LA.COM Online Advertising

Solutions

-Banners-Rich Media-Video-Yahoo!-Email-Local Search-Transactional-Mobile Text Messaging-Mobile App Sponsorships-iPhone, iPad, Droid, Blackberry

Common Ad Positions:Leaderboard(728x90 pixels)

Deal of the Day

Display Banner ad(300x250 pixels)

Common Ad Positions:

Skyscraper

Rates (CPM):

Run Of Site: $6-$10Target Section: $10-$15 Home Page: $15-$20

Expanding Box ad: This 300 x 250 box ad expands when the user rolls their mouse over a specified section of the ad.

You message expands across the home page or section front for maximum exposure and can even include video.

Rates (CPM):

Run Of Site: $12-$16Target Section: $15-$20Home Page: $20-$25

Rich Media Advertising:

Expanding Leader Board This 728 x 90 box ad expands when the user rolls their mouse over a specified section of the ad.

You message expands down the home page covering content on the home page or section front for maximum exposure and can even include video.

Rates (CPM):

Run Of Site: $12-$16Target Section: $15-$20Home Page: $20-$25

Rich Media Advertising:

Corner Peel: This 600 x 600 ad creates the illusion of the home page peeling back from the upper right corner. The peel back reveals the advertisers message and links through to a website or splash page.

Users can close the corner peel by clicking on the corner of the peeled away section.

Rich Media Advertising:

Rates (CPM):

Run Of Site: N/ATarget Section: $18-$32Home Page: $25-$30

Rich Media Advertising:

Eye Blaster: Floating AdThis animated creative loads on the home page or section fronts of the web site. Your message displays on top of site content for up to 6 seconds and then flies up to the right corner of the page.

This is a great tool to promote events, special sales, and announcements.

Rates (CPM):

Run Of Site: N/ATarget Section: $20-$35Home Page: $25-$40

Transactional Partnership

Extend TV Advertising to the Internet• Turn your TV spot into high quality online video ad and include components that enable viewers to interact with your ad. And average click-through rates increase up to 10x static banners

Interactive Online Video Ads: $15-$20CPM

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