kate fox, mersey basin campaign
TRANSCRIPT
“A minidisc on the Mersey and a blogging salmon”Doing new media with very little money
Kate Fox, New Media ManagerMersey Basin Campaign
• Water quality
• Waterside regeneration
• Community engagement
…tell stories…
…have a conversation… …listen to the
buzz…
…ask opinions…
…share links…
…ask for help…
local audiences
online public
non-profit new media
niche interests
pick ‘n’ mix
Blogging
Photosharing
Videosharing
Podcasts
Message boards
Chat rooms
Social networks
Widgets
RSS
Micro-blogging
Falling off a blog
…Choose a blogging platform you’re comfortable with…
…get connected…
…train your bloggers…
…write some content…
…and keep going!
Green team 2CV
She’s lost control…
The power of audio…
Editing: Adobe Audition (c. £350)
Or http://audacity.sourceforge.net/ (free) / Garage Band (Mac)
www.riverthatchangedtheworld.com
• Showcased at venues along the Mersey, including the Albert Dock, Ellesmere Port Boat Museum, Sale Waterside Arts Centre, Stockport Art Gallery, Liverpool John Lennon Airport & Catalyst Science Centre
• Broadcast on BBC Radio Merseyside
• Enabled interview slots on BBC Radio Merseyside and BBC Manchester, as well as participation in Tenantspin internet TV project
• Led to exposure on Griff Rhys Jones’ Rivers (coming this spring!)
• Adopted by National Museums Liverpool to form part of the content for the brand-new Museum of Liverpool
• Choose the right interviewee for the job• Plan your approach
• Take stock of the surroundings• Record for the edit
• Check and double-check that recording has worked• Keep hold of your raw audio
• Think about transcription• Edit efficiently
• Extra resources: community radio training /• http://www.bbctraining.com/radio.asp
• Do your project for yourselves
Video killed the radio star?
http://www.youtube.com/merseybasincampaign
All of a Twitter…
•It’s not about you, it’s about other people’s relationship with you, and about being a useful member of the community.
•It’s about conversation and building relationships – it takes time and effort, and it isn’t instant, or easy to measure.
Walter’s last word…
www.twitter.com/kate_is_busy
