kenya hospitality trade fair 2014 post show report

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1 POST SHOW REPORT 2014 14 – 16 MAY, 2014 KENYATTA INTERNATIONAL CONVENTION CENTRE NAIROBI, KENYA “Re-Defining Hospitality Industry in East & Central Africa” 16 MAY, 2014 KENYATTA INTERNATIONAL CONVENTION CENTRE NAIROBI, KENYA “Moving Forward With Confidence” www.kenyahospitalitytradefair.com FURNISHING, INTERIOR DECOR & DESIGN HOSPITALITY SUPPLIES & EQUIPMENT TECHNOLOGY & SUSTAINABILITY OUTDOOR & TAILOR-MADE EXPERIENCES FOOD & BEVERAGES

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Page 1: KENYA HOSPITALITY TRADE FAIR 2014 POST SHOW REPORT

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POST SHOW REPORT 2014

14 – 16 MAY, 2014

KENYATTA INTERNATIONAL CONVENTION CENTRENAIROBI, KENYA

“Re-Defining Hospitality Industry in East & Central Africa”

16 MAY, 2014

KENYATTA INTERNATIONAL CONVENTION CENTRENAIROBI, KENYA

“Moving Forward With Confidence”

w w w. k e n y a h o s p i t a l i t y t r a d e f a i r. c o m

F U R N I S H I N G , I N T E R I O R D E C O R & D E S I G N H O S P I T A L I T Y S U P P L I E S & E Q U I P M E N TT E C H N O L O G Y & S U S T A I N A B I L I T Y O U T D O O R & T A I L O R - M A D E E X P E R I E N C E S F O O D & B E V E R A G E S

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SUMMARY

Lucy Gacheru - DirectorSlujan Events

As we submit this post-show report of the 2nd Kenya Hospitality Trade Fair and the Hotel Summit East Africa, we take this opportunity to thank all our sponsors, partners, exhibitors and the hospitality industry at large for supporting the events and contributing to their success.

During this time when Kenya is dealing with security concerns, the tourism industry has been highly affected, the trade fair and conference provides a pivotal platform for stakeholders to network, interact and discuss solutions to the current state of the industry.

KHTF and HOSEA will continue to show the vast opportunities and interests in the business of hospitality and hotels within the region. We do this by creating platforms where businesses and brands can interact and engage with the consumers at a deeper level, learn the latest trends in the industry, source new products and gain new business contacts.

The trade fair, which ran from 14 - 16 May 2014, at the Kenyatta International Convention Centre, Nairobi-Kenya attracted over 3,800

industry professionals looking to gain inroads to the industry and learn from industry experts. This year the event attracted a high percentage of new exhibitors drawn from the food and beverage industry and hospitality supplies and equipment.

We were very proud to premier exciting event features in the exhibitions industry. These included The Chefs Corner, The Coffee Baristas Challenge, Wine Tasting Sessions and the Bartenders and Mixologists Pavilion.

I can confidently say that, even though we had our good share of challenges, KHTF and HOSEA 2014 were a success, and through all this, the Slujan Events team is working on making next year’s events even better. Our intention and reality is to make our events distinctively unique, continue to grow, bring in the right visitor profile and offer ROI.

As the largest and most influential hospitality supply show in the region, we will continue to support the industry on all levels – delivering business results and promoting exchange of knowledge.

We look forward to another successful show next year.

Kind Regards,

Director - Slujan Events Ltd.

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VISITOR FEEDBACK

3,100visitors from 4

countries

86% of visitors were satisfied about finding the right products

77% of visitors were satisfied with the quality of exhibitors or brands

83% of visitors were satisfied that they obtained their objectives

Overall, were satisfied with their visit to the show

85%

73%of the visitors are involved in the purchasing decision

within their company

Visitors by Level of Influence• Decision maker (21.65%)• Influencer (20.37%)• Buyer (17.03%)• End user (5.2%)

Visitors by Business Activity

• Publishing/Journalism (0.83%)• Hotel/Resorts (21.2%)• Special Event Services (1.35%)• Property Developer (2.48%)• Government/Public Sector (3.3%)• Spa/Fitness Centre (4.01%)• Facilities Mgmt (4.05%)• Architectural Practice (4.81%)• Restaurants/Bars/Fast Food (5.76%)• Manufacturer (7.63%)• Interior Designs/Decorators (10.20%)• Distributor/Agent (10.46%)

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A SPECIAL THANK YOU TO OUR SPONSORS

Internet Partner Registration Area sponsor

Technology Partner

Online Payment Partner

Alcoholic Drinks Sponsor

Chefs Corner Partner

Chefs Corner Supporting Sponsors

Our Strength & Experience is your Advantage

OUR PARTNERS

MEDIA PARTNERS

www.conference.co.ke

EXHIBITION WORLD UK

Official Host City Partner

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KHTF 2014: PREMIER EVENT FEATURES This year’s show went all out and introduced features that have never before been experienced in the East African exhibitions industry and more specifically the hotels and hospitality industry. As we had previously stated, our intention is to give our exhibitors an all-round experience in their engagement with the visitors. Our features are interactive engaging and experiential, thus a buyer takes to their establishment a tried and tested product or equipment.

A first in the hospitality industry, in partnership with renowned celebrity chef Ali Said Mandhry, we delivered the absolute showstopper of KHTF 2014. In conjunction with leading chefs from Kenya, Chef Ali assisted by Chef Raphael, also a well-loved household name in the culinary world, took industry players through 3 days of pure culinary art in a live cooking theatre.

Some of the top chefs that participated in the Chefs Corner were:

Chef AliL’artiste Chef Pastry

Chef Avraj Sing Panafric

Chef Dominic KeyaHilton

Chef Don GithuaPanafric

Chef Godfrey Ouda Stanley

Chef Raphael Chef Rubia ZablonCulinary Catering co.

The Chefs Corner is a concept that seeks to expose quality cooking equipment in use by the chefs who are the key decision makers on what is used in their kitchens. We would like to give the purchasing managers, food and beverage managers, hotel owners, chefs and industry stakeholders, that whatever is on exhibit at the fair is the best quality for their establishments, In this environment, the opportunity arose to taste, touch, feel and use the products on exhibit as they were meant to be used, in their actual environment, by the most vaunted names in the hotels industry.

Chefs Corner Sponsors:

Our Strength & Experience is your Advantage

M Mericanmanufacturers of stainless steel kitchens

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We also had a live demonstration on the art of creating the perfect cocktail and the different attributes of cocktails. Conducted by the The Bar Project, and sponsored by East Africa Breweries Limited, industry experts, players and stakeholders were taken through the creativity behind cocktail creations that can be made with the in-house drinks at their establishments. This was an opportunity for the industry to gain ideas on attracting and retaining clients and customers.

SPONSORS:

Sponsored by Domaine Kenya and the International Hotel & Tourism Institute, we created a wine tasting experience that comprised of premium wines sourced from around the world. The intention of the wine tasting and etiquette sessions was to take the hoteliers through the etiquette of wine and gain knowledge on the different wines with specifities on wine age vis a vis quality, wine and food pairing, dining experiences and the essence of having quality wines in an establishment

SPONSORS:

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Sponsored by Domaine Kenya and the International Hotel & Tourism Institute, we created a wine tasting experience that comprised of premium wines sourced from around the world. The intention of the wine tasting and etiquette sessions was to take the hoteliers through the etiquette of wine and gain knowledge on the different wines with specifities on wine age vis a vis quality, wine and food pairing, dining experiences and the essence of having quality wines in an establishment

SPONSORS:

This was a liquid experience that sought to educate and enlighten whisky enthusiasts on the need for quality alcohol and beverage in their establishments. Designed for mixologists, brewers, bartenders and sommeliers, we created a space for whisky etiquette sessions as well as tasting experiences sponsored by East Africa Breweries Limited.

Taking the hoteliers through the history of whisky, it was a prime opportunity to know about whisky, learn about the vast variety of whisky brands and enlighten the visitors on the different brands housed by EABL.

SPONSORS:

This was the ultimate coffee lovers and baristas delight. Coffee is one of the most loved beverages and in every hotel, restaurant or related establishment, coffee is one of the most ordered beverages. With the many faces of coffee and little enlightenment on the same, we teamed up with the best coffee brewers in East Africa and gave our visitors a behind the scenes look at fabulous coffee creations and went on a journey into coffee culture and taste.

SPONSORS:

EXCLUSIVE WHISKEYTASTING

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Exhibitor Profile Hotel Directors General Managers

F&B Directors Financial Director

Architects Interiors Designers

Distributors Specifiers

Spa Directors Spa Managers

Contractors Fit-out Professionals

Housekeeping ManagersProcurement Directors

Financial Controllers Real Estate Developers

Hospitality DepartmentManagers IT Managers

Consultants GovernmentRepresentatives

Chefs Purchasing Agents& Manufacturers

Trade Associations Representatives

Engineers

40 exhibitors from 4 countries exhibited at KHTF

2014

87% of exhibitors were satisfied with the hall

infrastructure

Almost 80% of the exhibitors were satisfied with the quality and

quantity of the product range

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Chefs Profile

Ali Said Mandhry popularly known as Chef Ali

L’artiste is Kenya’s Chef Representative and

international Hall of Fame. Chef Ali is the host of

the famed Tamu Tamu Cooking show on Ntv Kenya

and also a Judge on the first Kenyan reality cooking

show ‘Kikwetu Supa Chef’. Chef Ali travels the

world to represent Kenyan Chefs internationally and

showcase African cuisine worldwide. He has been

named among the top five Chefs of African cuisine

by Africa style daily in South Africa. Chef Ali owns the

L’artiste Pastry Factory in Mombasa a custom cake

and pastry pick up place.

Chef Ali will be hosting the premiere Chefs Corner a

platform for chefs to showcase their culinary expertise,

interact and network. A platform under the wing of

the Kenya Hospitality Trade Fair, the Chef’s Corner is

designed to celebrate our chefs and display their vast

talents in a most engaging and interactive live cooking

experience like no other witnessed in the hospitality

industry of East & Central Africa. The professionals will in

the live environment, create great dishes and showcase

techniques that will change the way we cook and present

dishes in our establishments.

Ali Said Mandhry ‘Chef Ali L’artiste’ Kenya’s Chef Representative, International Hall of Fame

Cell: +254721903280 | Twitter: @Chefalilartiste

www.chefalilartiste.com

Media Personality - Tamu Tamu Ntv & Pilipili Fm

As a trained professional chef, Raphael has over

the years acquired invaluable know how about

food, in and out of the kitchen working abroad and

here in Kenya. We are what we eat, is a phrase that

resonates closely with him, thus his passion to share

his skills and knowledge, using Kenyan ingredients

for Kenyan homes.

He envisions a Kenya whereby food is accorded the

appreciation it deserves. This can however be achieved

through a clear understanding and knowledge of the

food itself, the delicate procedure involved in preparation

while ensuring not only the taste and flavor’s but also

the nutrients are captured and enhanced. A vigorous

campaigner and educator of the values of homemade

food, Chef Raphael, understands the importance of

family bonding experience on the dinner table while

enjoying great home meals. The Chef understands, our

eating habits are factored into our mindsets. His objective

is to transform our perspective of good food. He firmly

believes that simplicity and understanding of food basics

is the key for people to acquire the skills to improve,

appreciate and derive pleasure in cooking. Chef Raphael

is happiest when sharing and imparting knowledge about

food and food handling skills, thus the idea behind the

cooking classes he offers.

Website: www.chef-rapahel.com

Email: [email protected]

Social media: www.facebook.com/chefraphael ,

@chefraphaelkn on Twitter,

youtube.com/ChefRaphaelKN

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EXHIBITORS AT THE TRADE FAIR

Our Strength & Experience is your Advantage

HOSPITALITY PROCUREMENT (EA)

M Mericanmanufacturers of stainless steel kitchens

NJORO C A N N I N G

ZEITGEIST

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HOTEL SUMMIT EAST AFRICA

The 2014 Hotel Summit East Africa took place on 16th May, 2014 at the Kenyatta International Convention

Centre, Nairobi, Kenya and was the proven right conference in the right market, for the right market and at the right time.

Co-located with the Kenya Hospitality Trade Fair the conference was held under the theme “Moving Forward with Confidence”. After the inaugural conference in 2013, the event is highly acclaimed by delegates for its relevant program, renowned speakers and the excellent networking opportunities it represents.

The 2014 Summit this year placed a huge focus on the state of the global and regional hotel industry. Relying on research figures and trends from the year 2013, the conference, gauged the regions’ economic outlook with a focus on economic recovery, talent management, finance and capacity building, as well as the effects of the state of security in the region with a direct reflection on investment opportunities and tourist numbers. Geared towards enlightening the C-level delegates, HOSEA 2014 sought to leverage on the positive outlook of East Africa as an investment hub and a business destination for many corporates and brands looking to expand into Africa.

The high impact conference began with a presentation by Mr. David Harper, Head of Property Services at Hotel Partners Africa, on the State of Global & Regional Hotel Industry. The high level presentation discussed the current hotel industry fundamentals such as the development pipeline, occupancy, Average Daily Rates (ADR) and Revenue per Available Room (RevPAR).

The conference was moderated by renowned media expert Mr. Topi Lyambila and key note speakers at the conference included Muriithi Ndegwa - Kenya Tourism Board and Anna Othoro - Nairobi City County. Other key speakers were, Mr. Stuart Cook - Protea Hotels Uganda, Mr. Tim Harlech-Jones - ExtraBold SA, Catherine Gachie - Barefoot Consulting, Prof. Dr. Wolfgang Thome - ETurbo News, Lasse Ristolainen - Sub Saharan Africa, Hilton Worldwide, Charles Otwori - KETEMWA Human Capital & Business Advisors, Mr. Wayne Troughton - HTI Consulting, Eran Feinstein – 3G DirectPay Ltd, Neddy Munyasi – Safaricom Ltd, Cyprian Kabbis – SGS Kenya, John Paul Onyango – Great Lakes University, Joy Goopio – Strathmore Univeristy, Nimish Hadole – Agency Africa Interactive, Juan Torres – Amadeus East Africa - among other speakers drawn from the industry.

Renowned Speakers

25

Delegates

80

Market Relevant Topics

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Summit Agenda

• State of Global & Regional Hotel Industry

• Economic Growth in the Industry

• Technology: Driver of Change & Innovation in the Industry

• Workplace and Food Safety Standards in Hotels

• Securing Finance for Hotels

• Human Resources and Capacity Building

• Budget Hotels vs 5 Star Hotels

• Trends in Architecture & Hotel Designs

• Building and Operating Green Hotels

• Growing the Domestic and Regional Market

• Feasibility Studies & Market Research

Sponsors

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MEDIA PARTNERS

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QUOTES

IBRAHIM OMOLO –MINISTRY OF EAC, COMMERCE & TOURISM

This is a worthy platform for the industry. The competition is high and this is a good place to understand the economic strength of industry players and explore the various investments. Our ministry is glad to support such worthwhile initiatives.

MOEZ MANJI – MANAGING DIRECTOR, BENHAM INTERNATIONAL

We have found KHTF to be very effective. We got a good number of enquiries that converted to very good sales in Kenya and in the neighbouring states. This fair makes hoteliers aware of what is in the market and it is good to be seen.

IVY KARIUKI – SALES & MARKETING CO-ORDINATOR, NOMADIC TENTS

This being our 2nd time participating and sponsoring the show, we are confident in the trade fair. Trends keep changing and platforms like these held Nomadic Tents keep up. We have gained new contacts which we are very hopeful will generate sales and market penetration.

CHEF ALI – L’ARTISTE PASTRY FACTORY

This is a very good initiative and a brilliant idea that I support and seeks to promote Kenyan Chefs and their establishments at large. The industry is growing and we cannot afford to be left behind. The introduction of interactive sessions in the exhibitions industry goes to show that Kenya has a lot to offer in the hotel industry. We got to have very good and intense discussions with key stakeholders in the industry and this was a huge plus for the chefs.

CHEF RAPHAEL

This is a very noble platform for the chefs as it seeks to showcase their skills and talent. In this kind of environment the hotel owners and influencers get to interact with the most important person in the hotel – the Chef. We have been able to interact with the hotel owners and managers, answered their concerns and we think this is a platform we are happy to be part of.

JAYESH SHAH – MANAGING DIRECTOR, OSHWAL WHOLESALERS

There is a lot of potential in the market and many upcoming hotels are always looking for new innovations and products. This is why Oshwal Wholesalers is here at KHTF 2014 and we are glad to sponsor the Chefs Corner, a platform to promote our cooking range of equipment.

MURIITHI NDEGWA- KENYA TOURISM BOARD

Our tourism and hospitality sector is facing immense challenges but our message remains one of hope – hope that this sector will rise again soon. We are keen on diversifying our tourism products and this trade fair and conference form part of the products that will yield the positive results in the growth of the industry. This is timely and important.

““

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QUOTES

ANNA OTHORO – NAIROBI CITY COUNTY

This is the best time to be in Kenya. The investment opportunities are immense across all the 47 county’s. We are the only country in Africa where tourists stay connected 24 hours across the whole country. Exhibitors, partners and visitors to KHTF 2014 and HOSEA – you are in the right company.

DAVID HARPER – HOTEL PARTNERS AFRICA

Tourists are happy to come to Kenya, Africa is doing very well as an investment and travel destination and we are happy to invest in the continent.

CHRISTINE MUINDI – SMOOTHTEL & DATA SOLUTIONS

We are glad to be Technology Partner of KHTF & HOSEA 2014 and we hope to continue with this beneficial partnership. We use these platforms to educate the sector on technology products at a personal level.

ERAN FEINSTEIN – MANAGING DIRECTOR, 3G DIRECTPAY LIMITED

More hoteliers and travel agents need to know about this event. We fully support KHTF & HOSEA and we are excited to see the uptake on our Online Payment Services within the hotel, travel and hospitality industry. This is an event that has a lot of potential and we support it fully.

KARIUKI MUKII – EAST AFRICA BREWERIES LTD.We are happy to be part of this event that has a deeper level of interaction with a targeted market.

SOJAS LUDENYO – SAFARICOM LTD.We see this avenue as a way to educate our customers and the industry at large on the various business products that Safaricom has to offer. We are showcasing specific products tailored for the business owner in the hotel and hospitality industry and this is also a platform to show the people the diverse products Safaricom has.

EVANS ODUNDO – BIDCO OIL REFINERIESBeing at this event, we have gained many ideas, met with the relevant consumers and business clients, generated leads and we feel that this is a very positive platform for us. We need more trade fairs like these in East Africa.

““

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See you next year!27th – 29th AUG 2015

Nairobi-KeNya

To book a place at KHTF EXPO 2015, please contact:

Tel: +254 714 33 22 11

+254 20 267 1 625

E-mail: [email protected]

E a s t a n d C e n t r a l A f r i c a ’ s L a r g e s t F o o d & H o s p i t a l i t y I n d u s t r y E v e n t

“CLOCK IN EARLY”