Sopgroup :15

Siyad MohammedDeepam S S

Satheesh K VAntony Dexter D’ Morris

Vineesh D Ann Maria Mathew

KERALA

THE EMERGINGINVESTMENT DESTINATION

KERALA – A FACT FILE

• Area - 38,863 Sq. Km.• Population – 31.8 mn• Literacy rate – 92%• Climate – Moderate tropical• Language – Malayalam; English is widely spoken• Rich in agricultural produce & Mineral deposits• International sea port at Cochin• 3 International airports at Kochi, Calicut & thiruvananthapuram• Excellent road network• 7 Minor Ports

KERALA – UNIQUE ADVANTAGES• Salaries – 1/5th of the international average• Operational costs less than 50% when compared to the other Indian cities• Rentals lower by more than 60% in comparison to other Indian cities• Power and water tariff among the lowest in the country• Human Development Index at par with the West• Strategic location on the trans- national trade corridor connecting Europe

and Pacific rim easily accessible with 3 international airports at thiruvananthapuram, Kochi and Calicut and an international seaport at Kochi

• Ranked best in India in terms of PQLI.

KERALA – SOCIAL ADVANCEMENTS

Rank in India

Physical Quality of Life Index (PQLI) Highest

Literacy Highest

Density of Science & Technology Personnel Highest

Birth Rate Lowest

Infant Mortality Lowest

Life Expectancy Longest

Death Rate Lowest

No. of hospital beds per 1000 population Highest

Source : Overseas Development Council, USA

KERALA – ON A FAST TRACK

Investment Promotion Board -Committee of Senior Secretaries to Govt.

headed by Chief Secretary - Fast track mechanism for speedy clearance of projects

Eg. : KSIDC,KINFRA

FEW MAJOR UPCOMING PROJECTS

• International Seaport at vizhinjam - US$ 670 mn • LNG regasification terminal at Cochin- US$ 450 mn • Natural gas pipeline project in Kerala- US$ 440 mn • National Highway development project- US$ 650

mn • Expansion of Kochi Refineries & SBM project US$

600 mn• Dubai Internet City US$ 350 mn

KERALA – POTENTIAL SECTORS

• Tourism• Health care• Information Technology• Infrastructure• Manufacturing

TOURISM

• Kerala - Rated by the National Geographic Traveller as one of the ten paradises of the world

• Enchanting hill stations• 600 Kms Shoreline with exotic

beaches• Extensive stretches of breath-taking

backwaters across the State• Tourism arrivals having increased

many folds over the last five years• Scope exists for setting up high

quality world class hotels/resorts across the Kerala.

HEALTHCARE

• India’s best healthcare indices • Around 25 Specialty Hospitals &

13 medical colleges• Health sector attracting massive investments, the industry is

poised for a major leap forward • Health tourism is a fast emerging sector• Thiruvananthapuram the capital of Kerala is fast emerging as

the” medical capital” of Kerala with 4 medical colleges and about a dozen super /multi specialty hospitals.

• Opportunity exists for investors to set up more world class health care infrastructure including hospitals, R&D facility, medical device manufacturing facility etc

INFORMATION TECHNOLOGY

• India’s most advanced datacom and telecom infra• Huge reservoir of skilled manpower • SAFE & SEA-ME-WE-3 cable landings with 15 GBPS

bandwidth • 100% digital exchanges - 988 exchanges • Opportunity exists for investors in IT and ITES

related activities like Software, BPO, Call centre, back office operation etc.

• Opportunity also for investors for investing in IT infra development.

INFORMATION TECHNOLOGY

NationalNational ILD ILD HubHub

NationalNational ILD ILD HubHub

100% of 100% of telephone telephone

exchanges digitalexchanges digital

100% of 100% of telephone telephone

exchanges digitalexchanges digital

Highest Highest telecom telecom densitydensity

Highest Highest telecom telecom densitydensity

Cochin – Communication Hub – Cochin – Communication Hub – SEA-ME-WE-3 & SAFE SEA-ME-WE-3 & SAFE

cable landings – cable landings – abundantabundant bandwidthbandwidth

Cochin – Communication Hub – Cochin – Communication Hub – SEA-ME-WE-3 & SAFE SEA-ME-WE-3 & SAFE

cable landings – cable landings – abundantabundant bandwidthbandwidth

11stst wireless wireless district district

in the countryin the country

11stst wireless wireless district district

in the countryin the country

Universal OFC Universal OFC connectivity connectivity across Stateacross State

Universal OFC Universal OFC connectivity connectivity across Stateacross State

INFRASTRUCTURE• Ready to occupy infrastructure Technopark in

Thiruvananthapuram and Infopark in Kochi have paved the way for development in the IT sector in Kerala.

• Opportunity exists in setting up specialized industrial parks developed with– readymade state-of-the-art infrastructure– dedicated power and water supply etc

• Other viable propositions include: setting up theme based special economic zones, Shopping malls and entertainment centre like multiplex, Theme based amusement parks, etc.

MANUFACTURING• The presence of highly skilled workers with a short learning curve

provides one of the ideal requisites for setting up manufacturing units in Kerala.

• The prospective investor can leverage on the cost advantages by way of salaries, power and water charges, rentals, cost of living etc and can think in terms of relocating their business to Kerala.

• Kerala produces 93% of the total natural rubber in India and is ideal for rubber related units.

• Manufacture of medicines/herbal extracts

CONCLUSION

• A rapid growth has taken place under the tourism sector in Kerala giving a beautiful tag line-God’s Own Country.

• Our government is also focusing on health sector. A recent growth in this sector has made government apprehensive.

• Having a large number of skilled labours has helped in setting up manufacturing units in Kerala.

• Major other investment sectors are upcoming shopping complex, malls etc.

• Another major investment for investors is the IT sector and its development.

• Education is another hot investment sector in kerala.