kenya expo
TRANSCRIPT
-
8/8/2019 Kenya Expo
1/4
RE: PARTNERSHIP BETWEEN THE SUNDAY PUBLISHERSLIMITED
Kenya homes expo
About us:
The Sunday Express newspaper is a weekly publication with quest todisseminate in depth and analytical news in politics, Business, agriculture
sports, entertainment and day-to-day happenings around the globe to public.
With a circulation of over 60,000 copies per week, our vision is to become oneof the region's leading newspaper through delivering exceptional andexcellent news and service to both our readers and clients. Our driving force isthe print content excellence based on factual information, by whichCompanies can reach out to the mass readers who have accepted andrecognize The Sunday Express newspaper.
The Sunday Express provides Marketing and communication platform. We aretherefore an integrated communications resource, operating with integrity,
understanding and content excellence, we provide a solution platform forMarketing and communication of companys products, launches, experiencesto our clients through doing features and advertising.
The Sunday Express assists organizations to scan their business, socialenvironment and produce corporate and communication plans, which keepthem in touch with key target audiences who are our readers.
1
S U N D A Y P U B L IS H E R S L IM IT E DPublishers ofThe Sunday Express
P.O. Box 5516-00100, Nairobi, KenyaTel: 020 221 5893, 0711184907, Finance House, 11th
Floor, Loita Street.Email: [email protected]
Date 15th august2010
Dear Dominic,
mailto:[email protected]:[email protected] -
8/8/2019 Kenya Expo
2/4
CORPORATE COMMUNICATION STRATEGY FORMULATION
The Sunday Express Newspaper boasts of strong skilled writers. Their cutting
edge include conducting interviews, writing based on facts and references,editing, proof reading, graphic design and printing. Through this unit, wedevelop a good corporate content for the readers who form your target.PUBLISHING
The Sunday Express has extensive reach in the business world across theregion. This facilitates communication between clients and the broader public. Through this unit, we develop positioning of features / articles andadvertisements in the magazine. This has proven possible through completeacceptable standards of performance and at level of quality of which we shall
consistently be proud to be associated with. Further, we publish and design In-house magazines, News letters and all other related publications.
OUR TARGET AUDIENCE
The Sunday Express targets readers of age bracket of between 18 years andabove.
Every week, The Sunday Express covers a wide range of topics and dedicateone page for IT, Aviation and Travel, Agriculture, Education, Entertainment,Issues affecting the youth and in-depth analysis on politics and social issues.
OUR CIRCULATION
With a circulation of 60,000 prints every week, we distribute the newspapersto the entire part of the country with distribution offices in Nakuru, Eldoret,Kisumu, Mombasa, Kitale, Kakamega, Central province, Eastern and NorthEastern.
In addition to that, we supply the newspaper to all government departments,to the PSs, Ministers, all MPs and all the corporate.
ADVERTISING
As a weekly newspaper we are committed to managing perceptions because
we recognize that perceptions play a critical role in business success orfailure. We offer a wide range ofStrategic ADVERTISING positions that will manage perceptions in order tocreate positive business results.
We have also been a media advertising platform for Interim IndependentBoundaries Review Commission (IIBRC), Committee of Experts, onconstitutional review among other government agencies and Ministries.
2
-
8/8/2019 Kenya Expo
3/4
OUR UNIQUE POINTS FOR ADVERTISING are:
1. In depth and Strong writing2. Excellent knowledge and understanding of a wide range of issues3. Vast experience in business related features & journals4. Cost-effective rates
ADVERTISING PROPOSAL
Advertising is a way to get your message to your desired audience. But inorder to do that, we have a proposal therefore, we have developed a planwhich has many facets, including your marketing goal through advertising inThe SUNDAY EXPRESS Newspaper.
BUSINESS PARTNERSHIP PROPOSAL
The Sunday Express proposes to impact concepts to run for you an exclusivesupplement on the forth coming Kenya homes expo by involving all theexhibitors by way of advertising to show case themselves during the expo andto advertise in our subsequent issues and in return we shall carry out all thecompanys media events, press releases, new product launches and its
corporate social responsibility in the Newspaper so as to reach your targetaudience while forming a formidable symbiotic partnership.
REACHING YOUR AUDIENCE
We propose numerous options to choose from when you are deciding on thesize and page to advertise on and believe you will reach your target market ata cost efficient means.
OUR PARTNERSHIP
We propose to carry out one paid Advert and one complimentary whenever
you advertise with us.
Thank you,
Stella Njiru
Advertising executive
3
-
8/8/2019 Kenya Expo
4/4
Tel:020-2218593/0721179441
4