBURTON & SUPERMICRO PARTNERSHIP Philip Burton Sr. Director, Strategic Account PhillipB@supermicro.com

Submerged Liquid Cooling Large Installation Pioneer

http://www.datacenterknowledge.com/archives/2012/03

/22/submerged-supermicro-servers-accelerated-by-gpus/

“Submerged Supermicro Servers

Accelerated by GPUs”

1U dual-GPU SuperServer for Geoscience / Oil & Gas applications

No requirement for room-level cooling

Operates at PUE ~ 1.12

25 kilowatts per rack – the breakpoint = 20kW ~ 25kW per rack

(between regular air-cool and submerged cool)

Full warranty: http://www.grcooling.com/about/blog/

“The 24-rack installation at CGGVeritas in Houston is the largest deployment to date of Green

Revolution’s CarnotJet cooling racks, which are filled with 250 gallons of dielectric fluid,....”.

Cost Efficiency

Air cool

Submerged liquid cool

KW / rack

~25kW

Now, >30 racks

Page 8: LANDMARK HALLIBURTON & SUPERMICRO … Talking Points v5.pdf · LANDMARK HALLIBURTON & SUPERMICRO PARTNERSHIP Philip Burton Sr. Director, Strategic Account PhillipB@supermicro.com

Supermicro Values

Innovation – Application Optimized H/W Design and Manufacturing

● Offer broadest X86 server building blocks and complete solutions

● Design to fit any application & market segment – all about choices

● Commoditization thru innovation values

Channel Enablement – First to Market with Building Block Solutions

● Provide first to market competitiveness to our channel partners

● Enable channel partners with fully validated building block solutions

● Tailored product design and channel program & support to fit channel partners’ business needs

Partner Engagement & Support – With the Depth of Supermicro Channel

● Pre-sale support – configuration & design spec-in / sales & marketing program (promotion,

incentive…COOP MDF ) / product launch / roadmap update & product training / validation / early

sampling deal or project support

● Post-sale support – system & rack integration / ship by rack / global logistics & support / Direct care

(customer call) / WW onsite HW service

Page 9: LANDMARK HALLIBURTON & SUPERMICRO … Talking Points v5.pdf · LANDMARK HALLIBURTON & SUPERMICRO PARTNERSHIP Philip Burton Sr. Director, Strategic Account PhillipB@supermicro.com

Key takeaways…

DEDICATED TO INNOVATION &

ENGINEERING EXCELLENCE

PRODUCTS FASTER TO MARKET

PRODUCTS TO SUPPORT ALL DEALS

CHANNEL FRIENDLY WITH WIN-WIN

COMMITMENT TO PARTNERS

TAILORED BUSINESS ENGAGEMENT

MODEL TO FIT YOUR NEEDS

We are here to help you sell wide & deep!!