jim cuddy software and public procurement division
DESCRIPTION
Best Connected Software from Ireland Enterprise Ireland’s strategy for the development of the indigenous software industry 2009 -2013. Jim Cuddy Software and Public Procurement division. Opportunities - Worldwide IT Market 2008 - $1.44Trillion. Average Annual Growth 2001-085-7% - PowerPoint PPT PresentationTRANSCRIPT
10.00 - 10.30 Welcome - Tea and Coffee
10.30 – 11.00 EI Strategy OverviewJim Cuddy, Dept Manageer, Software Division
Enterprise Ireland,
11.00 – 11.30 New Technologies and Delivery ModesJoe Drumgoole, CEO, Cloudsplit
11.30 – 12.00 Building B2B SaaS Capability Fergus Gloster, Former VP of Salesforce.com
12.00 – 12.30 Innovation Models in the New Software EconomyChris Hofmann, Director of Special Projects,
Mozilla Foundation
12.30 – 13.00 Panel Discussion
13.00 – 13.30 Networking Reception
Best Connected Software from Ireland
Enterprise Ireland’s strategy for the development of the indigenous software industry 2009 -2013
Jim Cuddy
Software and Public Procurement division
Opportunities - Worldwide IT Market 2008 - $1.44Trillion
Average Annual Growth 2001-08 5-7%February 2009 0.5%Forecast slow recovery to 2012 6.0%Source: IDC February 2009
SaaS growth 2009 (enterprise application mkts) 21%Forecast CAGR 2008-2013 20%Source: Gartner May 2009
The New Software Economy
Software Industry – Global Market Drivers
• New Market Driven Business Models• Changes to the Software Value Chain• Driven by new emerging technologies• Highly challenging economic environment
Global Market Drivers => New Software Economy
NSE - New Market Driven Business Models• Pay Per Use
• Software moving from Capital to Current spend– pay per use!
• Software as a Service - Flexibility & supplier choice
• Strong focus on ROI
• Vendors to become service providers • or partner with hosted service providers
• Charge by some measure of "consumption”
• Changed model for product development, release, support
• Implications for funding, valuations etc
• Established vendors changing the way they do business• New market entrants with innovative business models
7
8
NSE - Networked Value Chain
Cus
tom
er
Other SWvendor
Applications SW vendor
Researchpartner
Product devlt.partner
Sales/VAR
Infrastructure SW vendor
Systems integrator
From a conventional ‘Porter’ schema - to a linked model with components supplied from a variety of sources
NSE - Changes to the software value chain
• Response to the challenge of Globalisation • Independence of location provided by the Internet,
• 24/7 operation irrespective of time zone
• Increased focus on emerging markets • Importance of Partnership• Electronic Delivery
NSE - Driven by new emerging technologies• Cloud Computing
• Transfer Traditional IT Services to the Cloud• Scope for the creation of substantial new businesses
• Software as a Service (SaaS)• Existing Companies developing complementary business • New innovative entrants
• Web 2.0• Internet Applications
• Blogs, Wikis, Social Networks, Mashups, Podcasting, • Widgets, RSS
• Service Oriented Architecture
Enterprise Ireland’s Strategy for the development of the indigenous software industry 2009 – 2013
Vision Statement
By 2013, Ireland will be internationally recognised as
having a "best connected" New Software Economy
successfully delivering innovative solutions
on a global scale
Growing an Industry of Scale in Ireland - Three Pillars
Focus on Clusters -Build on existing cluster, identify and develop new areas of opportunity
“Best Connected” NetworksCapitalise on the Networked value chain to leverage assets in MNC’s, Diaspora, Academia, Industry Bodies etc to create virtual scale and address global markets
The New Software Economy -Utilise market trend toward New Business Models and the adoption of emerging technologies
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Pillar 1 - New Software Economy
Emerging Technology
New Business Models
Fu
nd
ing
Ro
ute
to
Mar
ket
Ski
lls
Pillar 1 – New Software Economy
• SaaS Transition Programme• Internet Acceleration Programme with IIA • Specific Management Development Initiatives
• Product Management –Pilot” Master class” - May 2009
• Routes to Markets• Partnerships programme
• Funding • London international VC forum
• Technology Awareness Events• Cloud Computing, Technology Roadmaps
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Key Established Clusters operating in significant established markets
Growing clusters operate in attractive market sectors
Potential emerging and new opportunity areas at an earlier stage of cluster development.
Finance (€237M)eLearning (€218M)Telecom (€210M)
Public sector (€117 M)Travel and Aviation (€30M)Security (€14 M)
Web 2.0HealthcareMobility Customer-centric
Pillar 2 – Focus on Clusters
Stimulate and support cluster activity among companies within sectors
Pillar 2 – Focus on Clusters
• Market based activities• Missions, Events, Trade Fairs
• Collaborative marketing
• Branding
• Networking • CEO Forums
• Technology focussed • Industry Led R&D agendas
• Telecommunications Standards Initiative
Pillar 3 Best Connected – Software from Ireland
Pillar 3 Best Connected - Leveraging Connections
• Technologies – Global IP & Academia• Skills – Academia & MNC’s• Market Access – Diaspora & MNC’s• Funding – VC, MNC’s, Private Investor Networks &
Diaspora• Best Practice – MNC’s & Global Academia
The Scale of the Opportunity
• The potential to double the size of the SW sector- to over €2.5bn by 2013
• Developing an increased cohort of companies of scale• Ensuring a strong flow of innovative start up companies• Position Ireland as a key player in this New Software
Economy globally