israel's first internet of things conference
DESCRIPTION
Did you know that by 2020 there will be 30 billion connected devices?! Internet of Things (IoT) is a world where 'things', both physical and vitual, are linked, and is set to transform daily life as we know it. This exclusive, invitation-only event brought together global thought leaders and business executives who are passionate about innovation and the advancement of technology.TRANSCRIPT
Thank You to our Sponsors and Partners
Partners: Orange, Telefonica, GM, RoboSavvy, Moovit, Media Partners: Geektime, Levy Shapiro, IATI, IGT, Mobile Monday, Garage Geeks Special Thanks: Yossi Vardi, Avner Goren, Talia Rafaeli, Karmit Alon, Shai Windman
Agenda – Welcome & IoT Infrastructure Time Topic Speaker
14:00-14:10 Welcome Eran Wagner Partner, Gemini Israel Ventures
14:10-14:20 Opening Yossi Vardi Chief
14:20-14:40 Networks for the IoT Volker Ziegler Chief Architect, NSN
14:40-15:00 IoT Connectivity Avi Baum CTO, TI
15:00-15:20 Small Data Keith Saft VP M2M Innovation, Telefonica
15:20-15:40 Panel: Starting an IoT Venture Itay Frishman Lawyer, GKH Law
15:40-16:10 Break
Agenda – Application of the IoT Time Topic Speaker
16:10-16:40 Wearables Patrice Slupowski VP Innovation, Orange
16:40-17:00 Internet of Vehicles Barak Hershkovitz Head of OnStar Europe, GM
17:00-17:20 Moovit – Sensing Public Transport Nir Erez CEO, Moovit
17:20-17:40 Robotics, 3D Printing and the IoT Limor Schweitzer CEO, RoboSavvy
17:40-18:00 Internet of Wine Gil Eiges VP Innovation, Amdocs
18:00-18:30 Startup Roundtable Amir Lahat
18:30-19:00 Drinks
What is the Internet of Things?
St. Peter’s 2005
St. Peter’s 2013
Better Life Through Connectivity
Source: kurzweilai.net
The Internet of Things Israel 2013
10
Blugic
Why Israel?
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Interdisciplinary, innovative engineering approach (HW/SW) • Deep semiconductor knowhow • Excellence in communication technology • Great software development capabilities
Experience in relevant fields such as • Motors and motor control, movement planning • Big data analytics, AI, “machine learning” • Sensors and machine Vision
Great product design knowledge Developing consumer orientation Vibrant eco-system including entrepreneurs, startups, multinationals,
academia, investors, design houses, government
Thank You
12
For internal use ©2013 Nokia Solutions and Networks. All rights reserved.
The Future of Networks 1st Israel Internet of Things Conference Volker Ziegler Chief Architect December 18, 2013
2 For internal use
©2013 Nokia Solutions and Networks. All rights reserved.
The mobile Internet of Things will continue to grow exponentially
Video integrated everywhere
Billions of connected objects
Digital universe continues to grow exponentially
3D, high- and ultra-high definition screens
Everything from and on the cloud
Mobile networks are able to connect 50 billion self-aware devices and with millisecond latency profitably
3 For internal use
©2013 Nokia Solutions and Networks. All rights reserved.
NSN Technology Vision 2020
HSPA+
WiFi offload
LTE
SON
CEM as a service
Cognitive networks and services
Intelligent Broadband Software defined infrastructure (cloud & network) Telco apps into cloud and
cloud in Telco networks
Utilizing new bands
HSPA to limits
Small cells & HetNet
LTE-A 5G radio and flexible spectrum use
Open Core, Liquid Apps
Unbreakable IP Core, VoLTE
SON and CEM integrated
Multi-domain and multi-vendor SON
Big data and AI
SON for HetNets
Support up to 1000 times more capacity
Teach networks to be self-aware
Personalize network experience
Reinvent Telcos for the cloud
Reduce latency to milliseconds
Flatten total energy consumption
4 For internal use
©2013 Nokia Solutions and Networks. All rights reserved.
ASA
Smart Scheduler New bands
Carrier Aggregation
HetNet management
Advanced macros
Flexible small cells
MIMO & adv. receiver
eCoMP
Paving the way to support up to…
1000x capacity
… times more capacity
Support up to 1000 times more capacity
5 For internal use
©2013 Nokia Solutions and Networks. All rights reserved.
Enabling the Mobile Internet of Things an Agile, Programmable Network Infrastructure
Exponential growth of data and devices Drastic reduction of TCO per GB needed
Faster innovation cycles for topline growth
NFV*/ Cloud orchestration
On-demand resources • Pooling • Elasticity
Agility • Programmability • Open interfaces • Design for failure
Automation • Abstraction • Unification • Centralization
Telco Cloud
*) NFV: Network Function Virtualization; SDN: Software-Defined Networking
Cloud computing
Network experience becomes a revenue driver
Experience • Decentralization when
needed • Quality guarantee
Network intelligence
SDN*
Reinvent Telcos for the cloud
6 For internal use
©2013 Nokia Solutions and Networks. All rights reserved.
Reducing latency to milliseconds Key Innovations brought to life (pre-commercial)
Sufficient bandwidth
HSPA
100 ms
200 ms
150 ms
50 ms
0 ms LTE 5G
Average time to load a video frame
HD
HD SD
> Israel innovation competition to foster ecosystem around Liquid Applications
> Cache control enhancements to Liquid Applications framework
> Liquid Applications on the cloud > 5G research
Reduce latency to milliseconds
7 For internal use
©2013 Nokia Solutions and Networks. All rights reserved.
Liquid Applications build the long-term mobile IoT platform for a wealth of rich low latency applications
Computing & storage in the BTS Low latency and distributed processing, lower cost of delivery
Radio data exposure and export Real time, fine granular network context – unexploited to date
Standard IT environment Rapid development and flexible application lifecycle management
Applications connectivity Ability to export data to/from external applications platforms
Contextualizing applications with real-time networks data
Caching for backhaul relief & step change in video experience
M2M relief: Pre-process locally to reduce upstream traffic and signaling
Augmented reality delivered from the curbside
Time to start 720 HD video 15 sec.
Liquid Applications: 5 sec.
Reduce latency to milliseconds
8 For internal use
©2013 Nokia Solutions and Networks. All rights reserved.
Cognitive Networks to Optimize Connected Device Experience
Experience insight
Experience metrics
Network optimization
Configuration management
Performance metrics
Business optimization
Business insight
Define business metrics and analyze business insights
Drive experience optimization with business goals
Mobile network as a tool for business model transformation
Utilize big data and machine intelligence technologies
Personalize network experience
Experience optimization
Business metrics
Users and Things Revenue Networks Network / Devices
9 For internal use
©2013 Nokia Solutions and Networks. All rights reserved.
Insight based Optimization of the mobile Internet of Things Dynamically adjusting Policy and Radio settings
Personalize network experience
Insight based traffic steering
Intelligently steers users between multiple radio technologies (3G, LTE, WiFi) in HetNet environments
Insight based dynamic profile management
Provides personalized network experience for high value customers during unpredictable & heavy data
Efficient network utilization Differentiated experience Profitable data delivery
? LTE 2600
UMTS 2100
LTE 800
GSM WiFi
Indoor sites
Heavily loaded network Lightly loaded network
Monitor user Trigger on insight
Differentiate experience
Optimize Restore Monitor
Promote usage
Monetize with personalization
<- IbOO -> Dynamic profile management
10 For internal use
©2013 Nokia Solutions and Networks. All rights reserved.
Innovations to build the Mobile Internet of Things with Millisecond Latency
LTE for Stadiums
Liquid Applications
Service Productivity Learning Machine
Insight based Optimization orchestration
Cloud Framework
ASA mmWave backhaul
Virtualized network element
Big data platform
Digital self portal
Localized content delivery
11 For internal use
©2013 Nokia Solutions and Networks. All rights reserved.
Thank you
The That Matters
Embedded Thinking
OR
Avi Baum, CTO Connectivity, TI Israel Dec, 2013
How Many Internets Are There?
Internet of People (Users) Internet of Machines (M2M)
IoT - One Internet For All
Knowledge (static) Services (dynamic)
Connectivity Technologies At-A-Glance N
ode
Ran
ge
Throughput
Supply Capacity [mAh]: No Supply Low Cap. 200mAh (Coin cell) Med Cap. 2000mAh Hi Cap. / AC Power Cost [USD]: < 1 1 – 2 2 – 10 > 10
1 Mbps 1 Gbps 10 Mbps 100 Mbps 100 Kbps
900 MHz Proprietary RF LTE
IoT should allow connectivity agnostic fabric
802.11ac
802.15.4 @ 2.4 GHz
Bluetooth
BLE EnOcean
RFID
802.11b
802.11a
802.11g, n
Z-Wave
802.15.4 @ 900 MHz
802.11ah
10 M
1 M
100 M
300 M
Venues
IoT solutions should allow venue agnostic fabric
Personal Wearables for wellness, health care
On-the-Go Cars, roadsides for smart cities
Industrial Sensors for production line management and efficiency
Infrastructure Metering for building management systems and smart grid
Challenges
Should not impose change of power supply No change of energy class
Communication Introduces Inherent Overheads
In many typical applications the amount of information to transmit is significantly lower than the total bits over the air
Need to ensure positive energetic balance Devices cannot consume more than they are supposed to save
Energy
Source: Zonoff consumer survey (Nov, ‘13)
Challenges
More endpoints create more penetration options
New usage models create new threats capabilities that were not considered remotely accessible,
may now become accessible
State of the art Security is bare necessity
Security
Challenges
More endpoints mean higher density resulting in demand for capacity
New usage schemes entail new routing paths
Large amounts of data create storage need
Real network latency introduces a challenge to
limited resource systems
Data
Client Window Size
Challenges
Simplicity and Cost constitute ~85% of the reasons consumers avoid connected devices
Connectivity should not be treated as a capability but rather a main virtue of the product
Requires seamless operation at minimal cost adder Today, the expectation is more significantly less then $10
Simplicity & Cost
Source: Zonoff consumer survey (Nov, ‘13)
Turning Challenges into Opportunities
Lots of nodes enable lower energy per node
Distributed system topology translates into distributed power dissipation
Energy
Large number of nodes
Higher node density
Lower node-to-node average distance
Lower per-node power consumption
Turning Challenges into Opportunities
Many devices allow redundancy for mission-critical system to better handle DoS attacks
Distributed topologies enable multi-channel cross-checks making it harder to penetrate
No single data store
Sensitive data can be distributed There is no single place to attack in order to gain access to the data
Security
Turning Challenges into Opportunities
Wide deployment introduce more routing paths May give rise to mesh and mesh-resembling topologies
The volatile nature of collected data can be leveraged to improve storage demand and
reduce capacity needs
Localized consumer-producer traffic result in offload from loaded network routes
Data
TI Enables IoT Today!
• Low power & long range • Proprietary and open protocols • Metering, security systems
• Low power mesh network • Smart metering and lighting • Moving into home automation
• Fast, low latency Ethernet • Real-time industrial control • Information technology
• Fast – 10Mbps++ • Direct internet connection • Home & Enterprise apps
• Data over power lines (OFDM) • Developed for smart grid • Lighting, solar, appliances
• Lowest power • Connect to tablet/phone • Moving to industrial, automotive
2.4GHz IEEE 802.15.4
IEEE P1901.2
Breadth Large portfolio of products in wide range of wireless technologies
System Cost High focus on reference design and total solution cost
Security Product inherent ultimate security
Low-Power Use case aware design
Simplicity End-to-end integrated solutions w/standard, minimalistic interfaces
Enabling IoT. Today.
Emerging Technology Trends Silicon technology evolvement
• Zero leakage devices • Near-zero dissipation active materials
Energy supply advancements
• High-capacity, low-volume batteries • Nano-batteries & cheaper super capacitors • Energy harvesting and ‘harvest at the source’ concepts
SW
• SWARM concept for large-scale distributed programming
Data
• Efficient stochastic routing for dense deployments • New approaches to pattern detection and clustering of locally distributed data
The biggest Challenge/Opportunity of all.. A mindset shift
• The source for x10s billion devices in 2020 •
Perpetual motion:
Existing devices revamped
Embedded Thinking
What is it good for? How can I use it?
Existing Devices New use cases New data patterns
New services New usage models Demand for new devices
Connectivity
www.ti.com/iot
Small data is the new big Keith Saft BLNK.io Telefonica Digital
And by acting on this small data you can achieve meaningful results.
Small datais information generated by machines and equipment.
The new value of connected machines
Expand Services
With small data you can make usage, output, or outcomes the cornerstone of your business model.
Optimize Processes
Making decisions with real data is the best way to optimize, monetize, and ensure consistency.
Reduce Costs
Catch performance issues before they become problems that require costly fixes or downtime.
A concrete producer optimizes his supply chain
A deli supply company expands her business
A vintner reduces costs & waste
Cargo?
Thermostat working?
Door open?
Fan running?
A small example
I’mgetting too hot!
Now I’m cool
I can fix that...Turning on the
BLNK translates raw sensor data into something meaningful based on the
what’s being measured.
Context Engine
Small data isknowing hot from cold
Smart Sensors capture what’s happening and
send it on.
-15º 4º
The ice cream is just right
The drinks are getting too cold
Dashboards & Actions show you the big picture and let you act “auto-magically”
The story of BLNK & 500 fuel tanks
Realtime human readable data allows new services to be offered
By embedding knowledge you
can optimize tank servicing
By embedding knowledge you
can optimize tank servicing
Being context-aware saves time and resources
Primary tank
Being context-aware saves time and resources
Backup tank
Thank-you ;-)And check us out: www.BLNK.io
The Rise of the Wearables
Patrice Slupowski @slupowski -Dec 18th, 2013 – Tel Aviv – IoT Israel
6
Story continues in 2013
7
Every five years a word is dominating the CE industry
1990 : Portable
1995 : Digital
2000 : Connected
2005 : Mobile
2010 : Smart
…
2015 : Wearable ?
8
From a floor to your eye: an history of computing
1960 1980 1990 2015?
Analog Digital
9
Smartphones are incorporating more and more sensors
10
Sensors price decrease open the way to the internet of things
11
Wearables vs Smartphones
Why not smartphones only ?
– Weight – Accuracy – Power – Battery life
Why not wearables only ?
– No display – Lack of interface – Cost – Battery life for communication
From a modular smartphone….
…to a hub.
13
Internet of Things is the next digital revolution
wearable cameras sport tracking wellness and e-health smart Clothing motion and brain trackers smart Watches smart Glasses 300 to 500 million devices sales per year in 2017-2018 according to ABI research compared to 1,7 billion smartphones Mobile is core and the communication hub
14
Cameras
15
Cameras
16
Sport tracking : Devices …
Wearables subgroup : sport, wellness and health
Nike
Sportives, health & beauty-conscious, geeks
Carers
Consumers as patients
Withings
Withings
Withings
GlucoDock
Remee
Jawbone Misfit Shine
Fitbit
iBGStar
Fitbit
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Equinoxe
AMBER Alert
Tagg
18
More activity and sleep trackers…
Larklife Live Smarter
Shine Simple. Strong . Wearable
Basis SUPERCHARGE YOUR DAY.
iHealth Activity & Sleep Tracker
Loop The activity tracker that makes you move.
WakeMate Wake up fresh, sleep smarter
19
More health devices…
Kinsa Thermometer Know More. Keep Your Family Healthier.
iHealth Wireless Wrist Blood Pressure Monitor An Even Lighter BP Monitor
iHealth Wireless Blood Pressure Monitor Wireless Wonder
Medisina GlucoDock My personal blood sugar assistant.
Sanofi iBGStar A meter with style, to match your lifestyle.
20
More devices…
Muse The Brainwave sensing headband Release: Q4 2013
Breathometer A Smartphone Breathalyzer Release: Q1 2014
OMsignal Bio-sensing clothing for everyday life Release: ?
Smart Sock Fitness Tracker Wellness. Reinvented. Release: Q1 2014
HAPIfork Eat Slowly - Lose Weight - Feel Great Release: Q4 2013
Beam Brush Brush Smart! Release: 2013
Lumoback Meet LUMOback, the Smart Posture & Movement Feedback System
Scanadu & Scanaflo Finally, you can know yourself best. Release: Q1 2014
21
Smart clothing
22
Motion and brain trackers : new interfaces
23
Motion and brain trackers
24
Motion and brain trackers : board of imagination
26
Smart watches : Basis vs Pebble
27
Smart Glasses
28
29
30
Analysts are betting on those devices success
300 to 500 million devices sales per year in 2017-2018 according to ABI research compared to 1 billion smartphones
Are there more devices than customers ?
For wellness today’s customer are already doing sport, are technophile, have money to spare for fun and are very concerned with wellbeing. Tomorrow the chase for public health
32
33
34
Sleep tracking
Early-user typology
Types Objectives
Sportive Performance, risk-management, socialization
Geek Test, app development
Heath-conscious Self-knowledge, healthy life
Patient Risk prevention, disease management
Carer Monitoring of dependent people (e.g. child, elderly, handicapped)
35
36
Health insurers' health prevention programs have started leveraging apps and devices
In 2012, Aetna's CEO Mark Bertolini said it is no longer in the insurance business, it is in the
information business. In 2013, Aetna launched CarePass, an iPhone app and website for
managing your fitness
37
Are wearables useful or scary ?
Health improvement
People (& pet) safety
Home automation
Energy management
Big brother
Hacking
Bugs
Attention dispersion
38
• security
• control thanks to a personal dashboard
• transparency
• support for all its customers and users
39
Orange started retailing smart devices and services
Orange Romania
Orange Spain
Orange Horizons
Orange France
Orange Poland
40
Orange provides a multi-purpose open cloud
User data is aggregated and securely hosted by Orange
Innovative cross-data services are developed by ecosystem partners plugging into the Orange cloud hub
41
More than gadgets these new devices are providing new use cases and even creating new interfaces
Wearables are much more adapted than smartphones for new usages and they use them for communications
Augmented Reality becomes really possible with natural interfaces
Will people adapt them is still a question ?
תודה@slupowski
Dr. Barak Hershkovitz Global Connected Consumer
ONSTAR GLOBAL GROWTH
24/7/365 Service for 6.5M Global Subscribers: ¶ More than 789 Million subscriber interactions to date ¶ We answer 4 calls per second ¶ Assisted in nearly 2.4 Million emergency situations ¶ Nearly 180 Million navigation requests delivered
More than 17 YEARS experience in the CONNECTED VEHICLE SPACE
1.8Million Downloads
More than
49Million Interactions
More than
INDUSTRY’S FIRST Mobile App
LARGEST DEPLOYMENT of 4G LTE SERVICES in the automotive industry
Connected by
VEHICLE ECOSYSTEM
RemoteLink Mobile App
3rd Party Apps/App
Framework 4G LTE
Cloud Services
Connected by
Digital Payment Fuel &
Parking
Urban Mobility
M2M
MULTIPLE CHANNELS
Food & Travel
CAR HEALTH
OVER THE AIR UPDATE
B2D – “BIZ 2 DRIVER”
Car Context
User Context
“Driver Profile”
GM online Service HUB (OnStar)
Eco System Service Providers
Payment CRM Services
CAR SHARING
AUTONOMOUS DRIVING
GLOBAL CONNECTED CONSUMER
ISRAEL
Sensing Public Transit
Dec 2013
2
About Moovit
• Founded Nov 2011 • Venture funded • 3,000,000+ users • Coverage in 22 countries, 100 cities • Top Navigation app on Google Play & Apple App
Store
Real Time, Public Transit Info, Navigation & Ticketing App
3
3M+ Monthly
Trip Plans
3.5M Daily Real
Time Requests
10M Daily
User Reports
100K+ Daily
Active Users
4
What’s the best way to my
destination now?
When will my next bus arrive?
Will it be overcrowded?
When will I arrive to my destination?
Uncertainty & wasted time frustrate public transport riders
5
Providing the most complete
real-time PT information,
combining agencies data with
the power of the crowd.
6
Sensing transit and users location to provide real-time transit information and directions
7
Sensing other users locations to alert and assist others
8
Sensing to power Ticketing
www.moovitapp.com | @moovitapp
Israel IoT Conference – Startup Roundtable
Dec 18th, 2013
Israel IoT Conference – Startup Roundtable
Dec 18th, 2013
Devices
Cellular, Wifi, Bluetooth, NFC, Zigbee, PLC, etc ConnecIvity
Management SW for SIM, Device, Comms’ and Service Middleware
IoT Landscape
VerIcals descripIon from Machina Research
Devices
Cellular, Wifi, Bluetooth, NFC, Zigbee, PLC, etc ConnecIvity
Management SW for SIM, Device, Comms’ and Service Middleware
IoT Landscape
VerIcals descripIon from Machina Research
VerIcals / Sectors
Emergency Services
Agriculture
ConstrucIon
Retail & Leisure
Manufacturing
UIliIes
Health
AutomoIve
Smart CiIes &
TransportaIon
Smart Building
Consumer Electronics
Worried well Supply chain
Environment
Living
Enterprise
Devices
Cellular, Wifi, Bluetooth, NFC, Zigbee, PLC, etc ConnecIvity
Management SW for SIM, Device, Comms’ and Service Middleware
IoT Landscape
VerIcals descripIon from Machina Research
VerIcals / Sectors
Emergency Services
Agriculture
ConstrucIon
Retail & Leisure
Manufacturing
UIliIes
Health
AutomoIve
Smart CiIes &
TransportaIon
Smart Building
Consumer Electronics
Worried well Supply chain
Environment
Living
Enterprise
Greenbox
Greenbox Your garden, connected.
From this To this.
www.greenboxhq.com
A smartphone-controlled watering system for your yard
Smart City S-‐2-‐S
Water & Sewage
Recycling / Garbage
Fire Hydrants
Public LighIng
Parking
Energy & HeaIng
Sensors to Servers
Yarum Locker Chief Executive Officer
Miltel Communications Ltd. 7 Gush-Etzion St., Givat Shmuel, Israel 5403007 Tel: +972-7371333 Fax: +972-7371331 E-Mail: [email protected]
Smart City S-‐2-‐S Sensors to Servers
Smart City S-‐2-‐S
Water & Sewage
Recycling / Garbage
Fire Hydrants
Public LighIng
Parking
Energy & HeaIng
Sensors to Servers
Ride public transit smarter
• A unique and disrupIve soluIon using Internet Of Moving Things and crowd source concepts for locaIon and communicaIon
• A Wireless wristband providing parent’s peace of mind for child’s indoor and outdoor locaIon
Healthcare Providers Health Systems
• Real time patient data portal • Proactive alerts when patients need help • Clinical decision support
• Population risk management • Clinical trial support • Outcome analysis
• Secure data storage and access • Provide real time trend analysis • Delivers proactive actionable insights
Person Living with Diabetes Caregiver
• Track & share data • Testing & medication reminders • Insights & support
• Health alerts • Advocacy tools
The DarioTM Pla\orm