1. JLS Ft Dev She makes mewanna Click to edit Master subtitle style

2. First shot shows JLS the main artist of thevideo, a long shot allows the viewer tosee all 4 members. They are on a stagewhich shows them performing. Theaudience in the video are mainly women,which relates to there target audience ofyoung women. There bright colouredcostumes are typical of a pop song, andall 4 members where similar outfits.It then fades to a shot of Dev, the otherartist featured in the video. It allows theviewers to see both artists. The low angleallows the viewers to see her dancingwhich relates to the music genre. Shewears an outfit which could be bought inhigh street shops, which again relates tothe target audience and that they couldalso look like the artist in the video. 3. A long shot allows the viewers to see all the members of the band, also due tothem dancing. The brightly colour coordinated clothing is typical of a boy bandand due to the pop genre. We can see that the audience behind them is mainlyfemales due to the marketing to mainly a young female fan base. The visualsall illustrate the music due to all members dancing to the song. The location ofthe video looks as if it is abroad somewhere which could show they are on apartying vacation where many of there target audience would go. 4. This long shot shows a party scene in the ocean, showing young adultshaving a good time, it relates to the song due to be being a pop song and asit is most likely to be played a parties. The costumes are mostly likely wornby a young audience as well, also due to them being summery clothes,relates to how the song could be seen as a summer anthem. It also amplifiesthe lyrics as it is about a girl she makes me it could be suggesting she is thegirl they are talking/ singing about. 5. Cuts between shots of eachmember of the band member, as itis a close up of them as well, it iseasier to recognise themindividually. Them being in front ofthe ocean may also link back to thesong being a summer anthem. Theyare wearing typical main streamyoung males clothing which canalso relate to their male audiences.By showing each member relates tothe lyrics as they are the onessigning at the time, as each onesigns the shot changes to the oneswho is signing at the time, whichallows the viewer to see which oneis singing at that time. 6. This shot of one of the membersshows him standing again in front ofthe ocean, which again shows thesummer and having a good time. Oneof the main artists costume is a vestwhich shows off his body so they canuse sex appeal to target theiraudience of females.Again used when the shot fades intoanother of different band memberthis time topless, which is to attractthe attention of their femaleaudience.The location could also relate to thelyrics London to Jamaica, L.A. toAfrica which again relates topartying around the world. 7. A birds eye view show is used to show the band performing. Again the location isclearly a different country which shows the typical holidays for a younger adultsto go on, targeting there audience. It also shows them having a fun time watchingthe band perform which then catches the attention of the viewers so they wouldalso want to see them live in order to have the same amount of entertainment asthey people in the video. 8. The shot of a party scene clarifies that this song is a party song, it also showsyoung people having fun to the band performing. Again all the extras wearclothing typically worn by a younger generation, which suggests that thetarget viewers also will like this. The angle of the shot makes the viewer feelas if they were there themselves including them in the party seen in thevideo, which could make the viewer want to see them live in order to danceand have a good time. 9. This shot shows the other artistwhich is featured in the song.Again the shot shows a femaleaudience behind her, linking tothe target viewers. She is wearinga costume which makes her standout from the rest of the crowdbehind her, it also allows fans topurchase similar clothing due to itbeing typically available from highstreet stores.The shot that changes whichillustrates the lyrics as they areOh oh oh oh oh oh the shot cutsto Dev singing the lyrics in thedifferent settings. The two shotsalso shows the different timesboth the day and night were theyare seen as partying. 10. A close up allows the viewers to see the other main artist Dev. As she is signing atthis time rather than JLS. She is made to look glamorous so that the targetaudience would inspire to look like her. She is signing as if the female mentionedin the lyrics sang by JLS. The visuals relate to the lyrics by the dance movementswhich she does such as counting all our money. It then fades into the shot ofthe other band members when they start singing again.