jtbd+odi training & beratung i edizon - pdf-sammlung … · 2nd jtbd summit level 1 certificate...
TRANSCRIPT
EUROPE
edizon-innovation.com
PROGRAM 2020
UNCOVER WHAT YOUR CUSTOMERS
REALLY WANT&
CREATE GROWTHSTRATEGIES
Our mission is to increase and convey knowledge on the Jobs-to-be-Done (JTBD) theory and the Outcome-Driven Innovation® (ODI) process, to empower innovators in creating valuable solutions that people love. The mission can be broken down into four specific "jobs":
/ Convey knowledge on customer-centric innovation with JTBD+ODI through blogs, trainings and publications
/ Facilitate a cross-industry community of innovators on customer-centric innovation with JTBD+ODI through online and personal networking channels
/ Appreciate achievements in JTBD+ODI knowledge transfer through certificates
/ Increase knowledge on customer-centric innovation with JTBD+ODI through research with Tony Ulwick and scientists
The JTBD Europe Award is conferred by the JTBD Institute Europe anually. The winners will be announced at the JTBD Summit Europe in Vienna.
Jobs-to-be-Done with ODI delivers customer-centric growth strategies for the following topics:
/ Innovation Strategy / Product Strategy / Market Strategy / New Business Strategy / Digitalization Strategy / Customer-Experience Strategy / Application Strategy
Get your JTBD+ODI Certificate.
Webinar
Sprint
Summit
Master Class
Best Practice Class
Level 1 Certificate JTBD+ODI
Level 2 Certificate JTBD+ODI
Level 3 Certificate JTBD+ODI
JTBD WEBINAR (German) Jobs-to-be-Done with ODI
May 06, 2020 – 1 hour
JTBD SPRINT Jobs-to-be-Done with ODI
Frankfurt, Germany
Feb 26, 2020 – 3 hours
2nd JTBD SUMMIT EUROPE Level 1 Certificate – JTBD+ODI
Vienna, Austria
Mar 25 – 26, 2020 – 1 ½ days
2nd JTBD MASTER CLASSLevel 2 Certificate –JTBD+ODI
Vienna, Austria
Jun 18, 2020 – 1 day
JTBD WEBINAR (English) Jobs-to-be-Done with ODI
Aug 26, 2020 – 1 hour
JTBD SPRINT Jobs-to-be-Done with ODI
Zurich, Switzerland
Sept 16, 2020 – 3 hours
2nd JTBD BEST PRACTICE CLASS Level 3 Certificate – JTBD+ODI
Roche Diabetes Care,
Switzerland/Germany (tba)
Oct 21 – 22, 2020 – 2 days
JTBD WEBINAR (English) Jobs-to-be-Done with ODI
Jan 29, 2020 – 1 hour
powered by Edizon Innovation GmbH www.edizon-innovation.com
JTBD Webinar
Get an online introduction to the Jobs-to-be-Done and Outcome-Driven Innovation® frame-work and its latest developments, while drinking your morning-coffee, in a 1-hour webinar.
The webinar will be held by an Edizon Managing Partner or Innovation Strategist.
We offer different webinars on how to create a growth strategy based on hidden customer needs. Every webinar is focused on a different industry or topic.
JTBD WEBINAR (English) Jobs-to-be-Done with ODI
Jan 29, 2020 – 1 hour
JTBD WEBINAR (German) Jobs-to-be-Done with ODI
May 06, 2020 – 1 hour
Free attendance
JTBD WEBINAR (English) Jobs-to-be-Done with ODI
Aug 26, 2020 – 1 hour
INTRODUCTION
JTBD Sprint
Get an introduction to the Jobs-to-be-Done and Outcome-Driven Innovation® framework and its latest developments in a 3-hour workshop.
The workshop will be held by an Edizon Managing Partner or Innovation Strategist.
Apply learnings on real innovation tasks in your business, develop concrete ideas for your company’s products and services and learn from best practices and success stories of top innovators.
JTBD SPRINT Jobs-to-be-Done with ODI
Frankfurt, Germany
Feb 26, 2020 – 3 hours
JTBD SPRINT Jobs-to-be-Done with ODI
Zurich, Switzerland
Sept 16, 2020 – 3 hours
Free attendance
INTRODUCTION
2nd JTBD Summit Level 1 Certificate – JTBD+ODI
Vienna, Austria
Mar 25 – 26, 2020 – 1 ½ days
JTBD Summit
Get a new perspective on innovation with Jobs-to-be- Done and Outcome-Driven Innovation® in this 1 ½-day summit.
The summit keynotes will be held by Edizon, Strategyn, JTBD experts and corporate users.
Use the interactive format and discussions to connect with innovation executives from B2Band B2C companies. Share your experiences in customer-centric innovation and network with JTBD+ODI corporate users.
Attendees will receive the "Level 1 Certificate JTBD+ODI".
1 ½-day ticket: EUR 1,390 Early bird ticket: EUR 970 (until Jan 25, 2020)
STRATEGY + NETWORKING
JTBD SUMMITEUROPE 2020
2nd
JTBD corporate users get 1 ticket free and 1 additional ticket when applying for the JTBD Europe Award.
APPLY NOW
for the JTBD Europe Award on jtbd-summit.com
www.jtbd-summit.com
©ThirtyFive
©ThirtyFive
JTBD Master Class
Get to know the principles of Jobs-to-be-Done thinking according to the five steps of the Outcome-Driven Innovation® process in this 1-day workshop. The focus will be on: "How to Define the Market" and "How to use the Data Model to Formulate a Winning Growth Strategy".
For each step, an Edizon Managing Partner or Innovation Strategist and a Partner from Strategyn will hold a theoretical lecture, followed by real-life examples. Edizon and Strategyn have worked with hundreds of companies and have taught thousands of people the power of JTBD and ODI. You will listen to and learn from other innovation leaders attending the event as they discuss innovation challenges they face. Bring your own questions and innovation challenges!
Attendees will receive the "Level 2 Certificate JTBD+ODI".
2nd JTBD MASTER CLASSLevel 2 Certificate –JTBD+ODI
Vienna, Austria
Jun 18, 2020 – 1 day
1-day ticket: EUR 1,190Early bird ticket: EUR 830 (until April 18, 2020)
STRATEGY
2nd JTBD BEST PRACTICE CLASS Level 3 Certificate – JTBD+ODI
Roche Diabetes Care, Switzerland/Germany (tba)
Oct 21 – 22, 2020 – 2 days
JTBD Best Practice Class
Get to know the principles of Jobs-to-be-Done thinking according to the five steps of the Out-come-Driven Innovation® process in this 2-day workshop. The workshop will go through all ODI steps in detail and will be held at Roche, which has already executed ODI projects.
For each step, an Edizon Managing Partner or Innovation Strategist will hold a theoretical lecture, followed by real-life examples and example exercises. Marco de Polo, Global Head Strategic Insights & Open Innovation at Roche, will then share their experiences, learnings and best practices. Additionally, you will listen to and learn from other innovation leaders attending the event as they discuss innovation challenges they face. Attendees will receive the "Level 3 Certificate JTBD+ODI".
2-day ticket: EUR 1,490Early bird ticket: EUR 1,040 (until Aug 21, 2020)
STRATEGY + APPLICATION
Sign up for the JTBD events online or write an email to [email protected] with your name, job title, company name and company address.
You can also find us on:
powered by Edizon Innovation GmbHConsultancy for Growth by [email protected] Centric Innovation www.edizon-innovation.com
All prices exclusive 20 % VAT.